CrawlJobs Logo

Product Marketing Manager / Integrated Marketing

Meadow

Location Icon

Location:

Category Icon
Category:
-

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

130000.00 - 180000.00 USD / Year

Job Description:

At Meadow, we’re transforming one of the largest, most overlooked industries in America: deathcare. We’ve built the largest independent funeral home in California in under two years, and we’re expanding into new markets across the country every month—earning glowing 5-star reviews and a 90+ NPS as we do it. Backed by top investors and led by founders who have had 2 public company exits, we’re bringing modern technology, unmatched hospitality, and operational excellence to an industry untouched for over 70 years. We’re looking for a full-stack marketer to own go-to-market performance across our two core lines of business: At-Need: families navigating a recent loss; Pre-Planning: people making end-of-life decisions ahead of time. Both are scaling fast. We’ve gone from zero to market-leader in our first state, and we’re expanding nationally in 2026. The challenge now: keep growing efficiently while telling a story that resonates deeply in moments that matter. This role is the tip of the spear. You’ll partner with Alison Price (ex-Opendoor, Trulia/Zillow, Ethos) to drive strategy and execution across the funnel – from positioning to creative briefs, pricing to lifecycle, Reddit threads to landing pages. You need to know what customers care about, turn that into clear differentiation, and make the entire system convert. This is not a “be a slide jockey” job. It’s an operator role with real ownership and tight feedback loops. We care less about titles and more about proof; someone who’s built and shipped campaigns, seen the numbers, and course-corrected in real time. You don’t need to be a mathematician or a copywriter. But you do need to: Understand how the business works; Translate that into sharp marketing moves; Execute with urgency and coherence. If you want to build a once-a-decade consumer company from the inside, with smart people who move fast and work like adults: this is the seat.

Job Responsibility:

  • Build a shared understanding of our existing customers (incl. audience and market segmentation, motivations, and objections) and translate those insights into positioning that informs all marketing
  • Beat landing page conversion targets by owning the paid search funnel end-to-end: from ad strategy and creative testing to landing page performance and sales alignment
  • Increase self-serve checkouts by leading channel strategy (with a focus on Meta) and optimizing funnel messaging and experience in close partnership with Product/Eng
  • Drive development of new products and features that increase TAM and help Meadow serve more families, (e.g. Memorial services, Spanish-speakers)
  • Partner with Head of Marketing to expand growth marketing experimentation via new awareness channels, (e.g. TV, Radio, OOH)

Requirements:

  • Owned (or supported closely) full-funnel campaigns (ads, landing pages, lifecycle) and know how to drive performance across every step
  • Can define who we’re targeting, why they buy, and what makes us win – and turn that into clear, actionable marketing
  • Comfortable across brand, creative, and performance
  • Move fast, work through ambiguity, and take the lead without waiting for perfect inputs
  • Bring empathy and judgment to sensitive categories
  • shaped by experience or personal connection
What we offer:
  • Offers Equity
  • Competitive salary
  • Meaningful equity
  • Generous health, dental, and vision coverage

Additional Information:

Job Posted:
February 18, 2026

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Product Marketing Manager / Integrated Marketing

Senior Technical Product Marketing Manager

We are seeking an enthusiastic Senior Technical Product Marketing Manager to dev...
Location
Location
United States
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in Service Management, along with hands-on experience in implementing Service Management solutions
  • Over 7 years of experience in technical product marketing, solutions consulting, implementation, sales engineering, or product management, preferably within ITSM, ESM, or ITOM software sectors
  • A comprehensive understanding of the priorities and needs of ITSM and IT operations leaders
  • Exceptional communication skills
  • proficient in presenting and demonstrating the value of products and solutions to IT buyers, influencers, and internal stakeholders
  • Outstanding public speaking and presentation abilities, capable of engaging and inspiring diverse audiences. Demonstrates confidence in both practices and products
  • Strong networking and relationship-building skills. Proficient in establishing trusted relationships with analysts and other influencers through product and solution briefings, demonstrations, evaluations, and engagement in online communities and social media
  • Experience representing organizations at industry events and conferences
  • Relevant certifications in ITSM or related fields are advantageous
Job Responsibility
Job Responsibility
  • Develop compelling, differentiated, and feature-accurate content and messaging that effectively highlights the Atlassian Service Management solution
  • Represent the organization at industry conferences, seminars, and events, delivering presentations and participating in panel discussions
  • Establish and maintain relationships with key stakeholders, including industry leaders, partners, and prospective clients
  • Remain informed about industry trends and advancements to ensure our solutions remain competitive and relevant
  • Serve as a spokesperson for the organization, providing insights and thought leadership on Service Management practices and innovations
  • Engage directly with senior leadership teams at our largest customers to facilitate their understanding of the transition to the Atlassian Service Management solution, emphasizing the integration of practices, personnel, and product
  • Collect feedback from external engagements to inform product development and strategic initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • bonuses
  • commissions
  • equity
  • Fulltime
Read More
Arrow Right

