CrawlJobs Logo

Product Marketing Manager, Threads

meta.com Logo

Meta

Location Icon

Location:
United States , New York

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

241925.00 - 258720.00 USD / Year
Save Job
Save Icon
Apply Position

Job Description:

Meta Platforms, Inc. (Meta), formerly known as Facebook Inc., builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps and services like Messenger, Instagram, and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology.

Job Responsibility:

  • Partner with product management and engineering to define and shape a multi-year investment strategy and roadmap
  • Envision and execute go-to-market plans for Threads, collaborating across engineering, product management, partnerships, operations, partner marketing and communications to test, announce, launch, & scale products
  • Surface & synthesize qualitative & quantitative insights that shape marketing and product direction
  • Shape Threads’ approach to text creation through audience segmentations, market analyses, and first-person research
  • Understand and evangelize for the needs of creators, actively identifying gaps and opportunities to better serve the audience
  • Influence the development of products and features that help creators grow, create content and stay safe on Threads

Requirements:

  • Requires 5 years of experience in the job offered or a related occupation
  • Requires 5 years of experience in: Business strategy, product marketing, or marketing
  • Launching and driving adoption for new products and services, owning and achieving KPIs
  • Marketing funnel and how to optimize it at each stage
  • Conveying ideas to end users and engineering teams
  • Developing marketing strategies using both quantitative and qualitative insights
What we offer:
  • bonus
  • equity
  • benefits

Additional Information:

Job Posted:
March 25, 2026

Icon
Meta - All Job Offers
Job Link Share:
Copy Link Icon
Facebook Icon Twitter Icon LinkedIn Icon

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Product Marketing Manager, Threads

Senior Product Manager (Sportsbook)

We're looking for a visionary Senior Product Manager to transform our Stake spor...
Location
Location
Australia , Melbourne
Salary
Salary:
Not provided
easygo.io Logo
Easygo Gaming
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 6+ years of product management experience
  • Show a deep obsession with understanding and serving the customer
  • Have a history of successfully developing top-tier products alongside design and engineering teams
  • Adept at gaining an understanding of technical systems to navigate engineering prioritisation challenges
  • Demonstrate the ability to show a vision for your product which provides direction and inspiration
  • Demonstrate a constant focus on envisioning the future and identifying ways to enhance the customer experience and product
  • Have a proven track record of wanting to solve tough problems, diving deep, and achieving the best outcomes through collaboration
Job Responsibility
Job Responsibility
  • Data-driven decisions. Improve our use of data to inform and enhance our decision-making processes
  • Ownership and expertise. Be the single-threaded owner and end-to-end expert on the customer journey and sportsbook experience
  • Strategic leadership. Drive processes, strategy, tactics, and research to identify and solve the right problems for our customers
  • Stakeholder relationships and alignment. Build and maintain strong relationships with key stakeholders, ensuring alignment and collaboration
  • Product clarity and direction. Develop and maintain a clear and compelling product direction, communicating at all the different levels its progress and change over time and importantly a story to inspire the direction and vision
  • Development readiness. Lead processes and tasks to solve customer problems leading up to development readiness. Collaborate closely with engineering to create development plans. specifications, user stories, and acceptance criteria
  • Discovery process. Enhance our discovery process, fostering an environment of deep thinking and problem understanding for better outcome planning
  • Innovation and experimentation. Foster a culture of innovation by embracing experimentation on ideas that you believe can win
  • Go to market strategy. Elevate our go to market strategies and experiences, ensuring we deliver exceptional experiences to our customers
  • Mentorship and development. Mentor and develop associate product managers and team members, fostering a high-performance culture
What we offer
What we offer
  • In-house baristas serving free coffee, fresh juices and smoothies
  • Daily catered breakfast and regular company-wide events
  • Snack walls and drink fridges on every floor
  • Fun /modern office spaces with pool tables, table tennis, gaming consoles, and an F1 simulator
  • Access to our Employee Assistance Program for you and your loved ones
  • 9,000+ courses on our Learning & Development platform
  • One paid volunteer day per year
  • Weekly Wednesday massages by professional masseuses
  • Team budgets for lunches and activities to celebrate achievements
  • Social sports teams and participation in Corporate Games
  • Fulltime
Read More
Arrow Right

