CrawlJobs Logo

Product Marketing Content Manager

https://www.lhh.com/ Logo

LHH

Location Icon

Location:
United Kingdom

Category Icon
Category:
-

Job Type Icon

Contract Type:
Employment contract

Salary Icon

Salary:

Not provided

Job Description:

We are seeking an experienced and strategic Product Marketing Content Manager to help define and drive a unified, global cross-business marketing content strategy. This role is pivotal in aligning multiple solutions and business units under one cohesive go-to-market (GTM) approach, targeting common buyers across the organisation. You will create frameworks, messaging, and actionable content that bridges the gap between high-level thought leadership and product-specific enablement, enabling our sales teams to have compelling, insight-led conversations at every stage of the buyer journey.

Job Responsibility:

  • Define and implement a cross-business content strategy that aligns multiple solution offerings to a unified buyer journey
  • Collaborate with product marketers, solution owners, marketers, sales enablement and sales leaders to craft strategic narratives that unify product and innovation value into a single customer story
  • Identify critical buyer inflection points across the customer lifecycle and create content frameworks that address those moments in time, with tailored messaging
  • Partner with marketing, sales enablement, customer success and product and innovation teams to ensure a “one business” approach to product positioning and GTM messaging
  • Drive consistency and coherence in how we speak to our buyers across product lines, ensuring the value proposition reflects a unified business strategy
  • Create action-oriented sales content (talk tracks, playbooks, customer-facing collateral, solution briefs) that links high-level thought leadership with critical business inflection points and product and innovation capabilities
  • Develop tools that enable sales teams to move from insight to action, equipping them to have value-based conversations with complex buyers
  • Establish content measurement and feedback loops to continuously improve based on performance data and seller input

Requirements:

  • 7+ years in product marketing, content strategy, or B2B marketing roles (enterprise services and solutions industry preferred)
  • Proven track record developing cross-functional messaging and strategic narratives across complex product portfolios
  • Experience aligning multiple business units or solutions to a single buyer-centric content strategy
  • Exceptional storytelling, writing, and content creation skills, with a sharp focus on clarity, relevance, and impact
  • Strategic thinker with a deep understanding of buyer psychology, sales cycles, and marketing funnel dynamics
  • Strong collaborator with the ability to influence and align stakeholders across marketing, product, and sales
  • Ability to translate abstract business value into clear, actionable content that drives engagement and conversion
  • Comfortable navigating ambiguity and leading content strategy across matrixed or siloed organisations
  • Must have the right to work in the UK

Nice to have:

  • Familiarity with sales enablement platforms (Seismic), CMS (Salesforce), and content performance analytics
  • Experience in a global, multi-product B2B organisation
  • Understanding of industry thought leadership, content and persona frameworks (e.g. Challenger, Jobs-to-be-Done), and value-based messaging
What we offer:
  • Flexible working model
  • Private medical insurance (PMI)
  • Group personal pension plan
  • Career support for family and friends
  • 25 working days paid holiday with the opportunity to buy extra days off each year

Additional Information:

Job Posted:
December 27, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for Product Marketing Content Manager

Senior Technical Product Marketing Manager

We are seeking an enthusiastic Senior Technical Product Marketing Manager to dev...
Location
Location
United States
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience in Service Management, along with hands-on experience in implementing Service Management solutions
  • Over 7 years of experience in technical product marketing, solutions consulting, implementation, sales engineering, or product management, preferably within ITSM, ESM, or ITOM software sectors
  • A comprehensive understanding of the priorities and needs of ITSM and IT operations leaders
  • Exceptional communication skills
  • proficient in presenting and demonstrating the value of products and solutions to IT buyers, influencers, and internal stakeholders
  • Outstanding public speaking and presentation abilities, capable of engaging and inspiring diverse audiences. Demonstrates confidence in both practices and products
  • Strong networking and relationship-building skills. Proficient in establishing trusted relationships with analysts and other influencers through product and solution briefings, demonstrations, evaluations, and engagement in online communities and social media
  • Experience representing organizations at industry events and conferences
  • Relevant certifications in ITSM or related fields are advantageous
Job Responsibility
Job Responsibility
  • Develop compelling, differentiated, and feature-accurate content and messaging that effectively highlights the Atlassian Service Management solution
  • Represent the organization at industry conferences, seminars, and events, delivering presentations and participating in panel discussions
  • Establish and maintain relationships with key stakeholders, including industry leaders, partners, and prospective clients
  • Remain informed about industry trends and advancements to ensure our solutions remain competitive and relevant
  • Serve as a spokesperson for the organization, providing insights and thought leadership on Service Management practices and innovations
  • Engage directly with senior leadership teams at our largest customers to facilitate their understanding of the transition to the Atlassian Service Management solution, emphasizing the integration of practices, personnel, and product
  • Collect feedback from external engagements to inform product development and strategic initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • bonuses
  • commissions
  • equity
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager, Compass