Senior Integrated Marketing Manager

T-Mobile reinvented the wireless experience—and now, we’re doing the same for ad...
Location
Location
United States , New York
Salary
Salary:
109200.00 - 196900.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree
  • 7+ years of experience in integrated marketing, internal communications, project management, or a related discipline
  • Proven success shaping marketing narratives, preferably within an ad sales, ad tech, or media environment
  • Strong project management skills, with the ability to manage multiple initiatives and deadlines in a fast-paced environment
  • Demonstrated ability to work cross-functionally, partnering across the marketing team to achieve shared goals
  • Excellent storytelling and presentation skills, adept at simplifying complex ideas and data into clear, compelling narratives
  • Experience with measurement and analytics to gauge initiative success and provide data-driven insights
  • A strategic mindset balanced by a roll-up-your-sleeves attitude—comfortable driving both strategy and execution
  • At least 18 years of age
  • Legally authorized to work in the United States
Job Responsibility
Job Responsibility
  • Develop a structured framework for organizational marketing that plans and tracks messaging, ensuring clarity, consistency, and alignment across T-Ads and key stakeholders
  • Oversee recurring channels and content that showcase important initiatives, milestones, and business updates, fostering connection and alignment among T-Ads team members
  • Manage and evolve existing forums such as All Hands, while creating new opportunities for leaders and teams to connect, share progress, and celebrate successes
  • Create and refine collaboration resources, including guidance on how teams should communicate and share knowledge effectively within T-Ads and with partner organizations
  • Partner with leadership and cross-functional teams to craft engaging resources—such as newsletters, updates, and PPT presentations
  • Lead special projects and campaigns to elevate T-Ads’ visibility within T-Mobile, collaborating with marketing, product, and operations to achieve high-impact results
  • Manage project timelines and deliverables, ensuring all efforts stay on schedule and within budget
  • Build and maintain strong relationships across T-Ads and T-Mobile to ensure organizational priorities are clearly understood, strategically communicated, and effectively integrated into T-Ads initiatives
  • Define and track performance indicators to gauge the success of programs, using insights and analytics to continuously refine your approach
  • Advance T-Ads’ brand voice in all internal initiatives, reinforcing T-Ads’ position as a dynamic, high-growth organization within the company
What we offer
What we offer
  • Medical, dental and vision insurance
  • flexible spending account
  • 401(k)
  • employee stock grants
  • employee stock purchase plan
  • paid time off
  • up to 12 paid holidays
  • paid parental and family leave
  • family building benefits
  • back-up care
  • Fulltime
Read More
Arrow Right

Principal Product Manager, Confluence Integrations

We’re looking for an experienced product manager to lead the vision, strategy, a...
Location
Location
United States , San Francisco; New York; Seattle
Salary
Salary:
158000.00 - 253800.00 USD / Year
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years experience building high-quality, successful products
  • Experience with internal and external integrations is a huge plus
  • Comfortable breaking down big problem spaces into concrete strategies and plans
  • Data-driven with the ability to get into the weeds and understand the impact of your work
  • Able to make progress at a fast pace and carry others along with you in an environment with multiple opinionated stakeholders
  • Deep commitment to user experience and delight, with a strong understanding of how to make complex functionality feel seamless
Job Responsibility
Job Responsibility
  • Identify new opportunities to improve Confluence customers' workflows through Atlassian and third-party integrations
  • Own product strategy, roadmap, and execution of new features that leverage the power of the Atlassian ecosystem (Jira, Loom, and more) to solve key user problems
  • Build AI-powered features that impact millions of users
  • Build relationships and work closely with other Product Managers and teams across Atlassian to bring connected experiences to market
  • Move fast to validate hypotheses by capturing key insights from customers, reading signals from the market, and experimenting iteratively
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Product Marketing Manager

