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Product Marketing Manager – Salesforce

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Nintex

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Location:
United States , Oklahoma City

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Category:
-

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Contract Type:
Not provided

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Salary:

120000.00 - 140000.00 USD / Year

Job Description:

The Product Marketing Manager is responsible for executing timely launches and global campaigns that sustain sales growth momentum. The role also drives broad awareness, demand, adoption and loyalty for our products, among key audiences. Likewise, this role also aims to astound sales teams and company leadership with quality and timely readiness, sales aides and pipeline acceleration campaigns. This position is part of the product management team, accountable for product differentiation, customer adoption and satisfaction, competitive share leadership, as well as sales growth, profitability and shareholder value.

Job Responsibility:

  • Derive customer and partner insight, and publish plentiful evidence of success stories
  • establish formal and informal communications with customers and partners to gather suggestions, success stories, win/loss reasons
  • manage evidence publishing as a systematic pipeline, and stimulate early design wins to infuse in PR and channel sales strategies
  • study customers measurable gains and repurpose into ROI sound bites, reports and assessment tools
  • understand usage scenarios as well as buying personas and cycles in order to create effective go-to-market strategies
  • plan and coordinate timely launches and lead-nurturing sustain campaigns
  • define and own the launch plan, with strategies, goals, go-to-market tactics, and cross-team coordination of project tasks
  • collaborate with development team and marcom to establish unveiling and RTM dates, and monitor trade-offs to achieve milestones
  • define communication plan to customers, channel/alliances, influencers and broad public
  • work with sales, marcom, partner program and IT to create E2E campaigns for lead nurturing, pipeline acceleration and annuity retention
  • model scalable ‘pull/push’ campaigns and define elements of ‘to-customer, to-partner and through-partner’ marketing
  • create and disseminate messaging, content, sales aides and collateral
  • coordinate the Positioning & Messaging creation process
  • create special-purpose-content for themed campaigns, and work with Marcom to use PR, web, SEO, social, events, and other levers
  • design marketing content to be easily customized and replicable by our channel partners in their own marketing efforts
  • work with market influencers and SMEs to co-author and co-present content
  • obtain endorsements and awards that can be disseminated in papers, collateral, presentations and sales aides
  • own sales and channel readiness, and be a product advocate
  • train and deliver sales aides to sales teams and partners
  • ignite internal excitement about upcoming products
  • attend and present during events and special sales calls
  • work with alliances and technology partners to cross train sales and marketing teams, and co-present in events and webinars
  • create regular flow of content into web, social media, user groups and broad community (papers, articles, videos, etc.)
  • analyze competitors’ go-to-market approaches
  • identify competitors’ messages, PR, awards, campaigns, events, joint marketing alliances
  • anticipate moves and have proactive and reactive responses
  • identify competitors’ moves into our base of customers and partners

Requirements:

  • 4+ years of product marketing experience in SaaS
  • ideally with hands-on exposure to the Salesforce ecosystem
  • a track record of driving impactful launches and go-to-market campaigns that boost awareness and adoption
  • excellent communication and collaboration skills with cross-functional teams across product, sales, and partners
  • a strategic, customer-focused mindset with the ability to turn insights into clear, actionable marketing initiatives
What we offer:
  • Global Gratitude and Recharge Days
  • flexible, paid time off policy
  • employee wellness programs and counseling resources
  • meaningful peer recognition and awards
  • paid parental leave
  • invention/patenting assistance
  • community impact, paid volunteer time, and opportunities
  • intercultural learning and celebration
  • multiple tools through which to learn and grow, and an incredible global community
  • twelve paid holidays
  • 401(k) with employer match

Additional Information:

Job Posted:
December 26, 2025

Employment Type:
Fulltime
Work Type:
Hybrid work
Job Link Share:

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