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At JFrog, we’re reinventing DevSecOps to help the world’s greatest companies innovate in the AI era -- and we want you along for the ride. This is a special place with a unique combination of brilliance, spirit and just all-around great people. Here, if you’re willing to do more, your career can take off. And since software plays a central role in everyone’s lives, you’ll be part of an important mission. Thousands of customers, including the majority of the Fortune 100, trust JFrog to manage, accelerate, and secure their software delivery from code to production -- a concept we call “liquid software.” Wouldn't it be amazing if you could join us in our journey?
Job Responsibility:
Develop clear, defensible positioning and messaging for the JFrog Platform and Artifactory summarizing multiple messages for different personas
Plan programs to establish JFrog as the leader in traditional and Agentic Software Supply Chains, strengthen thought leadership positions and market visibility, making an impact on industry influencers, analysts and prospects
Work closely with the digital marketing, analyst relations, and product management teams to create continuous demand and effective lead generation campaigns, event speaking optimization, product positioning and driving business growth
Create assets and collateral to highlight the benefit of JFrog, including presentations, solutions briefs, case studies, white papers, videos, blogs, sales tools, and webinars
Understand the competitive environment and market trends, and ensure the global sales and product teams are prepared to address competitive objections
Requirements:
3+ years in a professional business environment
2+ years of product marketing experience in global hi-tech companies - technical background or relevant experience in DevOps/DevSecOps, SaaS and IT solutions is a plus
Defining buyer personas and use cases that ensure focused campaigns and effective content to strengthen brand awareness and drive quality demand
Experience in developing effective sales-facing/sales enablement materials, as well as content for website, campaigns, events, and other marketing activities
Ability to work independently, with strong collaboration skills in working with cross-functional, international teams and customers
Experience working in fast-paced environments and flexible to work with teams across various time zones
Excellent, native-level English written and oral communication skills
Bachelor's in business, marketing, computer science or related field (MBA desirable)