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We are looking for a Product Marketing Manager to join our team in Marina Del Rey, California. In this role, you will transform complex technical concepts into clear and engaging narratives that appeal to diverse audiences, including highly technical professionals and broader customer bases. You will play a pivotal role in shaping product messaging, driving go-to-market strategies, and creating impactful content that highlights the innovation and value of our cutting-edge mesh networking solutions.
Job Responsibility:
Develop comprehensive go-to-market strategies for new product launches, including planning and execution
Create technical messaging and positioning that clearly communicates product capabilities and value propositions
Produce and manage diverse content formats, such as whitepapers, videos, technical articles, and product explainers
Collaborate with engineering and product teams to translate technical specifications into customer-focused benefits
Provide sales teams with high-quality collateral, including datasheets, presentations, and competitive analyses
Represent the technical aspects of products at trade shows and through digital marketing channels
Oversee the customer experience during product introductions, including packaging, support materials, and onboarding resources
Experiment with innovative storytelling methods to make complex technologies accessible and engaging
Requirements:
Minimum of 3–5 years of experience in product marketing, preferably within B2B or hardware-focused industries
Strong technical proficiency, with the ability to understand and articulate networking, wireless, or hardware systems
Demonstrated expertise in crafting technical content and solution-oriented marketing for B2B technology
Exceptional storytelling and communication skills, capable of tailoring messages for technical and non-technical audiences
Proven ability to create or oversee the production of engaging marketing content
Highly organized and strategic, with a curiosity for exploring new marketing channels and formats
Experience in equipping sales teams with effective technical collateral
Familiarity with product management and content marketing strategies