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Product Marketing Specialist

United States, Houston 56.00 - 61.00 USD / Hour · Job Posted January 03, 2026
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Job Description

We’re partnering with a leading industry company to find a talented team member to support their dynamic team. This hybrid role based in Houston, TX offers a 3- contract with the potential for permanent placement. Join a forward-thinking organization in the digital, Earth data, and energy sectors, where innovative solutions are at the forefront of addressing complex resource and infrastructure challenges.

Job Responsibility

  • Client facing role - part account manager, project manager, and strategist
  • Take lead on managing full life-cycle integrated campaigns - social media, web, go to market (schedule it out, work with digital and creative teams, vendor experience, etc)
  • Conduct comprehensive market research to identify customer needs and industry trends, uncovering key differentiation opportunities
  • Develop compelling product positioning and messaging that emphasize value and resonate with target audiences
  • Assist in creating integrated marketing campaigns aimed at increasing awareness, engagement, and demand
  • Collaborate with communication teams to produce digital content, including web pages, social media posts, videos, and email campaigns
  • Design sales enablement tools such as brochures, case studies, and product sheets to support the sales team in communicating product benefits effectively

Requirements

  • Bachelor’s degree in Science, Marketing, Business, or a related field
  • 5+ years of experience in B2B product marketing, preferably within energy, geoscience, or technology industries
  • Strong storytelling and copywriting skills suited for digital and print media
  • Ability to simplify complex technical concepts into clear, engaging messages
  • Knowledge of product marketing practices, sales enablement, and customer journey mapping
  • Hands-on experience with marketing automation and analytics platforms such as HubSpot, Salesforce, and Google Analytics
  • Strong background in technical and scientific communications within energy, sustainability, and digital transformation industries
  • Experience creating thought leadership and content marketing programs
  • Familiarity with SEO and content optimization
  • Exposure to global and cross-cultural marketing communications

What we offer

  • Medical, Dental, and Vision Insurance
  • Life Insurance
  • 401(k) Program
  • Commuter Benefit
  • eLearning and Ongoing Training
  • Education Reimbursement
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