Marketing Manager

About the role: We’re hiring a hands-on Marketing Manager who can turn Podchaser...
Location
Location
United States , LA
Salary
Salary:
60000.00 - 75000.00 USD / Year
acast.com Logo
Acast
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3–6 years in B2B growth/demand gen or content marketing with direct ownership of SQL or pipeline goals
  • Proven ABM execution (audience building, creative, orchestration, handoff to SDR/AE)
  • Webinars and field programs end-to-end: topic selection, production, moderation/hosting, and post-event conversion
  • Content distribution across social, SEO, AEO, and email with examples of rankings, answer-engine wins, and conversion impact
  • Data storytelling chops: comfortable turning datasets into charts, narratives, and headlines (Sheets proficiency required
  • Mixpanel basics a plus)
  • Excellent project management, stakeholder comms, and bias to action—you ship on time and measure outcomes
Job Responsibility
Job Responsibility
  • Create data stories using Podchaser datasets (briefs, charts, social threads, PR-ready insights) that educate, earn backlinks, and convert
  • Distribute content across social, SEO, AEO, and email
  • build topic clusters and answer-engine assets mapped to high-intent queries
  • Help run biweekly webinars: define topics/guests, drive registrations, moderate sessions, and convert attendees to meetings
  • Assist with monthly roundtables for prospects/customers: curate panels, prep talking points, capture takeaways for follow-up content
  • Help design and execute ABM campaigns targeting dream accounts: multi-touch plays across ads, email, SDR kits, exec invites, and content personalization
  • Plan and activate tradeshows: pre-show outreach, on-site programming, booth logistics (as applicable), and post-show follow-ups with tight SLAs
  • Elevate brand leadership so Podchaser is synonymous with podcast intelligence across channels, communities, and press
  • Measure what matters: own instrumentation and reporting for channel performance with clear attribution to quarterly SQL growth
  • Fulltime
Read More
Arrow Right

Global Head of Marketing, Threads

Meta is looking for an experienced Marketing Leader with a passion for building ...
Location
Location
United States , Los Angeles
Salary
Salary:
232000.00 - 296000.00 USD / Year
meta.com Logo
Meta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years of experience with brand and product marketing, consumer products and/or brand management, with brands and at companies with global scale
  • 8+ years of experience with team leadership, cross-functional team leadership, or team management
  • Track record of developing global strategy and delivering impactful communication and campaigns internationally - proven with data
  • Data Driven - displayed and proven experience in using data to both (i) inform strategy and communication (ii) develop meaningful GTM approaches that drive business outcomes
  • Experience building mass-market consumer-centric brands
  • Experience developing and executing large-scale or global integrated marketing campaigns (online/offline advertising, web, events), including experience with both brand-building and acquisition marketing initiatives
  • Experience partnering with external companies (partners, agencies, vendors, retailers) and influencing / managing up to executive, VP and cross-functional leadership
  • Experience partnering with product management, product design, and other cross-functional teams (Analytics, Research, Creative etc) to drive business results
  • Demonstrated experience utilizing consumer research and data to drive actionable insights to inform marketing strategy and improve the consumer experience
  • Experience managing multiple campaigns and/or product launch GTMs simultaneously, working with many different internal and external teams to ensure we are launching our programs seamlessly and to the highest impact
Job Responsibility
Job Responsibility
  • Lead the strategic vision and execution of Threads’s iconic brand and global marketing programs
  • Influence Threads’s product strategy and roadmap through research, testing and insights, and building effective go-to-market strategies to bring innovative advertising experiences to market
  • Develop, manage, and grow a team of integrated, brand and product marketers for Threads
  • Define and manage comprehensive outbound marketing strategy and planning including segmentation, targeting, market sizing, media and communications plan, roll-out strategy, and integration with PR, Editorial, growth, partnerships and performance marketing
  • Lead and collaborate with a multitude of cross-functional stakeholders to deliver world-class marketing campaigns, product launches and GTMs
  • Develop, manage and support the execution of integrated marketing communications efforts that encompass a 360 approach across various channels (digital, social, traditional media, etc.) to support key narratives and impact stories
  • Track, distill and guide performance of campaigns to provide data-backed insights to optimize campaigns and find new opportunity areas
  • Ensure all efforts are based on solid hypothesis design and are structured to deliver against clear success metrics, utilizing a test-and-learn approach
  • Partner closely with creative teams and agency partners to bring strategy to life through quality creative
  • Lead market assessment, quantitative analysis, and qualitative feedback and represent our users internally
What we offer
What we offer
  • bonus
  • equity
  • benefits
  • Fulltime
Read More
Arrow Right

