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Product Marketing Manager

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Euro London Appointments

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Location:
United Kingdom , London

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Category:
-

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Contract Type:
Not provided

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Salary:

52000.00 - 55000.00 GBP / Year
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Job Description:

Our client is a European leader in wireless intercom and access control solutions for collective housing. The technology provides simple, cloud‑based systems that enable fast installation, real‑time remote management and improved security. Its solutions are designed to make life easier for residents. They are part of a larger group, an international specialist in connected access control solutions and are rapidly expanding the UK hub. They’re building an ambitious European marketing team in London, and are currently looking for a French speaking marketer to define and execute the European GTM.

Job Responsibility:

  • Define and maintain clear value propositions aligned with market needs
  • Build a consistent European messaging framework
  • Structure the European go‑to‑market model
  • Define or adapt segmentation, customer journeys and funnel logic
  • Ensure consistency and scalability across markets
  • Create and manage launch frameworks (playbooks, readiness checklists, activation guidelines)
  • Equip local teams for effective and consistent launches
  • Develop central marketing kits with room for local adaptation
  • Deliver core assets: messaging, sales enablement, campaigns and training
  • Act as the bridge between product teams and local markets
  • Structure and integrate market feedback into product and GTM evolution
  • Ensure alignment between product capabilities and market expectations
  • Monitor competitors across European markets
  • Build clear competitive positioning and actionable insights
  • Define and track key European performance indicators
  • Contribute to dashboards and reporting
  • Coordinate between the London hub and European markets (UK, Germany, Netherlands, ROW)
  • Work closely with the Netherlands as a blueprint market to scale best practices
  • Balance central consistency with strong local execution

Requirements:

  • 5 years’ experience in Product Marketing, Go‑to‑Market or similar roles
  • Strong B2B background, ideally in tech, SaaS, proptech or access control
  • Proven experience building and scaling go‑to‑market frameworks
  • Strong strategic and analytical mindset
  • Experience working across multiple markets or regions
  • Comfortable in lean organisations with high ownership
  • Fluent English and French required
What we offer:
  • Fixed salary + performance‑based bonus
  • Travel allowance
  • Health benefits package
  • Hybrid working model: 2–3 days per week in the office

Additional Information:

Job Posted:
May 14, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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