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Product Marketing Manager

https://www.roberthalf.com Logo

Robert Half

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Location:
United States , Irvine

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Salary:

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Job Description:

We are looking for a dynamic Product Marketing Manager to join our team in Irvine, California. This role requires a strategic thinker with a deep understanding of consumer electronics and the ability to drive product innovation while supporting the marketing and sales teams. As a key contributor, you will act as the voice of the customer and play a pivotal role in enhancing brand presence and market leadership.

Job Responsibility:

  • Analyze weekly sales performance and market share data to identify trends and opportunities
  • Develop and recommend updates to marketing strategies, pricing roadmaps, and go-to-market plans
  • Monitor inventory levels and competitive intelligence to ensure alignment with sales targets
  • Refine product messaging and lead communication efforts across marketing, sales, and training teams
  • Review marketing materials to maintain consistency, accuracy, and effectiveness in product messaging
  • Oversee the execution of marketing campaigns across online and retail channels, ensuring adherence to approved plans
  • Create engaging content, including monthly updates, consumer-facing copy, and key selling points
  • Manage trademark requests, update product information on the website, and coordinate creative asset needs
  • Plan and participate in industry events to support brand visibility and customer engagement
  • Collaborate with cross-functional teams to ensure product excellence and successful market positioning

Requirements:

  • Bachelor’s degree in Business, Marketing, Engineering, or a related field
  • 7-10 years of experience in product marketing, with a focus on consumer electronics such as TVs or soundbars
  • Proven ability to manage product lifecycles from concept through launch
  • Exceptional communication and presentation skills with strong cross-functional collaboration abilities
  • Deep knowledge of home theater technologies, consumer behavior, and competitive market dynamics
  • Experience working with global teams and managing cross-cultural partnerships
  • Highly organized with the ability to prioritize tasks effectively in a fast-paced environment
  • Willingness to travel as needed to support global coordination and partner engagement
What we offer:
  • medical, vision, dental, and life and disability insurance
  • eligible to enroll in our company 401(k) plan

Additional Information:

Job Posted:
February 13, 2026

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