Product Marketing Lead, Social & AI, Facebook

We are seeking an experienced Product Marketing Lead to drive product strategy a...
Location
Location
United States , Menlo Park, CA +1 location
Salary
Salary:
190000.00 - 258000.00 USD / Year
meta.com Logo
Meta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years of experience in marketing, strategy, operations, partnerships, or a similar field
  • 5+ years of experience with team leadership and people management, including experience managing people managers or experienced individual contributors
  • Experience working on AI products, ideally for a consumer audience
  • Experience with complex, cross-organization consumer-facing product launches and/or consumer campaigns
  • Demonstrated understanding and active use of consumer AI products and technologies
  • Communication and presentation skills that can be adapted for audiences at all knowledge and levels across the organization
  • Bachelor’s Degree in Business, Marketing or Creative discipline
Job Responsibility
Job Responsibility
  • Manage an industry-leading product marketing team focused on Social & AI products
  • Lead large-scale go-to-market initiatives partnering with cross-functional teams (e.g. Product Management, Brand Marketing, Product Growth, Insights, Creative, Data Science, etc.)
  • Influence and shape product strategies, positioning, and narratives through the use of data and insights for target audiences in close collaboration with research, product, marketing, and policy teams
  • Serve as the single-threaded owner for Social/AI products on Facebook to inform, develop, and execute complex, sometimes cross-organization go-to-markets, including strategy development, goals and measurement, creative development, and integrated launch plans
  • Develop accurate positioning and messaging that translates technical specs into clear value propositions for consumers
  • Partner with brand, marketing teams, and channel owners on outbound marketing strategies and campaigns to shift press and user perceptions around social AI features
  • Have a pulse on the consumer AI landscape to identify opportunities for differentiation – both at the product and marketing level
  • Drive alignment across product and marketing cross-functional teams to unify our strategy and goals for Social AI, ensuring seamless integration with the broader Facebook ecosystem
  • Provide thought leadership and recommendations working across the Social AI portfolio, shepherding product strategy and development
  • Navigate a variety of internal and external stakeholders to influence, align, and drive execution
What we offer
What we offer
  • bonus
  • equity
  • benefits
Read More
Arrow Right

