Product Marketing Manager

Consumer Marketing Manager

The Consumer Marketing Manager is responsible for insulating our base customers ...

Location

United States , Bellevue; Overland Park

Salary:

84200.00 - 151900.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor's Degree in related field
Master's/Advanced Degree (Preferred)
4-7 years Marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods. (Required)
Presentations Strong communications skills by presentation, written and verbal methods (Required)
Go-to-market Strategy Experience in defining and driving go-to-market strategies
At least 18 years of age
Legally authorized to work in the United States

Job Responsibility

Complete quarterly offers partnering with operations, supply chain, finance, messaging, product management, analytics, consumer insights, pricing and more
Assist with the development and implementation of quarterly marketing plans for the Postpaid portfolio
Responsible for seeing opportunities based on competitive landscape, business performance and customer pain points
Assists with the management of quarterly business performance including results, preparing contingencies and development iterations of the plan in a competitive environment
Develop marketing communication materials for senior leadership sharing a customer-centric story

What we offer

medical, dental and vision insurance
flexible spending account
401(k)
employee stock grants
employee stock purchase plan
paid time off
up to 12 paid holidays
paid parental and family leave
family building benefits
back-up care

Fulltime

Sr. Consumer Marketing Manager

The Sr. Consumer Marketing Manager is responsible for igniting engagement with o...

Location

United States , Bellevue; Overland Park

Salary:

109300.00 - 197200.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor's Degree in a related field
Master's/Advanced Degree (Preferred)
7+ years' marketing experience
Marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods with a focus on Marketing including a highly consumer centric POV
At least 18 years of age
Legally authorized to work in the United States

Job Responsibility

Drives development and implementation of marketing plans focused on segmenting, targeting and positioning for the postpaid subscription base portfolio
Drive strategy and high-level business rationale - market/product/brand fit, etc. and own T-Mobile service and product roadmap
Define target, value prop and reason to believe requirements – lead creation of and prioritizing use cases to deliver on strategy
Develop strategy using data analytics and customer/business insights to clearly articulate the market opportunities and provide recommendations to senior leadership on path forward
Collaborate closely with product and GTM teams to drive successful product launches and revenue enhancements
Leads business performance including tracking of results, preparing contingencies and developing iterations of the plan in a competitive environment
May lead/mentor less experienced peers

What we offer

Competitive base salary and compensation package
Annual stock grant
Employee stock purchase plan
401(k)
Access to free, year-round money coaches
Medical, dental and vision insurance
Flexible spending account
Paid time off
Up to 12 paid holidays
Paid parental and family leave

Fulltime

As a Product Marketing Manager you will be part of a team driving the strategy, ...

Location

United States , Bellevue; Overland Park; Frisco

Salary:

93700.00 - 169100.00 USD / Year

T-Mobile

Expiration Date

Until further notice

Requirements

Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
Consumer Segmentation & Insights: A strong technical foundation, including experience working with Unified Communications products A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
Customer Engagement Extensive customer interaction experience and customer success storytelling
Communication: Strong communication skills (verbal and written) and strong content development skills (crisp messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
Project Management: Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
UX & Digital Flows: Experience working on UX, designs and digital flows
Consumer Technology: Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
Product Management: Strong understanding of the product development lifecycle for products and services. Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life

Job Responsibility

Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
Engage with product, technical and other teams on validating feasibility
Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
Also responsible for other Duties/Projects as assigned by business management as needed

What we offer

medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance, mobile service & home internet discounts, pet insurance, and access to commuter and transit programs

Fulltime