Product Marketing Manager Jobs

Hewlett Packard Enterprise

Location:
United States, Spring, Texas

Category:
-

Contract Type:
Employment contract

Salary:

119500.00 - 275000.00 USD / Year

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Job Description:

As a Product Marketing Manager at HPE OpsRamp, you will play a pivotal role in driving go-to-market strategies, crafting compelling messaging, and enabling sales teams to effectively position our solutions. You will act as the bridge between product management, sales, customer success, and marketing, ensuring our solutions resonate with target audiences and solve real-world challenges faced by IT operations teams globally. This hybrid role combines strategic thinking with execution, requiring you to collaborate across teams while working onsite at least 2 days a week.

Job Responsibility:

Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solutions in infrastructure monitoring, cloud-native observability, and AIOps
Create and maintain messaging frameworks tailored to target personas, industries, and use cases
Define and execute go-to-market strategies for existing and new product offerings
Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives
Produce high-impact marketing collateral, including value propositions, presentations, solution briefs, whitepapers, case studies, and blogs
Partner with demand generation teams to create campaign assets such as landing pages, reports, and webinars
Conduct market research to identify trends, customer pain points, and competitive insights
Translate research findings into actionable recommendations for product positioning and differentiation
Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides
Partner with sales teams to ensure they are equipped to effectively communicate product value to customers
Work closely with customer success teams to identify and showcase customer success stories
Leverage customer feedback to refine messaging and influence product roadmap decisions

Requirements:

BA or BS in Marketing or related field
MBA preferred
10+ years of product marketing experience in one or more of the following domains: infrastructure monitoring, application performance monitoring (APM), cloud-native observability, or AIOps
strong understanding of hybrid IT environments, observability tools, and AI-driven solutions for IT operations
Proven track record of developing go-to-market strategies and crafting compelling product narratives
Ability to work cross-functionally and build strong relationships with product, sales, and marketing teams
Acknowledged mastery of marketing principles, practices, tactics and tools
Ability to manage advertising/direct marketing/research vendors
In-depth understanding of the industry, offering categories and company offerings/strategy
Strong project and budget management skills
Excellent written/oral communications
Strong analytical skills
Excellent interpersonal skills
Ability to build, manage and influence virtual teams
Exceptional negotiating skills
Ability to interface effectively with all levels of management and functional disciplines, both within and outside the company
Strong influencing and consensus-building skills
Conflict-resolution skills

What we offer:

Comprehensive suite of benefits that supports physical, financial and emotional wellbeing
Career development and specific programs catered to helping you reach career goals
Inclusive work environment
Flexibility to manage work and personal needs
Opportunity to work for a company that is a force for good

Additional Information:

Job Posted:
December 01, 2025

Employment Type:

Fulltime

Work Type:

Hybrid work

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Product Marketing Manager