Senior Product Marketing Manager - Agent 365 Enablement

AI agents are becoming increasingly ubiquitous across all types of industries an...
Location
Location
United States , Redmond
Salary
Salary:
106400.00 - 203600.00 USD / Year
https://www.microsoft.com/ Logo
Microsoft Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Master's Degree in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience
  • 5+ years of experience in product marketing with focus on enterprise IT
  • Analytical and synthesis skills – able to distill multiple complex technical domains into simple concepts
  • Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels
  • Proven ability to manage multiple projects simultaneously and work in a fast-paced environment
  • Ability to think strategically and drive change in a cross-functional organization
  • Problem-solving skills and a proactive approach to identifying opportunities and challenges
  • Experience with and passion for one more of the following: Microsoft 365 Copilot, generative AI, and enterprise IT/security tools
Job Responsibility
Job Responsibility
  • Lead launch readiness and enablement for the Agent 365 business, shepherding the product from preview through general availability
  • Translate complex platform, security, and governance concepts into clear, actionable guidance and content tailored to sellers, partners, and solution architects
  • Create and maintain compelling seller‑facing content including pitch decks, value frameworks, competitive guidance, frequently asked questions (FAQs), talk tracks, and scenario‑based selling motions
  • Ensure enablement materials reflect current product reality, roadmap direction, and customer value
  • Partner with sales, partner marketing, and readiness teams to deliver enablement through the appropriate channels and cadences, and ensure Agent 365 is represented clearly and consistently across major field moments (e.g., launches, events, go-to-market waves)
  • Act as the single‑threaded owner for Agent 365 field and partner readiness across Microsoft and the ecosystem
  • Work closely with Product Management, Engineering, and inbound Partner Marketing Manager (PMM) to stay deeply connected to product direction and priorities
  • Collaborate with sales and partner sales leadership and stakeholders to continuously refine enablement content and tactics based on performance, feedback, and field signal
  • Provide guidance on customer scenarios, objections, and comparative positioning in a
  • Operate independently with a high degree of ownership and judgment in a fast‑moving, ambiguous environment
  • Fulltime
Read More
Arrow Right

Product Manager

Coralogix is a modern, full-stack observability platform transforming how busine...
Location
Location
Israel , Ramat Gan
Salary
Salary:
Not provided
coralogix.com Logo
Coralogix
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of SaaS product management
  • Knowledge of cloud technologies
  • Experience in developing products for developers, DevOps engineers, or SREs
  • Experience with observability tools
  • Proven experience managing complex products with multiple user flows, ensuring intuitive interactions for technical end-users
  • Strong analytical and execution skills to spot product opportunities and transform them into products / features
  • Strong written and verbal communication skills
  • Proven ability to influence cross-functional teams and drive execution
  • Ability to multitask and manage various threads, engagements, projects, etc.
Job Responsibility
Job Responsibility
  • Conduct competitive analysis and evolve product features for enhanced functionality and user experience
  • Work with customers and internal stakeholders to develop the product strategy and roadmap
  • Prepare product requirements, user stories and wireframes
  • Prioritize and manage R&D sprints
  • Manage the product release lifecycle: work closely with designers, engineers, product marketing, technical writers, sales, TAMs and support teams
  • Support demos, enablement, and key customer engagements for further opportunities
  • Own the domain, control your product hands-on, be the product expert!
  • Fulltime
Read More
Arrow Right

Senior Product Line Manager - Automotive Software

This role is a part of our Active Safety User Experience Segment at WindRiver. T...
Location
Location
United States , Troy; Boston
Salary
Salary:
170000.00 - 220000.00 USD / Year
aptiv.com Logo
Aptiv plc
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A combined 10+ years of experience at a Tier 1 or OEM working on software stacks with an RTOS or Linux
  • Strong familiarity with ISO 26262 and ASPICE
  • Effective Product Management skills including trend analysis, roadmap creation, prioritization and backlog, customer requirements gathering, market sizing (TAM/SAM/SOM), etc.
  • Ability to articulate automotive software trends
  • Ability to deal with ambiguity and incomplete information
  • Demonstrated application of business rationalization against a technical product
  • Demonstrated experience writing requirements for engineering
  • Strong analytical abilities, with excellent written and oral communication skills
  • Strong collaboration mindset
  • Master’s Degree in Engineering, Computer Science or related field, MBA a plus. Bachelor’s degree with suitable experience
Job Responsibility
Job Responsibility
  • Advising products’ direction as it pertains to the automotive market, specifically ADAS, IVI, and fusion systems
  • Collaborate with the rest of the Product Management team who works horizontally on VxWorks, Helix Platform, Wind River Linux LTS and eLxr to ensure that the technical and business justifications are documented and understood
  • Aggregate input from external customers, sales, market research, fellow product managers, partners, etc., to execute against the broad product strategy and drive product truth
  • Be the single threaded leader for the auto market and own the automotive roadmap and its rationalization, understanding the competitive landscape, to ensure revenue growth
  • Work in close partnership with Aptiv stakeholders, and experienced Product Management, Engineering, Sales teams
What we offer
What we offer
  • Flexible home office! We offer the flexibility of a hybrid work schedule or 100% remote
  • Named Top Workplace for the 8th year in a row
  • Wind River’s commitment to DEIB
  • 100% Employee covered Medical, Dental, and Vision insurance*
  • Flexible Time Off policy* + 12 observed Holidays
  • 401K with company match
  • Health Savings Account (HSA) and Flexible Spending Account (FSA)
  • Wellness Benefits through Unmind
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager (Platform)