Atlassian is looking for a world-class Senior Product Marketer to lead Sales and...
Location
Location
United States , Mountain View
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5-7 years of experience in enterprise Product Marketing and/or related marketing or sales roles in B2B SaaS
  • Expert on high-touch enterprise marketing motions and buyer personas
  • Strong storyteller, writer, and communicator with an eye for good design who can succinctly simplify complex ideas into simple, compelling messages for different audiences
  • Structured thinker with demonstrated ability to manage multiple complex projects simultaneously
  • Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Partners, Marketing, and Product to deliver on a shared vision and goals
  • Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives
  • Self-starter with a positive attitude who isn’t afraid to roll up their sleeves and get things done
Job Responsibility
Job Responsibility
  • Develop and refine differentiated positioning, use cases, and demos to be used by Sales and Partners
  • Build, package, and deliver relevant sales tools and training material, making it easy for Sales and Partners to understand our product offerings and positioning
  • Drive PMM participation in Sales and Partner programs, plays, and other pipeline-generating activities
  • Stay on top of customer, market, and competitive research to shape messaging, campaigns, sales enablement, and influence our product strategy
  • Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives, including accelerating pipeline and increasing win rates, product attach rate, adoption, and customer retention
  • Increase sales success by providing direct deal support through tactics such as account strategy, deal win stories, objection handling, and product positioning
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager, Jira Enterprise Expansion

You will oversee Jira's Enterprise buyer's journey and partner with our sales an...
Location
Location
United States , San Francisco
Salary
Salary:
Not provided
https://www.atlassian.com Logo
Atlassian
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of experience in enterprise Product Marketing and related marketing or sales role in B2B SaaS
  • Expert on high-touch enterprise marketing motions and buyer personas
  • Strong storyteller with an eye for good design who can simplify complex ideas into simple, compelling messages for different audiences
  • Demonstrated ability to manage multiple complex projects simultaneously
  • Cross-functional collaborator who builds relationships with senior stakeholders across from Sales, Marketing, and Product to deliver on a shared vision and goals
  • Ability to spot opportunities and translate customer needs and market demand into messaging, content, campaigns, and sales plays to help us meet business objectives
Job Responsibility
Job Responsibility
  • Help shape Jira's strategy for reaching, engaging, and winning over IT buyers and non-technical department leaders and influencers across the business
  • Drive the research and understanding of buying patterns and personas, and build corresponding strategies to engage different personas at each stage of the buyer's journey
  • Oversee the creation of compelling marketing collateral, including whitepapers, guides, case studies, blogs, videos, webinars, landing pages and more to support demand generation and pipeline acceleration
  • Partner with our marketing and analytics team to evaluate funnel health to propose and test improvements to existing marketing messages in a multi-channel strategies
  • Define and track key performance indicators (KPIs) to measure and report on effectiveness of go-to-market initiatives
What we offer
What we offer
  • health coverage
  • paid volunteer days
  • wellness resources
  • Fulltime
Read More
Arrow Right

