CrawlJobs Logo

Product Marketing Manager

sokin.com Logo

Sokin

Location Icon

Location:
United States , New York

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

140000.00 - 160000.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

This is a specialist product marketing role focused exclusively on Sokin’s payment acceptance products: Sokin Checkout (our hosted and API-integrated online checkout solution) and Payment Links (a no-code tool enabling merchants to collect payments via shareable links). You will be the internal expert on payment acceptance, ecommerce buyer journeys, and merchant needs, translating deep market understanding into positioning, messaging, enablement, and campaigns that drive adoption and revenue.

Job Responsibility:

  • Own the end-to-end GTM strategy for Sokin Checkout and Payment Links
  • Partner with Product, Sales and Finance on pricing, packaging, and commercial strategy for payment acceptance products
  • Develop product positioning and messaging frameworks
  • Plan and execute product launches including sales enablement materials, press and analyst briefings, customer communications, and campaign assets
  • Define and manage launch KPIs including adoption rates, activation metrics, and pipeline contribution
  • Conduct ongoing competitive analysis across the payment acceptance landscape
  • Track and interpret ecommerce and payments industry trends
  • Build and maintain a deep understanding of the merchant buying journey
  • Develop and maintain buyer personas for target segments
  • Create compelling sales collateral
  • Partner with the BDE team to develop outbound sequences and talk tracks
  • Support the embedded partnerships team with co-marketing frameworks and integration partner collateral
  • Train internal teams on Checkout and Payment Links functionality
  • Collaborate with the Content and Social team to produce thought leadership, blog posts, webinars, and video content
  • Work with Demand Generation to build targeted campaigns for merchant acquisition
  • Develop content strategies for key industry moments
  • Brief and support event activations at relevant trade shows
  • Act as the voice of the market to the Product team
  • Collaborate with Product, Engineering, and Compliance to ensure marketing claims are accurate and compliant
  • Work with Regional Marketing leads to localise payment acceptance messaging
  • Partner with the Brand team to ensure Checkout and Payment Links materials are consistent with Sokin’s brand identity

Requirements:

  • 4 to 7 years in product marketing
  • At least 2 years focused on payments, payment acceptance, or ecommerce infrastructure
  • Demonstrable understanding of the online payments ecosystem: acquirers, gateways, PSPs, checkout optimisation, payment orchestration, tokenisation, and settlement
  • Proven track record of launching payment or fintech products to market, with measurable impact on adoption and revenue
  • Experience creating sales enablement materials and working closely with commercial teams in a B2B SaaS or fintech environment
  • Strong competitive analysis skills
  • Excellent written and verbal communication skills
  • Right to work in the jurisdiction they are looking to work in

Nice to have:

  • Experience at a payment gateway, PSP, or checkout provider such as Stripe, Adyen, Checkout.com, Mollie, Worldpay, or similar
  • Familiarity with API-first payment products and developer-focused go-to-market motions
  • Experience marketing to ecommerce platforms (Shopify, WooCommerce, Magento, BigCommerce) or marketplace operators
  • Understanding of cross-border payment acceptance, multi-currency pricing, and local payment methods across international markets
  • Experience working in a high-growth, Series A to C fintech environment where speed and adaptability are essential

Additional Information:

Job Posted:
February 21, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
Icon
Sokin - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Product Marketing Manager

Senior Technical Product Marketing Manager

We are seeking an enthusiastic Senior Technical Product Marketing Manager to dev...
Location
Location
United States
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in Service Management, along with hands-on experience in implementing Service Management solutions
  • Over 7 years of experience in technical product marketing, solutions consulting, implementation, sales engineering, or product management, preferably within ITSM, ESM, or ITOM software sectors
  • A comprehensive understanding of the priorities and needs of ITSM and IT operations leaders
  • Exceptional communication skills
  • proficient in presenting and demonstrating the value of products and solutions to IT buyers, influencers, and internal stakeholders
  • Outstanding public speaking and presentation abilities, capable of engaging and inspiring diverse audiences. Demonstrates confidence in both practices and products
  • Strong networking and relationship-building skills. Proficient in establishing trusted relationships with analysts and other influencers through product and solution briefings, demonstrations, evaluations, and engagement in online communities and social media
  • Experience representing organizations at industry events and conferences
  • Relevant certifications in ITSM or related fields are advantageous
Job Responsibility
Job Responsibility
  • Develop compelling, differentiated, and feature-accurate content and messaging that effectively highlights the Atlassian Service Management solution
  • Represent the organization at industry conferences, seminars, and events, delivering presentations and participating in panel discussions
  • Establish and maintain relationships with key stakeholders, including industry leaders, partners, and prospective clients
  • Remain informed about industry trends and advancements to ensure our solutions remain competitive and relevant
  • Serve as a spokesperson for the organization, providing insights and thought leadership on Service Management practices and innovations
  • Engage directly with senior leadership teams at our largest customers to facilitate their understanding of the transition to the Atlassian Service Management solution, emphasizing the integration of practices, personnel, and product
  • Collect feedback from external engagements to inform product development and strategic initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • bonuses
  • commissions
  • equity
  • Fulltime
Read More
Arrow Right

