Product Marketing Manager - Payments

We connect customer needs to product solutions by shaping positioning, launching products, and enabling teams across Plaid. At Plaid, Product Marketing plays a pivotal role across the entire product lifecycle—from shaping product strategies and defining target audiences, to ensuring successful product launches and market adoption. We collaborate closely with Product, Sales, and Marketing teams, driving go-to-market strategies from pipeline develop and acceleration to creating compelling narratives, influencing product direction based on customer feedback and driving marketing execution. As a Product Marketing Manager for Payments, you’ll help bring Plaid’s vision for bank payments to life: making us the method of choice for Billers, Fintechs, and Financial Institutions. Our mission is to harness Plaid’s network—spanning coverage, intelligence, and conversion—to deliver seamless, secure, and intelligent payment experiences. This role is central to accelerating adoption, scaling product impact, and redefining how money moves across the financial ecosystem. You will own go-to-market strategy and product marketing for new and existing products, from early product–market fit validation through scaled acquisition and partner closely with Product, Sales, Growth, and Data to assess market opportunities, define ideal customer profiles, and drive adoption in priority verticals.