Sr. Product Marketing Manager

At Corelight, we believe that the best approach to cybersecurity risk starts wit...
Location
Location
United States
Salary
Salary:
160000.00 - 175000.00 USD / Year
https://corelight.com/ Logo
Corelight
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years product marketing experience
  • Prior cybersecurity industry experience is required
  • 2-3 years experience in the threat intelligence domain is preferred
  • Experience building go-to-market strategies & assets that helped close F2000 accounts
  • Proven ability to understand and distill technical concepts into clear, compelling prose
  • You have a bias toward action and DIY
  • prior high-growth startup experience helps
  • You understand opportunity costs and can tactfully decline low ROI opportunities
Job Responsibility
Job Responsibility
  • Market Intelligence: Be an expert on our buyers, who they are, how they buy, and key decision criteria and channels to influence the buyers
  • Positioning and Messaging: Collaborate with the product management team to develop positioning and messaging to position and evangelize Corelight’s comprehensive detection strategy
  • Evangelism: Develop threat detection-related content for our sales and marketing that differentiates Corelight from our competition, and messaging that speaks to the pain points and challenges of our target personas including CISOs, SOC leaders, and security practitioners
  • Sales Enablement: Educate and engage our sales, account management, and customer success teams on new detection capabilities and industry trends
  • Field ad hoc content and support requests from the sales team
  • Content Development and Management: Develop and manage content to drive thought leadership and demand-gen including blogs, campaign assets, webinars etc. to drive awareness and influence buying decisions for our target decision makers
  • Support Analyst and Field Engagements: Support industry analyst outreach efforts and field events with the right collateral
What we offer
What we offer
  • Equity
  • additional benefits
  • Fulltime
Read More
Arrow Right

Senior Product Marketing Manager

As our Senior Product Marketing Manager, you will be pivotal in driving the evol...
Location
Location
Australia , Sydney; Melbourne; Hobart; Brisbane
Salary
Salary:
Not provided
https://www.upguard.com Logo
UpGuard
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 4+ years of product marketing experience in B2B SaaS product marketing
  • Familiar with working on early stage products and driving early customer discovery
  • A passion for connecting with customers and understanding pain points
  • Can hold your own in conversations with our Product and executive team
  • You love getting your hands dirty - to get a campaign moving, you’re happy to mock up a landing page for a designer to polish, create screen recordings, and occasionally write your own copy
  • You're data-driven and can make relevant inferences from tools such as Google Analytics, Hubspot, and Mixpanel to drive decision making
Job Responsibility
Job Responsibility
  • Conduct market research and competitive analysis to identify market trends, competitive positioning, and opportunities for growth
  • Be the expert on UpGuard’s products and know why customers love them, turning that insight into differentiated positioning and concise user and buyer personas
  • Produce compelling value propositions and messaging that differentiate UpGuard’s products in the market and resonate with our target audience
  • Plan and execute creative launch campaigns for new products and features, working closely with cross-functional teams such as product, sales, and customer success
  • Build core sales and marketing assets such as pitch decks, product datasheets, and product-related content
  • Be a subject matter expert for our Sales and broader Marketing team and represent UpGuard at industry events and conferences
What we offer
What we offer
  • Monthly Lifestyle subsidy: use this for financial, physical and mental wellbeing
  • WFH set-up allowance: to ensure you have the right environment to work in, we will help you get set-up within your first 3 months at UpGuard
  • $1500 USD annual Learning & Development allowance: to support your career development all team members will be able to expense development opportunities against this allowance
  • Generous Annual Leave/PTO allowances: time to recharge your batteries
  • 18 weeks paid Parental Leave: irrespective of parenting role
  • Personal Leave allowance: this includes sick & carer’s leave
  • Fully remote working environment: whilst we have physical offices in Sydney & Hobart, we do not mandate compulsory attendance
  • Top spec hardware: all team members will be provided with top-spec laptops for their role
  • Generative AI subsidy: UpGuard provides paid subscriptions for all team members to access generative AI tools to support their work
  • Fulltime
Read More
Arrow Right

