Product Marketing Lead, Enterprise Job at Scale (New York)

Founding Product Marketing Lead

ABOUT US Recruitics Talent Intelligence and Acquisition Platform unites data, A...

Location

United States , New York

Salary:

100000.00 - 130000.00 USD / Year

Recruitics

Expiration Date

Until further notice

Requirements

5+ years in Product Marketing, GTM Strategy, or Strategic Marketing within B2B SaaS, HR tech, martech, or related enterprise technology sectors
Experience leading or supporting a meaningful company or category repositioning effort
Strong executive communication, storytelling, and competitive positioning skills
Comfort operating in ambiguity and building structure where it does not yet exist

Job Responsibility

Define and lead Recruitics' market positioning as an AI-native recruitment infrastructure and platform technology
Build and manage the foundational messaging, narrative architecture, and competitive positioning for the company and product portfolio
Lead go-to-market initiatives bringing together cross-functional teams and delivering collateral creation, sales enablement, and overall project management for launches
Establish scalable AI-powered workflows for competitive intelligence, market monitoring, messaging iteration, win/loss analysis, and customer insight
Help build the product marketing function, operating model, and cross-functional processes from the ground up

What we offer

Competitive salaries with growth incentives
Comprehensive health, dental, and vision insurance
#AnywhereAugust - We support remote work experiences to expand perspectives and personal growth
15 Vacation Days, 5 Flex Days, 5 Sick Days, and remote work options year-round
Fully paid parental leave for both parents
Summer Fridays from Memorial Day to Labor Day
Winter Recess between Christmas and New Years
Commuter and Parking Benefits through Wage Works
Eligible to contribute to your 401(K) Retirement Plan after six (6) months of employment
Employee Assistance Programs to support your day to day

Fulltime

Lead Product Marketing Manager

Reporting to the Senior Director, Product Marketing, the Lead Product Marketing ...

Location

United States , Atlanta; Austin; Charlotte; Denver; McLean; New York; Raleigh

Salary:

Not provided

Appian Corporation

Expiration Date

Until further notice

Requirements

7-10+ years of related experience in B2B product marketing, solution marketing, or strategy, preferably within enterprise software, PaaS, or automation
Bachelor’s degree in Marketing, Business, or a related field
Proven track record of developing strategy at a portfolio level
Exceptional storytelling ability with experience crafting C-suite-ready narratives
A self-starter attitude with an obsession for scalability
Proven track record of building scalable sales playbooks and messaging frameworks
Commitment to working in-person 5 days a week at our McLean, VA headquarters

Job Responsibility

Design, own, and execute the end-to-end GTM strategy for a high-priority product category
Architect and maintain comprehensive messaging frameworks and positioning hierarchies
Lead the creation of strategic sales playbooks and battle cards
Act as the primary feedback loop between the market and the Product Management team
Lead cross-functional launch teams
Serve as a mentor to Product Marketing Managers

What we offer

Health coverage
Employee Assistance Program (EAP) with free mental health support
Life and disability insurance
Employee Stock Purchase Program (ESPP)
Retirement/pension plan
Wellness dollars
Tuition reimbursement
Family-forming benefits

Fulltime

Lead Product Marketing Manager, Process & Data Intelligence

Reporting to the Senior Director, Product Marketing, the Lead Product Marketing ...

Location

United States , McLean

Salary:

150000.00 - 300000.00 USD / Year

Appian Corporation

Expiration Date

Until further notice

Requirements

7-10+ years of related experience in B2B product marketing, solution marketing, or strategy, preferably with expertise in Data Analytics, Process Mining, BI, or Data Integration markets
Bachelor’s degree in Marketing, Business, or a related field
MBA is strongly preferred
Proven track record of developing strategy at a portfolio level
Exceptional storytelling ability with experience crafting C-suite-ready narratives
Ability to translate complex data & intelligence concepts into clear business value
A self-starter attitude with an obsession for scalability
Basic Qualifications: Bachelor's degree in Marketing, Business, or a related field, with 7-10+ years of experience in B2B product marketing, preferably within enterprise software or automation
Proven track record of building scalable sales playbooks and messaging frameworks, with a commitment to working in-person 5 days a week at our McLean, VA headquarters

Job Responsibility

Design, own, and execute the end-to-end Go-To-Market strategy for the Process & Data Intelligence portfolio
Architect and maintain comprehensive messaging frameworks and positioning hierarchies
Lead the creation of strategic sales playbooks and battle cards
Act as the primary feedback loop between the market and the Product Management team
Lead cross-functional launch teams, coordinating efforts across Sales, Marketing, and Product
Serve as a mentor to Product Marketing Managers

What we offer

401(k) plan with company match
flexible time off
paid parental leave
medical, dental, and vision plans
life insurance
disability insurance
wellness programs
flexible spending accounts
health savings account contributions
an employee referral bonus program

Fulltime

Product Marketing Lead, Privacy

We’re looking for a Privacy Product Marketer to drive company-wide privacy narra...