As a Go To Market Manager at LHH, you will be responsible for driving the activa...
Location
Location
United Kingdom
Salary
Salary:
Not provided
https://www.lhh.com/ Logo
LHH
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record and experience in product marketing, preferably in B2B
  • Strong understanding of customer journey and seller experience as well as marketing principals, market research, and product management
  • Excellent communication, storytelling, and presentation skills
  • Exceptional writing and editing skills
  • Ability to lead and collaborate effectively with cross-function teams
  • Analytical mindset with the ability to translate date in actionable insights
  • Results-oriented with a focus on driving business and revenue impact
  • Experience with marketing automations tools and CRM systems
  • PowerPoint and Excel skills required, knowledge of MS Teams, Asana and Seismic are helpful
Job Responsibility
Job Responsibility
  • Drive the activation of LHH products and services in Career Transition and Mobility Portfolio
  • Collaborate and partner closely with cross-functional teams, including product & innovation, sales, and marketing
  • Source and apply market research to identify trends, customer needs, and competitive landscape
  • Identify whitespace opportunities for the Career Transition and Mobility portfolio
  • Proactively develop and execute comprehensive go to market plans aligned with company and business line objectives
  • Define messaging and value propositions based on market insights and business needs
  • Create and execute go-to-market plans for new product launches and feature releases
  • Lead and project manage cross-functional teams to ensure seamless execution and ongoing product marketing activities
  • Develop competitive positioning strategies to differentiate LHH in the market
  • Develop engaging sales and marking collateral including but not limited to pitch decks, email templates, sales presentations, sales toolkits, and other revenue driving content
What we offer
What we offer
  • Flexible working model
  • Private medical insurance (PMI)
  • Group personal pension plan
  • Career support for family and friends
  • 25 working days paid holiday with the opportunity to buy extra days off each year
  • Fulltime
Read More
Arrow Right

Product Marketing Manager Leadership Development

As a Product Marketing Manager at LHH, you will be responsible for driving the a...
Location
Location
United States
Salary
Salary:
Not provided
https://www.lhh.com/ Logo
LHH
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record & experience in product marketing preferably in B to B
  • Strong understanding of customer journey & seller experience as well as marketing principles, market research, and product management
  • Excellent communication, storytelling and presentation skills
  • Exceptional writing & editing skills
  • Ability to lead & collaborate effectively with cross-functional teams
  • Analytical mindset with the ability to translate data into actionable insights
  • Results-oriented with a focus on driving business & revenue impact
  • Experience with marketing automation tools and CRM systems
  • Powerpoint & Excel skills required, knowledge of MSTeams, Asana and Seismic helpful
Job Responsibility
Job Responsibility
  • Market Analysis: Source & apply market research to identify trends, customer needs, and competitive landscape
  • Partner with others to collate internal research and insights available to inform go-to-market strategy
  • Identify whitespace opportunities for the Leadership Development portfolio
  • Partner with other parts of business including Sales, Opportunity Management & Solution experts to gather and understand customer feedback and insights to inform product roadmap and go-to-market marketing strategies
  • Go-to-Market Strategy: Proactively develop & execute comprehensive go to market plans aligned with company and business line objectives
  • Define messaging, and value propositions based on market insights and business needs
  • Create and execute go-to-market plans for new product launches and feature releases
  • Lead and project manage cross-functional teams to ensure seamless execution of activation and ongoing product marketing activities
  • Develop competitive positioning strategies to differentiate LHH in the market
  • Sales & Marketing Collateral: Develop core sales & marketing materials associated with activation and evolution of product including but not limited to pitch decks, email templates, sales presentations, sales playbooks and other revenue driving content
  • Fulltime
Read More
Arrow Right

