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As a Product Marketing Manager on the PMM Publishers Team in our London Office, you’ll play a vital role in product launches within our core revenue products across all stages of the product life-cycle, from ideation to development to adoption across key Supply-side initiatives, collaborating closely with Product, Sales, Marketing, and cross-functional teams across the globe. You will also be a pivotal part of the team tasked with defining and scaling products that drive advertiser success through high-quality, high-intent supply—whether that supply comes from premium publishers, commerce partners, or future supply types yet to emerge.
Job Responsibility:
Go-to-Market Execution: Drive planning and execution of new product launches collaborating with Product Management, Sales, Account Management, Marketing teams as well as the executive team and external resources
Positioning & Messaging: Translate complex products into compelling, clear value propositions tailored for target customer segments and personas
Cross-Functional Alignment: Serve as a central connector between Product, Sales, and Ops to ensure Supply product strategy translates into measurable business outcomes
Voice of Customer: Harness a deep knowledge of our market, customers, and competitive landscape
influencing product roadmap and positioning/messaging
Sales Enablement: Own the creation of collateral, one-pagers, pitch decks, case studies, and internal training materials that empower sales to win
Requirements:
Minimum 2 years experience in Product Marketing or related role
Experience developing impactful product Go-To-Market strategies and cross-functional plans
Passion for product positioning and messaging, with excellent writing skills and customer communication
Ability to think creatively while making decisions based on data
Motivated self-starter who thrives in fast-paced marketing environments
Teamwork skills a must, proven ability to manage external resources and collaborate with other functions in the company
A deep understanding of the programmatic ad tech ecosystem, and/or the digital media landscape
Nice to have:
Experience working in a company in ad tech, SaaS platforms, digital media or data
Experience working on products or initiatives in ad tech for publisher customers
Bonus points for experience working on product launches or GTM activities that drive programmatic revenue for publishers customers
Experience in B2B marketing and driving product launches, including value proposition development, product and portfolio positioning, and solution packaging