Principal Technical Product Marketing Manager, AI

As a Principal Technical Product Marketing Manager, you will be a strategic lead...
Location
Location
United States
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience in product marketing, solutions consulting, sales engineering, or product management
  • Experience in competitive intelligence and machine learning, AI
Job Responsibility
Job Responsibility
  • Develop technical internal and external resources, including reference architectures, white papers, and demos/webinars
  • Lead technical enablement sessions for technical field teams
  • Present and demo the value of products and solutions to IT buyers and influencers, and internal stakeholders
  • Earn trust with product management and the sales team to shape product strategy
  • Build trusted relationships with analysts and other influencers through briefings, demos, and evaluations, and through online communities and social media
  • Travel to Atlassian's international offices, as needed
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager, Compass

Atlassian is looking for a world-class Senior Product Marketer to lead Sales and...
Location
Location
United States , Mountain View
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5-7 years of experience in enterprise Product Marketing and/or related marketing or sales roles in B2B SaaS
  • Expert on high-touch enterprise marketing motions and buyer personas
  • Strong storyteller, writer, and communicator with an eye for good design who can succinctly simplify complex ideas into simple, compelling messages for different audiences
  • Structured thinker with demonstrated ability to manage multiple complex projects simultaneously
  • Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Partners, Marketing, and Product to deliver on a shared vision and goals
  • Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives
  • Self-starter with a positive attitude who isn’t afraid to roll up their sleeves and get things done
Job Responsibility
Job Responsibility
  • Develop and refine differentiated positioning, use cases, and demos to be used by Sales and Partners
  • Build, package, and deliver relevant sales tools and training material, making it easy for Sales and Partners to understand our product offerings and positioning
  • Drive PMM participation in Sales and Partner programs, plays, and other pipeline-generating activities
  • Stay on top of customer, market, and competitive research to shape messaging, campaigns, sales enablement, and influence our product strategy
  • Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives, including accelerating pipeline and increasing win rates, product attach rate, adoption, and customer retention
  • Increase sales success by providing direct deal support through tactics such as account strategy, deal win stories, objection handling, and product positioning
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager, Jira Enterprise Expansion

You will oversee Jira's Enterprise buyer's journey and partner with our sales an...
Location
Location
United States , San Francisco
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in enterprise Product Marketing and related marketing or sales role in B2B SaaS
  • Expert on high-touch enterprise marketing motions and buyer personas
  • Strong storyteller with an eye for good design who can simplify complex ideas into simple, compelling messages for different audiences
  • Demonstrated ability to manage multiple complex projects simultaneously
  • Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Marketing, and Product to deliver on a shared vision and goals
  • Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives
Job Responsibility
Job Responsibility
  • Help shape Jira's strategy for reaching, engaging, and winning over IT buyers and non-technical department leaders and influencers across the business
  • Drive the research and understanding of buying patterns and personas, and build corresponding strategies to engage different personas at each stage of the buyer's journey
  • Oversee the creation of compelling marketing collateral, including whitepapers, guides, case studies, blogs, videos, webinars, landing pages and more to support demand generation and pipeline acceleration
  • Partner with our marketing and analytics team to evaluate funnel health to propose and test improvements to existing marketing messages in a multi-channel strategies
  • Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Senior Manager, Global Product Marketing - Device Connectivity

