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T-Mobile Logo T-Mobile · -

Product Marketing Manager - International Communications

United States, Bellevue Employment contract 93700.00 - 169100.00 USD / Year · Job Posted April 05, 2025

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Job Description

As a Product Marketing Manager you will drive the strategy and business results for industry disrupting T-Mobile consumer products. You will be responsible for the vision, strategy, value props, positioning and marketing plans for your products and will partner with our insights, product, GTM and sales teams to bring innovative products and experiences to market.

Job Responsibility

  • Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
  • Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
  • Engage with product, technical and other teams on validating feasibility
  • Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
  • Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
  • Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
  • Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
  • Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
  • Also responsible for other Duties/Projects as assigned by business management as needed

Requirements

  • Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
  • 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
  • A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
  • Extensive customer interaction experience and customer success storytelling
  • Strong communication skills (verbal and written) and strong content development skills
  • Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
  • Experience working on UX, designs and digital flows
  • Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
  • Strong understanding of the product development lifecycle for products and services
  • Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life
  • Cross Functional Relationships experience

Nice to have

  • E-commerce and consumer UX/UI experience
  • Product Management experience
  • Consumer Technology

What we offer

  • Competitive base salary and compensation package
  • Annual stock grant
  • Employee stock purchase plan
  • 401(k)
  • Access to free, year-round money coaches
  • Medical, dental and vision insurance
  • Flexible spending account
  • Paid time off
  • Up to 12 paid holidays
  • Paid parental and family leave
  • Family building benefits
  • Back-up care
  • Enhanced family support
  • Childcare subsidy
  • Tuition assistance
  • College coaching
  • Short- and long-term disability
  • Voluntary AD&D coverage
  • Voluntary accident coverage
  • Voluntary life insurance
  • Voluntary disability insurance
  • Voluntary long-term care insurance
  • Mobile service & home internet discounts
  • Pet insurance
  • Access to commuter and transit programs
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