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Sulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society. We are looking for a/an Product Marketing Manager to join our CT_Polymer & Crystallization team in Madrid to drive growth and optimize market presence for Sulzer extraction technology and standardized products.
Job Responsibility:
Go-to person for all marketing activities within BU and responsible to gather all input from BU to lay out Marketing plan, oversees BU Marketing budget and tracks costs
Introduce aligned Marketing Excellence with standards, processes and templates into BU for G2M activities
Execute product marketing strategies to drive revenue growth and achieve business objectives
Responsible for campaigns, from creating the briefing to monitoring the KPIs after the rollout acting as the campaign lead for BU campaigns
Responsible for establishing relevant marketing content to distribute across different channels, e.g. create and update product content on our website using website builders, with a focus on SEO best practice in alignment with group functions
Organize and participate in industry conferences and (local) events to promote our products and solutions
Keep track of the planning throughout the year and adjust it agilely to new circumstances
Develop and implement omni-channel marketing campaigns, including email, social media, and content marketing together with the Digital Marketing team
Collaborate closely with sales, product management, and customer support teams to align marketing strategies with business goals
Conduct market research to identify customer needs, market trends, and competitive landscape
Monitor and analyze marketing performance metrics, providing actionable insights and recommendations for continuous improvement
Closely interact and collaborate with multiple stakeholders acting as an interface between CT Commercial Excellence, Group functions and BU and Sales
Requirements:
Over 5 years of relevant work experience
Proficiency in Product Marketing, CRM systems (such as MS Dynamics, HubSpot), and online tools (including Google Ads, LinkedIn Sales Navigator, and others)
Strong skills in organizing and executing marketing campaigns using omni-channel strategies (email, social media, conferences)
Ideally, a background in the Chemical or Polymer industry
Bachelor’s degree in Marketing or a related field
a technical education (engineering degree) is a plus
Languages: English plus additional language(s)
Strong soft skills: communication, collaboration, analytical thinking, creativity, time management, problem-solving, and adaptability
Nice to have:
Background in the Chemical or Polymer industry
Technical education (engineering degree)
What we offer:
A permanent contract
A competitive salary as well as participation in the variable remuneration system based on personal and financial objectives
Restaurant tickets
Be part of an experienced, international team
A good vibe working environment
Enjoy great office facilities and a perfect location in Madrid Nuevos Ministerios, making your work experience both comfortable and convenient