You will drive strategic development for our device connectivity portfolio and l...
Location
Location
United States , Deerfield
Salary
Salary:
136000.00 - 187000.00 USD / Year
https://www.baxter.com/ Logo
Baxter
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree
  • Marketing, Business, Engineering, Medicine, Science preferred
  • MBA or relevant advanced degree is a plus
  • 6 plus years of relevant experience in upstream marketing, product management or advanced degree with a minimum of 3 years relevant experience in upstream marketing, product management
  • Prior product management experience for a device connectivity portfolio (hardware and software) preferred
  • Leadership experience
  • and indirect team management without authority
  • Highly organized, initiative-taker who can lead and collaborate across the organization effectively
  • Excellent presentation and interpersonal communications skills
  • Strong analytical and problem-solving skills
Job Responsibility
Job Responsibility
  • Develop product, cross-product and application roadmaps including software and hardware devices
  • Collaborate with product teams across business units to align on release cadences and roadmap prioritization
  • Drive portfolio growth strategy incorporating innovation to address market needs and opportunities
  • Research and understand key market/customer trends and competitor strategies
  • Develop strategic business plans and financial models to capitalize on market needs and opportunities
  • Drive clinical research requirements to support the connectivity value proposition and product launch activities
  • Communication of the strategy and securing consensus from customers, key industry influencers and Baxter executive leadership
  • Drive alignment with regional marketing and business partners on connectivity market needs, go to market strategies and pricing
  • Develop and track key business performance indicators to identify vital countermeasure to achieving business/market goals
  • Partners on technology deployment for connectivity product validation requirements
What we offer
What we offer
  • Comprehensive health and well-being benefits
  • medical and dental coverage starting day one
  • insurance coverage for basic life, accident, short-term and long-term disability
  • business travel accident insurance
  • Employee Stock Purchase Plan (ESPP) with discounted company stock
  • 401(k) Retirement Savings Plan with company matching
  • Flexible Spending Accounts
  • educational assistance programs
  • 20-35 days paid time off depending on service length
  • paid parental leave
  • Fulltime
Read More
Arrow Right

Senior Manager, Global Product Marketing - Device Connectivity

As the Sr. Manager, Global Product Marketing, Device Connectivity, you'll have l...
Location
Location
United States , Deerfield
Salary
Salary:
136000.00 - 187000.00 USD / Year
https://www.baxter.com/ Logo
Baxter
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree
  • Marketing, Business, Engineering, Medicine, Science preferred. MBA or relevant advanced degree is a plus
  • 6 plus years of relevant experience in upstream marketing, product management or similar, or advanced degree with a minimum of 3 years relevant experience in upstream marketing, product management
  • Prior product management experience for a device connectivity portfolio (hardware and software) preferred
  • Leadership experience
  • and indirect team management without authority
  • Highly organized, initiative-taker who can lead and collaborate across the organization effectively
  • Excellent presentation and interpersonal communications skills
  • Strong analytical and problem-solving skills
  • Ability to run multiple projects while delivering on established timelines
Job Responsibility
Job Responsibility
  • Develop product, cross-product and application roadmaps including software and hardware devices
  • Collaborate with product teams across business units to align on release cadences and roadmap prioritization
  • Drive portfolio growth strategy incorporating innovation to address market needs and opportunities
  • Research and understand key market/customer trends and competitor strategies
  • Develop strategic business plans and financial models to capitalize on market needs and opportunities
  • Drive clinical research requirements to support the connectivity value proposition and product launch activities
  • Communication of the strategy and securing consensus from customers, key industry influencers and Baxter executive leadership
  • Drive alignment with regional marketing and business partners on connectivity market needs, go to market strategies and pricing
  • Develop and track key business performance indicators to identify vital countermeasure to achieving business/market goals
  • Partners on technology deployment for connectivity product validation requirements
What we offer
What we offer
  • Support for Parents
  • Continuing Education/ Professional Development
  • Employee Heath & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer
  • US Benefits at Baxter (except for Puerto Rico) include medical and dental coverage that start on day one, as well as insurance coverage for basic life, accident, short-term and long-term disability, and business travel accident insurance
  • Financial and retirement benefits include the Employee Stock Purchase Plan (ESPP), with the ability to purchase company stock at a discount, and the 401(k) Retirement Savings Plan (RSP), with options for employee contributions and company matching
  • We also offer Flexible Spending Accounts, educational assistance programs, and time-off benefits such as paid holidays, paid time off ranging from 20 to 35 days based on length of service, family and medical leaves of absence, and paid parental leave
  • Additional benefits include commuting benefits, the Employee Discount Program, the Employee Assistance Program (EAP), and childcare benefits
  • Fulltime
Read More
Arrow Right

