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Product Marketing Content Manager

https://www.lhh.com/ Logo

LHH

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Location:
United Kingdom

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

We are seeking an experienced and strategic Product Marketing Content Manager to help define and drive a unified, global cross-business marketing content strategy. This role is pivotal in aligning multiple solutions and business units under one cohesive go-to-market approach, targeting common buyers across the organization. You will create frameworks, messaging, and actionable content that bridges the gap between high-level thought leadership and product-specific enablement, enabling our sales teams to have compelling, insight-led conversations at every stage of the buyer journey. This position offers growth opportunities within a global leader in human resources.

Job Responsibility:

  • define and implement a cross-business content strategy that aligns multiple solution offerings to a unified buyer journey
  • collaborate with product marketers, solution owners, marketers, sales enablement and sales leaders to craft strategic narratives that unify product and innovation value into a single customer story
  • identify critical buyer inflection points across the customer lifecycle and create content frameworks that address them with tailored messaging
  • partner with marketing, sales enablement, customer success, and product & innovation teams to ensure a “one business” approach to product positioning and GTM messaging
  • drive consistency and coherence in how we speak to our buyers across product lines, ensuring the value proposition reflects a unified business strategy
  • create action-oriented sales content (talk tracks, playbooks, customer-facing collateral, solution briefs) that links high-level thought leadership with critical business inflection points and product and innovation capabilities
  • develop tools that enable sales teams to move from insight to action, equipping them to have value-based conversations with complex buyers
  • establish content measurement feedback loops to continuously improve based on performance data and seller input.

Requirements:

  • 7+ years in product marketing, content strategy, or B2B marketing roles (enterprise services and solutions industry preferred)
  • proven track record developing cross-functional messaging and strategic narratives across complex product portfolios
  • experience aligning multiple business units or solutions to a single buyer-centric content strategy
  • exceptional storytelling, writing, and content creation skills – with a sharp focus on clarity, relevance, and impact
  • strategic thinker with a deep understanding of buyer psychology, sales cycles, and marketing funnel dynamics
  • strong collaborator with the ability to influence and align stakeholders across marketing, product, and sales
  • ability to translate abstract business value into clear, actionable content that drives engagement and conversion
  • comfortable navigating ambiguity and leading content strategy across matrixed or siloed organizations
  • familiarity with sales enablement platforms (Seismic), CMS (Salesforce), and content performance analytics
  • experience in a global, multi-product B2B organization
  • understanding of industry thought leadership, content and persona frameworks (e.g. Challenger, Jobs-to-be-Done), and value-based messaging.
What we offer:
  • flexible working model
  • private medical insurance (PMI)
  • group personal pension plan
  • career support for family and friends
  • 25 working days paid holiday with the opportunity to buy extra days off each year.

Additional Information:

Job Posted:
July 15, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:
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