Product Marketing Manager Job at Parking Network B.V.

Job Description

We’re looking for a strategic and execution-focused Product Marketing Manager to lead go-to-market strategy for NMI’s embedded payments solutions targeting ISVs, SaaS platforms, and developer-led organizations. This role sits at the center of product, sales, and marketing, translating platform capabilities into compelling value propositions that resonate with both technical and commercial buyers. You will own positioning, messaging, launches, and enablement for our embedded payments platform, ensuring NMI is the preferred partner for software companies embedding payments into their products. This role requires a strong understanding of how SaaS platforms evaluate and adopt payments infrastructure across both product-led and sales-assisted growth motions. You’ll help shape how developers discover, evaluate, integrate, and scale NMI within their applications, while also supporting revenue teams with clear, differentiated messaging that drives pipeline and adoption. In addition to product marketing expertise the ideal candidate is a self-starter and an excellent communicator with experience in payments. Strong candidates will have familiarity with go-to-market processes as well as a track record of successfully working with cross-functional teams in product, marketing and sales.. You’ll have experience or interest in persona and buyer journey development.

Job Responsibility

Own ISV / SaaS Go-to-Market Strategy
Drive Product Launches & Market Adoption
Deeply Understand the ISV Ecosystem
Build Sales & Channel Enablement
Influence Product & Business Strategy
Drive thought leadership and solution storytelling

Requirements

5–8+ years of B2B product marketing experience in SaaS, fintech, payments, or developer-focused platforms
Direct experience marketing to ISVs, SaaS platforms, or developer ecosystems
Strong understanding of embedded platforms, APIs, SDKs, and product-led growth models
Proven success leading cross-functional product launches
Ability to translate complex technical concepts into compelling business value
Experience supporting both product-led and sales-assisted buying journeys
Strong storytelling, messaging, speaking and content development skills
Bachelor degree in Marketing or other related field, MBA a plus
Strategist - You combine classic strategic marketing skills with experience in multi-channel marketing/distribution, have perspective, and can see and discuss multiple aspects and impacts of issues and project them into the future
Strong external and internal leader – You collaborate well cross-functionally with key internal partners, work effectively with external partners to identify potential joint marketing opportunities, and have a willingness to learn and coach
Business Savvy - You possess a technical understanding of software and the payments space, have a high degree of business acumen, and provide consistent, accurate information
Master Communicator - You have the ability to distill complex and difficult information into easy to understand communications. In other words, you can easily de-geek the speak with your exceptional creative and communication skills
Influencer - You have demonstrated superior relationship-building and influence management skills in interactions with senior leaders, peers, internal and external partners
Flexible - You not only cope with change, you thrive on it and can shift gears comfortably
Driven - You are results-oriented with a positive outlook and a clear focus on quality and business performance
Solution Oriented - You have the ability to identify and creatively solve complex problems
Personable - You are positive, energetic, and exude a strong sense of teamwork by working effectively, respectfully, and efficiently with all team members
Courageous and Ethical - You possess professional courage, steadfastly persevere through challenges, are ambitious while humble, have high standards for ethics and integrity, and do the right things the right way

Nice to have

Experience in payments technology, embedded finance, or PayFac ecosystems
Experience managing complex projects with multiple stakeholders
Experience with developer marketing principles and PLG motions
Experience in driving pricing and packaging strategy in SaaS environments

What we offer

Competitive compensation
Flex PTO Policy
Health, Dental and Vision Insurance
Life, ADD, Short-term and Long-term Disability insurance
401k matching up to 4% after two months of service
Flexible Spending Account
13 Paid Holidays
Bonusly colleague reward
Employee referral program
Paid Parental Leave

Parking Network B.V. - All Job Offers

Select Country

Product Marketing Manager

Job Description

Job Responsibility

Requirements

Nice to have

What we offer

Looking for more opportunities?