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Product Marketing Manager, IT Solutions

United States, New York 185000.00 - 230000.00 USD / Year · Job Posted February 21, 2026
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Job Description

We’re hiring a Product Marketing Manager, IT Solutions to own positioning, enablement, and go-to-market for IT buyers and admin audiences. You’ll partner deeply with Product on enterprise launches (analytics, security, permissions, migrations), translate Voice of Customer into roadmap priorities, build strategic narratives for CIOs and Digital Transformation leaders, and drive demand gen campaigns + sales programs that target IT decision-makers.

Job Responsibility

  • Develop strategic narratives and executive positioning for CIOs, Digital Transformation leaders, and IT/Ops stakeholders
  • Partner closely with Product on enterprise feature launches and enablement (analytics, security, permissions, migration, etc.) and our enterprise plan
  • Support inbound product strategy by synthesizing Voice of Customer and market insights
  • Build and execute integrated GTM campaigns targeting IT/Ops buyers (demand gen programs, sales materials, and demos) with clear metrics on pipeline generation and closed/won rates
  • Own ongoing admin communications, in partnership with CSM, to drive engagement, adoption, and expansion
  • Create external thought leadership and narratives on workspace architecture, ideal setup frameworks, AI maturity models, and enterprise transformation
  • Own positioning and messaging for IT and admin audiences, ensuring it ladders up to a cohesive enterprise story
  • Partner with Product on launches, beta programs, and roadmap prioritization
  • translate customer needs into product requirements
  • Produce high‑impact content: first‑call decks, solution briefs, case studies, executive one‑pagers, discovery guides, proof kits, and admin playbooks
  • Enable GTM teams through trainings, office hours, and deal support
  • drive adoption of content and tools
  • Lead market research and customer insight programs to inform messaging, roadmap, and segmentation strategy
  • Run campaigns and moments in market tied to launches, announcements, and category conversations—tracked via pipeline generation and win rates
  • Establish measurement plans to track program effectiveness and continuously iterate

Requirements

  • 6+ years in B2B product or solutions marketing with ownership across positioning, enablement, and go-to-market programs for enterprise audiences
  • Ability to translate technical capabilities into crisp differentiation and quantified business value for executives and practitioners
  • Demonstrated success building cross‑functional programs with Sales, CS, Product, and Demand Gen that move revenue metrics
  • Exceptional storytelling, writing, and live enablement skills
  • Analytical and systems mindset
  • comfortable instrumenting, measuring, and iterating programs

Nice to have

  • Experience in B2B AI, IT, work management, knowledge management, or adjacent areas
  • Direct B2B selling or sales partnership experience

What we offer

highly competitive cash compensation, equity, and benefits

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