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Adyen Logo Adyen · -

Product Marketing Manager, Enterprise

United States, New York 120000.00 - 155000.00 USD / Year · Job Posted March 22, 2026
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Job Description

Adyen is looking for a market-oriented, proactive and commercially minded Product Marketing Manager. You will be part of a dynamic team that doesn’t limit itself to marketing products. The Adyen Product Marketing team’s primary role is to empower the regional commercial & marketing teams to execute revenue growth initiatives in line with the commercial strategy. This is a global role, where you will report to the Product Marketing Lead for one of our business units. In this role you will be working in a multidisciplinary team (3-5 people) composed of Product Marketing Managers working together to support our 20+ local markets around the world. Together you will be articulating and packaging our unique value to our SaaS target market verticals. You will be responsible for driving well-executed product launches, go-to-market playbooks and sales enablement that effectively promotes our solutions, drives demand and ultimately contributes to revenue growth.

Job Responsibility

  • Go-to-Market playbooks: Equip the commercial teams with ready to localize playbooks and campaigns for different target markets
  • Product launches: Lead strategic product launch programs from start to finish, driving progress through effectively coordinating different workstreams and stakeholder groups
  • Customer Insight: Act as the voice of our customers by leveraging market research, competitive analysis, and local insights to inform product positioning and identify growth opportunities
  • Create compelling content: Develop a wide range of marketing materials, including website copy, blog posts, case studies, white papers, presentations, and sales enablement tools
  • Enable sales and partner teams: Develop and deliver training, tools, and resources to equip them with the knowledge and materials needed to effectively sell and promote Adyen's products
  • Cross-Functional Collaboration: Work closely with global and regional teams across Product, Marketing, and Sales to ensure alignment and consistency in messaging and execution

Requirements

  • 2 - 7 years of experience in B2B product/customer marketing, ideally within the fintech or SaaS sectors
  • Passionate about continuously testing and learning new approaches, identifying winning strategies, and scaling them effectively
  • A proven track record of success in a fast-paced company within a changing market, demonstrating adaptability and the ability to overcome challenges
  • A customer-focused problem solver with excellent research and analytical skills, possessing a deep understanding of customer needs, challenges, and desired outcomes
  • Strategic, commercial, and creative thinker who understands the product, thinks commercially, and brings innovative marketing ideas to life cohesively
  • Proven track record of managing and executing global projects with measurable results
  • Excellent communication skills, with the ability to simplify complex technical concepts for various audiences
  • Self-motivated with a hands-on approach and the ability to meet deadlines
  • Fluent in English, both written and spoken

Nice to have

Extensive experience in a B2B product or customer marketing role (optimally in the Payments, Banking or SaaS industry) with a track record of delivering revenue driving go-to-market programs in collaboration with local and global senior stakeholders

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