Senior Manager, Global Product Marketing - Device Connectivity

The Senior Manager, Global Product Marketing - Device Connectivity at Baxter is ...
Location
Location
United States , Deerfield
Salary
Salary:
136000.00 - 187000.00 USD / Year
https://www.baxter.com/ Logo
Baxter
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree
  • Marketing, Business, Engineering, Medicine, Science preferred
  • MBA or relevant advanced degree is a plus
  • 6 plus years of relevant experience in upstream marketing, product management or similar, or advanced degree with a minimum of 3 years relevant experience in upstream marketing, product management
  • Prior product management experience for a device connectivity portfolio (hardware and software) preferred
  • Leadership experience
  • and indirect team management without authority
  • Highly organized, initiative-taker who can lead and collaborate across the organization effectively
  • Excellent presentation and interpersonal communications skills
  • Strong analytical and problem-solving skills
Job Responsibility
Job Responsibility
  • Develop product, cross-product and application roadmaps including software and hardware devices
  • Collaborate with product teams across business units to align on release cadences and roadmap prioritization
  • Drive portfolio growth strategy incorporating innovation to address market needs and opportunities
  • Research and understand key market/customer trends and competitor strategies
  • Develop strategic business plans and financial models to capitalize on market needs and opportunities
  • Drive clinical research requirements to support the connectivity value proposition and product launch activities
  • Communication of the strategy and securing consensus from customers, key industry influencers and Baxter executive leadership
  • Drive alignment with regional marketing and business partners on connectivity market needs, go to market strategies and pricing
  • Develop and track key business performance indicators to identify vital countermeasure to achieving business/market goals
  • Partners on technology deployment for connectivity product validation requirements
What we offer
What we offer
  • Support for Parents
  • Continuing Education/ Professional Development
  • Employee Health & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer
  • Flexible workplace policy
  • Medical and dental coverage starting day one
  • Insurance coverage (basic life, accident, short-term and long-term disability, business travel accident insurance)
  • Financial and retirement benefits (Employee Stock Purchase Plan, 401k Retirement Savings Plan)
  • Flexible Spending Accounts
  • Fulltime
Read More
Arrow Right

Senior Manager, Global Product Marketing - Device Connectivity

At Baxter, we are deeply connected by our mission to save and sustain lives. You...
Location
Location
United States , Deerfield; Chicago
Salary
Salary:
136000.00 - 187000.00 USD / Year
https://www.baxter.com/ Logo
Baxter
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree
  • Marketing, Business, Engineering, Medicine, Science preferred
  • MBA or relevant advanced degree is a plus
  • 6 plus years of relevant experience in upstream marketing, product management or similar, or advanced degree with a minimum of 3 years relevant experience in upstream marketing, product management
  • Prior product management experience for a device connectivity portfolio (hardware and software) preferred
  • Leadership experience
  • and indirect team management without authority
  • Highly organized, initiative-taker who can lead and collaborate across the organization effectively
  • Excellent presentation and interpersonal communications skills
  • Strong analytical and problem-solving skills
Job Responsibility
Job Responsibility
  • Develop product, cross-product and application roadmaps including software and hardware devices
  • Collaborate with product teams across business units to align on release cadences and roadmap prioritization
  • Drive portfolio growth strategy incorporating innovation to address market needs and opportunities
  • Research and understand key market/customer trends and competitor strategies
  • Develop strategic business plans and financial models to capitalize on market needs and opportunities
  • Drive clinical research requirements to support the connectivity value proposition and product launch activities
  • Communication of the strategy and securing consensus from customers, key industry influencers and Baxter executive leadership
  • Drive alignment with regional marketing and business partners on connectivity market needs, go to market strategies and pricing
  • Develop and track key business performance indicators to identify vital countermeasure to achieving business/market goals
  • Partners on technology deployment for connectivity product validation requirements
What we offer
What we offer
  • Support for Parents
  • Continuing Education/Professional Development
  • Employee Health & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy