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Product Marketing, Ecosystem

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Clay

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Location:
United States , New York, San Francisco

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Category:
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Contract Type:
Not provided

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Salary:

160000.00 - 200000.00 USD / Year
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Job Description:

We're seeking an experienced Product Marketing teammate to own the foundational product messaging and positioning, focused on defining the strategy for and co-marketing with our ecosystem partners. PMM, Ecosystem is Clay's strategic voice and execution engine for our technology partnerships and integrations. You'll build the framework for how we prioritize and activate our partner ecosystem, then drive high-impact co-marketing programs that make our integrations a competitive advantage.

Job Responsibility:

  • Ecosystem Strategy & Positioning (25%): Develop and own Clay's point of view on our technology ecosystem
  • Create a prioritization framework
  • Define our integration narrative
  • Identify and work with strategic partners
  • Co-Marketing Execution & Programs (50%): Launch and manage co-marketing campaigns
  • Build templatized playbooks and automated campaigns
  • Quarterback larger campaigns
  • Execute smaller campaigns independently
  • Manage the pipeline of inbound co-marketing requests
  • Enablement & Activation (25%): Ensure sales and CS teams understand which integrations to lead with
  • Create integration-focused assets
  • Work with product marketing to weave Ecosystem into broader messaging
  • Track and report on integration influence

Requirements:

  • 5+ years in product marketing, partner marketing, growth marketing, or partnerships at B2B companies
  • Strong systems thinking
  • Strategic framework builder
  • Strong execution chops
  • Proven ability to articulate what makes partnerships strategically valuable
  • Excellent cross-functional collaboration
  • Thrives in ambiguous environments and excellence navigating fast-moving, early-stage environments
  • Experience with co-marketing or partner marketing programs
  • Strong written communication and messaging skills

Nice to have:

  • Previous experience in GTM ecosystem, management consulting, and partnerships
  • Experience in sales tools, data/enrichment, or automation ecosystems where understanding workflow integration is critical
  • Background thinking about platforms, marketplaces, or network effects
  • Experience at high-growth Series B-D companies
  • Exposure to partnership strategy or business development
What we offer:
  • Offers Equity
  • All employees can work for free with world-class coaches

Additional Information:

Job Posted:
February 21, 2026

Employment Type:
Fulltime
Work Type:
Hybrid work
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