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Product Marketing Manager

promon.io Logo

Promon

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Location:
United States

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

At Promon, we protect the apps people rely on every day. Our award-winning application shielding solutions are trusted globally across finance, telecom, healthcare, and beyond. As threats evolve, how we position, launch, and enable our products is critical to ensuring customers and partners see the full value of our technology. That’s where you come in. We’re looking for a Product Marketing Manager (PMM) to help shape how our cybersecurity solutions are positioned, launched, and adopted across global markets. This is a hands-on, high-impact role where you’ll balance strategy with execution: defining differentiated messaging, tailoring go-to-market strategies to regional and vertical needs and enabling sales and partners to win in a fast-evolving threat landscape. You’ll sit within Promon’s Product team, acting as a key bridge to the wider marketing organization and collaborating closely with sales, product management, research, and customer success. Your work will help protect billions of mobile apps worldwide by ensuring our unique technology resonates with developers, CISOs, and business leaders alike.

Job Responsibility:

  • Conduct deep market, competitor, and regulatory research
  • Build understanding of buyer personas
  • Prepare and synthesize research
  • Monitor trends
  • Maintain up-to-date knowledge of competitors
  • Define clear, differentiated positioning and value propositions
  • Translate complex technical concepts into compelling business value stories
  • Craft and refine battlecards, differentiation statements, and objection-handling materials
  • Organize training sessions
  • Build and execute GTM strategies for new products and features
  • Partner with regional sales and marketing teams
  • Work closely with Product Management
  • Collaborate across marketing (demand gen, content, digital, design, events)
  • Provide sales and partners with enablement assets, playbooks, and training
  • Create and maintain high-quality collateral
  • Ensure field teams and partners are equipped
  • Define success metrics for product launches and adoption
  • Use data and feedback loops to continuously improve GTM effectiveness

Requirements:

  • 5+ years of B2B product marketing experience
  • 2+ years in cybersecurity
  • Proven success launching, scaling and repositioning products internationally
  • Ability to balance technical depth with clear storytelling across audiences
  • Experience in product-led growth (PLG) environments
  • Familiarity with marketing and product tools (CRM, analytics, collaboration platforms)
  • Strong stakeholder management skills
  • Comfort working in scaling environments with shifting priorities
  • Experience developing B2B go-to-market strategies especially for U.S. markets
  • Awareness of mobile app development (Android, iOS, Windows) and multilingual or international experience is a strong plus

Nice to have:

  • Awareness of mobile app development (Android, iOS, Windows)
  • Multilingual or international experience
What we offer:
  • Health/Vision/Dental Insurance
  • 401K matching
  • Generous PTO
  • Excellent gear (Macbook Air or PC, external monitor, etc.)
  • Growth and Learning opportunities within the company
  • Travel to Norway for team building events

Additional Information:

Job Posted:
December 11, 2025

Employment Type:
Fulltime
Work Type:
Remote work
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