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We have an exciting opportunity for a Product Marketing Executive to join our Marketing team here at Microlise! At Microlise, Product Marketing is central to our mission of driving measurable value for our customers and ensuring that value is clearly defined, articulated, and realised across every stage of the product and customer journey. As a Product Marketing Executive, you will be part of the function that aligns Product, Sales, Marketing, and Customer Success around a shared definition of value. Working closely with cross-functional stakeholders, you will help shape differentiated go-to-market strategies, refine value propositions, and enable our commercial teams through the MEDDPICC framework, ensuring our messaging and positioning resonate with decision-makers and drive measurable business impact.
Job Responsibility:
Define and articulate the measurable value our products deliver
Collaborate with Product Managers to integrate customer metrics and value creation frameworks into product strategy
Audit and retrofit existing value propositions
Translate customer value creation into sales-ready narratives that align with the MEDDPICC methodology
Capture and communicate Decision Criteria and Decision Process insights from customers and the market
Partner with go-to-market teams to ensure Metrics, Economic Buyer priorities, and Decision Criteria are embedded in all campaigns