As Sr. Product Marketing Manager, Platform, you will own the narrative for Norm ...
Location
Location
United States , New York City
Salary
Salary:
185000.00 - 215000.00 USD / Year
norm.ai Logo
Norm AI
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Enterprise Product Marketing: leading platform or developer‑focused product marketing for SaaS or AI companies
  • owned complex, technical launches at high‑growth, sales‑led organizations
  • Fluent in AI concepts: comfortable explaining agents, LLMs, and orchestration layers to technical and non‑technical stakeholders
  • Big Deals, High Stakes: Experience with high-ACV, multi-threaded deals. Track record of producing enablement and sales assets that actually get used and closed deals
  • Data‑driven & customer‑obsessed: Use customer interviews, win/loss analysis, and sales feedback to shape positioning, not just instinct
  • Collaborative & influential: Comfortable collaborating across Product, Sales, and execs with the judgment to influence without authority
  • Client-Ready: Concise writer and confident presenter trusted in executive and client-facing contexts
Job Responsibility
Job Responsibility
  • Refine Product Messaging & Positioning: Develop and maintain a unified platform narrative that defines how the Norm Platform works and why it matters
  • Drive Launches & Adoption: Shape and execute go‑to‑market plans for new platform capabilities, APIs, and more, and align internal and external comms around clear success metrics
  • Enterprise Solution Packaging: Collaborate with GTM and Sales to assemble platform capabilities into tailored solutions for Fortune 500 prospects and create deal‑winning collateral
  • Enablement & Education: Build internal playbooks, reference architectures, and training sessions that help GTM teams articulate platform differentiation with confidence
  • Market & Competitive Intelligence: Track AI‑platform trends, competitor strategies, and enterprise buyer needs
  • update positioning frameworks and battlecards accordingly
  • Narrative & Campaigns: Collaborate with Brand and Demand Gen on high‑signal market moments, reports, webinars, conference storylines, that reinforce platform leadership
  • Solution Performance: Track adoption, revenue contribution, and customer feedback
  • recommend GTM and product tweaks to hit growth targets
What we offer
What we offer
  • 401(k) plan with an employer match
  • top-tier insurance coverage, encompassing health, dental, hospital, accident, and vision plans
  • relocation reimbursement
  • professional growth
  • equity compensation
  • Fulltime
Read More
Arrow Right
Jobs by Category
Art and Entertainment Jobs Banking Jobs Call Center Jobs Construction Jobs Consulting Jobs Customer Service Jobs Education Jobs Energy Jobs Finance Jobs Gastronomy Jobs Health and Beauty Jobs Hospitality and Tourism Jobs Human Resources Jobs Insurance Jobs IT - Administration Jobs IT - Software Development Jobs Legal Jobs Logistics Jobs Manufacturing Jobs Marketing, Digital Marketing, SEO, SEM Jobs Media Jobs Nursing Jobs Office Administration Jobs Pharmacy Jobs Physical Work Jobs Public Relations Jobs Public Sector Jobs Purchasing Jobs Quality Control Jobs Real Estate Jobs Research and Development Jobs Sales Jobs
Job Positions Jobs by Country
United States Jobs United Kingdom Jobs India Jobs Canada Jobs Australia Jobs Germany Jobs Ireland Jobs Poland Jobs
Company
Blog About Us Contact
Follow Us
Facebook
X (Twitter)
LinkedIn
Instagram
CrawlJobs Group
ITFlashcards AllDevBlogs
© 2026 CrawlJobs Ltd. All Rights Reserved
Terms & Conditions Privacy Policy