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Acast is looking for a Product Marketing Manager to join the team on a 12-month contract. This role is responsible for shaping how Acast's products are understood and adopted by advertisers and creators. Working closely with Product, Commercial, and the broader marketing team, the Product Marketing Manager translates product capabilities into clear, differentiated messaging and ensures customers understand how to get value from Acast's solutions. The role focuses on launch support, product education, and adoption enablement, across Acast's creator and advertising platform products. This is a highly cross-functional role that ensures Acast's product innovation is clearly communicated internally and externally, helping customers understand and adopt new capabilities as the capabilities evolve.
Job Responsibility
Partner with Product teams to support launches of new features and platform capabilities, contributing to launch planning by developing messaging, customer narratives, and supporting materials
Collaborate with cross-functional teams to ensure launches are clearly communicated to internal teams and customers
Work within Acast's broader go-to-market framework while collaborating with teams responsible for commercial enablement
Develop and maintain scalable product education resources including tutorials, walkthroughs, webinars, and help center content
Create onboarding materials that help advertisers and creators quickly understand and use Acast's products
Continuously update educational content as products evolve and new features are introduced
Develop product adoption resources and playbooks that support feature discovery and deeper platform usage
Partner with Growth, Sales, Content and CS teams to identify barriers to adoption and improve customer understanding
Support internal enablement by ensuring teams have clear materials to communicate product capabilities
Gather and synthesise customer feedback, market research, and competitive intelligence to refine product positioning and messaging
Help articulate Acast's differentiation within the podcast and creator economy landscape
Work closely with Product, Commercial, and Comms teams to align on product messaging and priorities, ensuring teams are informed about product updates, launches, and messaging changes
Act as a central partner translating product developments into clear internal and external communication
Requirements
6+ years of experience in product marketing, marketing strategy, or product-focused roles within media, advertising, SaaS, or technology platforms
Strong experience developing product positioning, messaging frameworks, and customer-facing narratives
Experience collaborating with product and cross-functional teams to bring new features or products to market
Ability to translate complex product capabilities into clear, customer-focused communication
Experience creating product education or enablement content for internal teams and customers
Strong communication, collaboration, and project management skills
Comfortable working in a fast-paced, evolving product environment