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Chewy is seeking a Programmatic Digital Marketing Manager (OTT & Audio) to join our growing media team! In this role, you’ll develop and implement programmatic strategies across OTT and Audio platforms, driving measurable impact through thoughtful planning, hands-on optimization, and rigorous test-and-learn frameworks. You’ll employ The Trade Desk and other demand-side platforms to deliver data-driven media strategies that engage customers across channels.
Job Responsibility:
Lead end-to-end programmatic media planning and buying for OTT and Audio channels, including strategy development, campaign setup, trafficking, pacing, and optimization
Use The Trade Desk DSP to manage programmatic campaigns, ensuring efficient delivery and performance against important metrics
Develop audience-first strategies using 1st- and 3rd-party data, contextual signals, and behavioral insights
Partner cross-functionally with creative, analytics, and finance teams to align on testing frameworks, budget allocations, and performance narratives
Champion a test-and-learn approach, exploring new formats, partners, and creative strategies
Provide creative insights and performance feedback to improve storytelling and engagement across ad formats
Manage and strengthen vendor relationships (DSPs, data providers, publishers), evaluating new partners and technologies to improve media performance
Collaborate with Measurement and Analytics teams to connect results to business outcomes, ensuring accurate attribution, reporting, and actionable insight delivery
Harness AI capabilities to accelerate analysis, surface insights, and improve decision-making
Stay ahead of emerging trends in Streaming, Live Sports, Audio, and programmatic technology to drive innovation and efficiency
Requirements:
Bachelor’s degree in marketing, Business, or related field
5 years of experience in programmatic media planning and buying, with a focus on OTT and/or Audio
E‑commerce or direct‑to‑consumer experience
Hands-on experience with The Trade Desk is required (campaign setup, optimization, and troubleshooting)
Deep understanding of programmatic ecosystems, including SSPs, DSPs, data management, and ad verification
Proven success managing large-scale programmatic campaigns across diverse important metrics
Strong critical thinking, analytical, and problem-solving skills - comfortable interpreting large data sets into actionable insights
A creative, curious approach with a passion for experimentation and continuous improvement
Excellent communication and collaboration skills, with the ability to influence across teams and levels
Intermediate proficiency in Excel/Google Sheets (Tableau a plus)
What we offer:
401k
new hire and annual equity grant
medical/Rx
vision
dental
life
disability
hospital indemnity
critical illness
accident
parental leave
family services benefits
backup dependent care
flexible spending accounts
telemedicine
pet adoption reimbursement
employee assistance program
many discounts including 10% off pet insurance and 20% off at Chewy.com
unlimited PTO (subject to manager approval)
six paid holidays per year
may be eligible for paid sick and family leave in compliance with applicable state and local regulations