Product Marketing Manager

• Develop and execute on go-to-market (GTM) strategies for our visual collaboration product line
• Partner closely with product management to develop product strategy and influence product roadmap
• Craft compelling messaging and important assets including sales collateral, blog posts, webinars, and other high impact content
• Develop authoritative understanding of market trends, challenges and innovations
• Cultivate strategic and influential relationships with our growing community of global analysts, market luminaries, and influencers to enhance Wrike’s standing and recognition
• Broaden visibility of the company and core products amongst the analyst community
• Collaborate with other marketing teams to deliver content and programs to drive lead generation, pipeline and revenue growth
• Partner with go-to-market teams on strategic initiatives which may include: product or solution launches, new market entry research, pricing & packaging, overall messaging, positioning and storytelling
• Test and refine new marketing approaches and channels to reach and engage key audiences
• Lead and execute on strategic product launches working across other stakeholders including, field marketing, product, and public relations (PR) teams
• Design and optimize persona-based customer education journeys by tracking and analysing behavior, creating targeted onboarding learning tours and CS campaigns (email/appcues), monitoring quarterly NPS, and organizing Klaxoon customer focus groups

• Fluency in English required
• 5 - 7 years working in a product marketing, technical marketing or product management, role in a SaaS/Cloud technology company
• Experiment-driven mindset
• Empathy
• Creativity
• High level understanding of different marketing channels (Digital, content, SEO, target and contextual ads, social media, demand generation, etc.) with proficiency in at least one of them
• Analytical thinking
• Bachelor's Degree from an accredited university in the areas of Marketing, Business Management, Computer Science or equivalent fields of study
• Excellent written and verbal communication
• Experience with SaaS/Cloud business models with an emphasis on workplace productivity

bi-lingual in English and French highly preferred

• 30 days of paid vacation + seniority leave + Recovery Days (RTT)
• Parental Leave: 16 Weeks Maternity / 4 Weeks Paternity + Daycare Spot
• Health Insurance (Employees + Dependents)
• Life Insurance Plan
• Home Allowance (Hybride 20€/month or Full remote 50€/month)
• Public transportation: Coverage of 75% of subscription fee / Sustainable mobility package 200€/year
• CSE Specific Benefits i.e. vacation vouchers,negotiated fees etc