Location

United States , San Francisco

Salary:

284000.00 - 415000.00 USD / Year

OpenAI

Expiration Date

Until further notice

Requirements

Strong structured problem-solving skills
Ability to connect user expectations and regulatory/partner requirements to product strategy
Experience with privacy-adjacent domains (privacy UX, trust & safety, security, data governance, compliance, or responsible AI)
Clear and persuasive communication skills
Fluency in qualitative and quantitative approaches (user research, surveys, funnel analysis, experimentation, support signals)
Ability to thrive in fast-paced, high-ambiguity environments
Highly collaborative, proactive, and comfortable leading cross-functional efforts without direct authority
Deep care about building products that users can understand, control, and trust

Job Responsibility

Lead discovery to understand user expectations, enterprise requirements, and market dynamics related to privacy, trust, and data stewardship
Translate privacy insights into clear product requirements and programs
Partner with Design, Data Science, and Analytics to define success metrics for privacy experiences and create measurement plans
Identify privacy risk areas across the product lifecycle and drive cross-functional mitigation plans
Own launch strategy and execution for new and improved privacy features and experiences
Build clear, durable narratives and materials that explain privacy choices simply
Coordinate readiness across teams so launches are accurate, consistent, and scalable
Develop and maintain a privacy positioning framework across products
Continuously evaluate and improve existing privacy experiences to increase clarity, trust, and user adoption of controls

What we offer

Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses (parking and transit)
401(k) retirement plan with employer match
Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), plus paid medical and caregiver leave (up to 8 weeks)
Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees
13+ paid company holidays, and multiple paid coordinated company office closures throughout the year for focus and recharge, plus paid sick or safe time
Mental health and wellness support
Employer-paid basic life and disability coverage
Annual learning and development stipend
Daily meals in our offices, and meal delivery credits as eligible

Fulltime

Manager, Enterprise Product Marketing

The Manager, Enterprise Product Marketing is responsible for the planning and im...

Location

United States

Salary:

100700.00 - 155100.00 USD / Year

Cencora

Expiration Date

Until further notice

Requirements

Experience in product or service marketing—developing value proposition and product positioning, developing strategic and executing tactical plans, launching new products and services within a competitive market and creating case study and other content and assets which demonstrate the differentiated value that the product or services provides
Broad training in fields such as marketing, communications, product management, business development, account management, project management, business management, or similar vocations generally obtained through completion of a four-year Bachelor's Degree Program or equivalent combination of experience and education
Minimum of four (4) years directly related and progressively responsible marketing experience
Excellent verbal and written communication skills
Strong interpersonal skills
Excellent organizational and project management skills
Must be detail oriented
Ability to multi-task, manage and execute multiple initiatives simultaneously and on time
Must be customer service oriented
Ability to resolve issues efficiently and effectively

Job Responsibility

Define and develop the annual product and content plan for the portfolio of services, including value proposition, positioning, needs-based segmentation, sales enablement assets (e.g. case studies) and thought leadership content
Align key stakeholders around the marketing objectives and plan, and lead execution of the plan
Responsible for the design and implementation of marketing projects to drive revenue and profit growth
Partner closely with portfolio strategy and digital strategy teams to ensure marketing programs’ alignment to the portfolio marketing plan
Leads event and conference content development that includes both internal and external contributors and presenters
Collaborates with internal business and marketing leadership to identify strategic opportunities that help improve the company’s market position
Manages and monitors budget associated with marketing programs effectively
Regularly measures and draws insights from programs and tactics
producing standard reports which track progress toward goals and updating strategic plans based on the outcomes
Prepare and deliver value proposition training and marketing presentations that support capabilities deck development

What we offer

Medical, dental, and vision care
Comprehensive suite of benefits that focus on the physical, emotional, financial, and social aspects of wellness
Support for working families, which may include backup dependent care, adoption assistance, infertility coverage, family building support, behavioral health solutions, paid parental leave, and paid caregiver leave
Variety of training programs, professional development resources, and opportunities to participate in mentorship programs, employee resource groups, volunteer activities

Fulltime

Field Marketing Lead – Enterprise

Lovable lets anyone and everyone build software with any language. From solopren...

Location

United States , San Francisco

Salary:

Not provided

Lovable

Expiration Date

Until further notice

Requirements

6+ years B2B field marketing experience with direct ownership of enterprise programs (startups or high-growth SaaS strongly preferred)
Proven track record planning 1:1 and 1:few executive events that directly influenced pipeline outcomes
Experience managing vendor relationships, procurement cycles, contract negotiation, and multi-partner coordination
Strong understanding of event promotion, outbound strategy, and pre/post nurture architecture
Skilled in funnel measurement: sourced vs influenced, velocity, conversion, ROI modeling for event spend
Experience running direct mail campaigns or account-layer personalization programs
Deep partnership experience with sales teams — a true GTM enablement mindset
Creative, resourceful thinker with strong instincts for content programming and experience design
Comfortable with ambiguity and a bias for action, continuous iteration, and revenue orientation
Willingness to travel 25-50% percent for field activations

Job Responsibility

Own the enterprise field strategy at Lovable, with a focus on 1:1, 1:few, and high-touch field programs
Plan, run, and optimize field events: dinners, roundtables, roadshows, CXO programs, industry field activations
Manage vendor selection, negotiation, procurement, and multi-vendor coordination with financial discipline
Build promotion playbooks for events including outbound strategy, sales enablement kits, messaging, and sequences
Support sales in pre-event targeting, invitation strategy, and outbound follow-through
Develop post-event follow-up frameworks, including persona messaging, lead routing, feedback intake, and pipeline acceleration tracks
Build the measurement strategy for field marketing, tying investment to pipeline, velocity, and influenced ARR
Run direct mail campaigns in coordination with sales including targeting, messaging, vendor oversight, deliverability, attribution
Develop outbounding programs with sales with persona angles, call-to-action frameworks, talk tracks, feedback loops in tight alignment with Product Marketing
Act as a co-pilot to sales leadership, bringing ideas, market insights, and tactical activation plans

Fulltime