Programmatic Specialist

• Execute, manage, and optimize omnichannel programmatic campaigns, primarily within The Trade Desk
• Support Media Strategy with audience forecasting, CPM estimates, targeting approaches, inventory availability, and channel recommendations
• Ensure accurate campaign setup, trafficking, and execution across all in-platform buys
• Partner with Ad Ops and Analytics to evaluate performance, pull insights, and recommend optimizations
• Champion ongoing A/B testing across audiences, creative, formats, and tactics to improve results
• Monitor daily pacing to ensure campaigns deliver in line with approved budgets
• Flag potential over-delivery or under-delivery early and collaborate on solutions
• Work with Creative teams to recommend the appropriate number and types of creative assets by channel and tactic
• Collaborate closely with Media Strategy, Ad Ops, Analytics, Paid Social, and Creative teams to ensure alignment and campaign success
• Stay current on programmatic trends, platform updates, new ad formats, and emerging best practices
• Model and champion Co’s Core Values: Fueled by Curiosity
• Find a Way
• Play Offense
• Do the Right Thing
• Give a Damn
• Enjoy the Ride

• 3–5 years of experience managing programmatic campaigns
• agency experience preferred
• Hands-on experience with The Trade Desk required
• experience with other DSPs a plus
• Familiarity with Google Ads Manager, Google Analytics 4, and Looker Studio
• Working knowledge of conversion tracking and Google Tag Manager preferred
• Exposure to YouTube, Performance Max, Demand Gen, and Google Display Network a plus
• Strong attention to detail, analytical thinking, and comfort working in-platform
• A test-and-learn mindset and eagerness to grow across channels

Exposure to YouTube, Performance Max, Demand Gen, and Google Display Network a plus

• 20 PTO days annually + 12 paid holidays
• Medical, dental, and vision plans (one fully covered by Co)
• 401(k) with profit-sharing
• Home office stipend + monthly cell and internet allowance
• Family & Medical Leave: After state program approval, Co covers the pay gap so employees receive 100% of their regular salary for the 12-week leave period