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FreeWheel’s Programmatic Operations Team powers FreeWheel’s programmatic marketplace by seamlessly connecting demand and supply across the FreeWheel Exchange. We drive measurable advertiser outcomes and meaningful publisher revenue by optimizing marketplace performance through best-in-class operations, systems, and data. Our focus is on delivering scalable, efficient, and transparent programmatic solutions that enable growth and innovation. FreeWheel is seeking a Program Manager to join our Programmatic Operations team, serving as a strategic partner and operational leader who drives cross-functional operational excellence across our programmatic business. This role sits at the intersection of supply and demand — requiring someone who can translate the complex programmatic challenges of buy- and sell-side customers into scalable operational solutions while managing critical programs that directly impact marketplace efficiency, revenue growth and client satisfaction. You will be the connective tissue between our Marketplace Operations, Programmatic Activation, and Supply Curation & Enablement teams, establishing operational frameworks that and cross-functional processes that ensure seamless execution across the full programmatic lifecycle—from supply packaging and deal creation through activation, optimization, and performance insights. This role requires a strategic operator who can balance hands-on execution with systems-level thinking—someone equally comfortable with defining operating tactics that are aligned to company goals, leading complex change programs, facilitating cross-functional decision-making forums, and identifying tactical process & policy improvement opportunities. You will work closely with Commercial teams, Revenue Operations, Product Management, Finance and Legal to ensure programmatic operations run smoothly, issues are resolved quickly, and the organization continuously improves its ability to deliver marketplace efficiency, seamless activation, and actionable insights to publishers and advertisers.
Job Responsibility:
Lead end-to-end program planning and execution of strategic initiatives, from concept through delivery and post-launch optimization
Develop and execute comprehensive change management strategies (applying frameworks like ADKAR) for organizational transformations, policy implementations, or process changes
Coordinate strategic planning processes, including operating plan development, goal setting, KPI definition, and the prioritization & sequencing of strategic initiatives
Define and track program success criteria/KPIs, and proactively identify and escalate decisions that require leadership input, providing clear data-driven recommendations and trade-off analyses
Lead operating cadences that manage the efficiency and quality of FW’s programmatic ecosystem and drive alignment between supply and demand needs
Analyze current programmatic operations and policies to identify inefficiencies, gaps, and opportunities for improvement
Design and facilitate decision-making processes across diverse stakeholders that drive clarity, speed, and accountability across the organization
Requirements:
At least 5 years of relevant work experience
Deep operational & program management expertise
Strong written & verbal communication skills, and a proven track record of driving process improvements in fast-paced, technically complex environments
Experience working at an SSP, DSP or programmatic roles in Publisher or Agency companies is preferred
The ability to navigate ambiguity, influence without authority, and build trusted relationships across diverse stakeholder groups
Bachelor's Degree
7-10 Years Relevant Work Experience
Nice to have:
Experience working at an SSP, DSP or programmatic roles in Publisher or Agency companies is preferred
What we offer:
Medical, prescription, vision, and dental insurance for eligible employees
401(k) savings plan with dollar-for-dollar matching up to the first 6% of your pay
Paid time off including eight observed company holidays and flex time
Exclusive perks + discounts, including tuition assistance, commuter benefits and more