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Product Marketing Manager

storyblok.com Logo

Storyblok

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Job Description:

As a Product Marketing Manager at Storyblok, you will play a key role in bridging the gap between product and revenue teams. Your primary responsibility will be to ensure our Sales teams have the positioning, messaging, and tools they need to confidently sell Storyblok’s solutions. You’ll translate product features into customer-facing value propositions, lead the creation of impactful sales enablement assets, and collaborate closely with Product, Sales, and Talent Management & Development Teams to drive go-to-market success.

Job Responsibility:

  • Develop and lead a comprehensive sales content & enablement strategy in partnership with Sales and Talent Management & Development
  • Own and evolve product messaging tailored to different buyer personas and use cases
  • Create high-impact sales content including pitch decks, one-pagers, battlecards, use case briefs, objection-handling guides, and email templates
  • Create detailed buyer personas around the marketing function to support our GTM team
  • Monitor and analyze competitors, providing regular updates and battlecards that help Sales position Storyblok effectively
  • Partner with stakeholders across Product, Sales, Customer Success, and Talent Management & Development to ensure alignment in GTM strategies
  • Define and track key metrics related to enablement, content usage, engagement, and impact on pipeline and win rates

Requirements:

  • A minimum of 4+ years of experience in B2B SaaS product marketing, with a strong focus on sales enablement
  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • Proven success creating sales enablement programs and collateral that drive results
  • Deep understanding of the B2B sales process, especially in enterprise or mid-market environments
  • Experience building messaging frameworks, positioning, and product narratives
  • Strong knowledge of competitive intelligence practices and GTM motions
  • Experience with CMS platforms, MarTech tools, or developer-focused software is a plus
  • Strong cross-functional collaboration skills, particularly with Sales, Product, and Enablement teams
  • Passion for technology and a deep understanding of customer and user needs in the digital experience space

Nice to have:

Experience with CMS platforms, MarTech tools, or developer-focused software

What we offer:
  • Monthly remote work stipend (home internet costs, electricity)
  • Home office equipment package right at the start (laptop, keyboard, monitor…)
  • Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
  • Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
  • Personal development fund for courses, books, conferences, and material
  • VSOP (Virtual Stock Option Plan)
  • The annual international team-building trip, quarterly and monthly online get-togethers
  • Flexible schedules

Additional Information:

Job Posted:
December 12, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

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