Product Marketing Manager RPO

As a Product Marketing Manager at LHH, you will be responsible for driving the a...
Location
Location
United Kingdom
Salary
Salary:
Not provided
https://www.lhh.com/ Logo
LHH
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven track record & experience in product marketing preferably in B to B
  • Strong understanding of customer journey & seller experience as well as marketing principles, market research, and product management
  • Excellent communication, storytelling and presentation skills
  • Exceptional writing & editing skills
  • Ability to lead & collaborate effectively with cross-functional teams
  • Analytical mindset with the ability to translate data into actionable insights
  • Results-oriented with a focus on driving business & revenue impact
  • Experience with marketing automation tools and CRM systems
  • Powerpoint & Excel skills required, knowledge of MSTeams, Asana and Seismic helpful
Job Responsibility
Job Responsibility
  • Market Analysis: Source & apply market research to identify trends, customer needs, and competitive landscape
  • Partner with others to collate internal research and insights available to inform go-to-market strategy
  • Identify whitespace opportunities for the RPO portfolio
  • Partner with other parts of business including Sales, Opportunity Management & Solution experts to gather and understand customer feedback and insights to inform product roadmap and go-to-market marketing strategies
  • Go-to-Market Strategy: Proactively develop & execute comprehensive go to market plans aligned with company and business line objectives
  • Define messaging, and value propositions based on market insights and business needs
  • Create and execute go-to-market plans for new product launches and feature releases
  • Lead and project manage cross-functional teams to ensure seamless execution of activation and ongoing product marketing activities
  • Develop competitive positioning strategies to differentiate LHH in the market
  • Sales & Marketing Collateral: Develop core sales & marketing materials associated with activation and evolution of product including but not limited to pitch decks, email templates, sales presentations, sales playbooks and other revenue driving content
  • Fulltime
Read More
Arrow Right

Product Marketing Manager

We are seeking an experienced and results-driven Product Marketing Manager to le...
Location
Location
United States , Duluth
Salary
Salary:
Not provided
https://www.roberthalf.com Logo
Robert Half
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Marketing, Business, or a related discipline
  • 4–6 years of marketing experience with a successful history of leading and executing integrated campaigns
  • Hands-on experience with product commercialization, from concept through launch
  • Proven ability to turn marketing objectives into actionable, multi-channel strategies
  • Proficient in Microsoft Office Suite with familiarity in marketing workflow and project management tools
  • Strong collaboration skills with experience partnering across teams and stakeholder groups
  • Strategic thinker with strong problem-solving skills and the ability to align initiatives with business goals
  • Highly organized, detail-oriented, and effective in fast-paced environments
  • Exceptional verbal and written communication skills with the ability to engage diverse audiences.
Job Responsibility
Job Responsibility
  • Design and execute strategic marketing plans that generate demand and elevate brand presence
  • Ensure consistent application of brand messaging, standards, and guidelines across all channels and functions
  • Lead packaging strategy, overseeing product communication hierarchy and partnering with design teams on visual execution
  • Develop differentiated product messaging that resonates with target audiences and clearly sets offerings apart from competitors
  • Drive content development for in-store activations, including video, display, and merchandising materials
  • Manage the production and distribution of launch assets, collaborating with vendors and fulfillment partners
  • Oversee marketing collateral inventory, recommending updates and new materials as needed
  • Conduct market research to assess customer behavior and uncover key buying drivers
  • Track competitor activity and industry trends to inform brand and marketing strategies.
What we offer
What we offer
  • Medical insurance
  • Vision insurance
  • Dental insurance
  • Life and disability insurance
  • Eligibility to enroll in a company 401(k) plan
  • Competitive compensation
  • Free online training.
  • Fulltime
Read More
Arrow Right

Lead Product Marketing Manager, Process & Data Intelligence

Senior individual contributor responsible for driving the commercial strategy fo...
Location
Location
United States , McLean
Salary
Salary:
Not provided
appian.com Logo
Appian Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7-10+ years of related experience in B2B product marketing, solution marketing, or strategy
  • Expertise in Data Analytics, Process Mining, BI, or Data Integration markets
  • Bachelor’s degree in Marketing, Business, or a related field
  • Proven track record of developing strategy at a portfolio level
  • Exceptional storytelling ability with experience crafting C-suite-ready narratives
  • Ability to translate complex data & intelligence concepts into clear business value
  • A self-starter attitude with an obsession for scalability
  • Commitment to working in-person 5 days a week at our McLean, VA headquarters
Job Responsibility
Job Responsibility
  • Design, own, and execute the end-to-end Go-To-Market strategy for the Process & Data Intelligence portfolio
  • Architect and maintain comprehensive messaging frameworks and positioning hierarchies
  • Lead the creation of strategic sales playbooks and battle cards
  • Act as the primary feedback loop between the market and the Product Management team
  • Lead cross-functional launch teams
  • Serve as a mentor to Product Marketing Managers
What we offer
What we offer
  • Training and Development during onboarding
  • Continuous learning with dedicated mentorship and First-Friend program
  • Growth opportunities including leadership program, Appian University, skills based training, and tuition reimbursement
  • Community immersion with 8 employee-led affinity groups
  • Fulltime
Read More
Arrow Right