Senior Product Manager, Content and Games

T-Mobile Advertising Solutions (T-Ads), a division of T-Mobile USA, is a new bus...
Location
Location
United States , Bellevue
Salary
Salary:
130900.00 - 236200.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor’s degree in Business, Marketing, Communications, Media Studies, Computer Science, or a related field, or equivalent experience
  • 7+ years of relevant Product Management experience in an agile software product development environment
  • Advanced level understanding of customer experience
  • Strong understanding of product management methodologies, including market research, ideation, user testing, and agile development
  • Strong writing skills including the ability to write concisely and clearly for different audiences
  • Technical understanding of mobile app technologies and platforms as well as online and mobile advertising technologies
  • Excellent leadership and interpersonal skills to effectively collaborate with cross-functional teams and stakeholders
  • Analytical mindset with the ability to gather and interpret data to inform product decisions
  • Passion for creating exceptional user experiences
  • Proven ability to effectively and efficiently communicate with Leadership, while employing a high degree of collaboration and influence
Job Responsibility
Job Responsibility
  • Manage content experiences within a complex, widely used, highly visible, consumer mobile media product
  • Partner with internal stakeholders and business Leadership to understand and execute strategy, identify, and capture product opportunities, prioritize features, establish project timelines, ensure successful product delivery, and meet revenue goals
  • Work closely with cross-functional teams in a large organization as well as outside vendors to continuously deliver new product features, improvements, and updates
  • Communicate, influence, and sell ideas to Leadership
  • Monitor key product metrics and performance indicators, conduct A/B tests, and iterate on features to optimize user experiences
  • Recognize and communicate technical challenges to stakeholders and make educated trade-off decisions with teams, vendors and stakeholders concerning prioritization and timelines
  • Conduct market research, gather user feedback, and analyze data to identify opportunities for product innovation and improvement
  • Stay informed about industry trends, competitor products, and emerging technologies to drive product innovation
What we offer
What we offer
  • Competitive base salary and compensation package
  • Annual stock grant
  • Employee stock purchase plan
  • 401(k)
  • Access to free, year-round money coaches
  • Medical, dental and vision insurance
  • Flexible spending account
  • Employee stock grants
  • Employee stock purchase plan
  • Paid time off
  • Fulltime
Read More
Arrow Right

Product Marketing Manager

As a Product Marketing Manager you will be part of a team driving the strategy, ...
Location
Location
United States , Bellevue; Overland Park; Frisco
Salary
Salary:
93700.00 - 169100.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
  • 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Go-to-market Strategy: Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
  • Consumer Segmentation & Insights: A strong technical foundation, including experience working with Unified Communications products A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
  • Customer Engagement Extensive customer interaction experience and customer success storytelling
  • Communication: Strong communication skills (verbal and written) and strong content development skills (crisp messaging and compelling presentation of content) as well as excellent presentation, writing and editing skills
  • Project Management: Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
  • UX & Digital Flows: Experience working on UX, designs and digital flows
  • Consumer Technology: Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
  • Product Management: Strong understanding of the product development lifecycle for products and services. Experience developing product marketing plans and managing a product through its entire lifecycle from inception to launch to end of life
Job Responsibility
Job Responsibility
  • Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
  • Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
  • Engage with product, technical and other teams on validating feasibility
  • Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
  • Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
  • Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
  • Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
  • Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
  • Also responsible for other Duties/Projects as assigned by business management as needed
What we offer
What we offer
  • medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays, paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance, mobile service & home internet discounts, pet insurance, and access to commuter and transit programs
  • Fulltime
Read More
Arrow Right

Product Marketing Manager - International Communications

As a Product Marketing Manager you will drive the strategy and business results ...
Location
Location
United States , Bellevue; Overland Park; Frisco
Salary
Salary:
93700.00 - 169100.00 USD / Year
https://www.t-mobile.com Logo
T-Mobile
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's Degree Marketing, Business, Communications, or relevant field of study such as Computer Science
  • 5+ years' experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
  • Experience developing go-to-market strategies, messaging and related tactics in close cooperation with Product Management and Sales
  • A strong foundation of looking through the lens of customer types to identify key opportunities and areas of focus
  • Extensive customer interaction experience and customer success storytelling
  • Strong communication skills (verbal and written) and strong content development skills
  • Proven interaction, interface and project management with cross-functional teams including product management, marketing programs/campaigns, demand generation, field marketing and sales
  • Experience working on UX, designs and digital flows
  • Deep passion for consumer technology (hardware, software, apps, digital services), current market trends, and experience using customer insights to improve customer experiences with products
  • Strong understanding of the product development lifecycle for products and services
Job Responsibility
Job Responsibility
  • Collaborate with Insights, Analytics, strategy and product teams to develop and test concepts, product features and experiences based on customer insights, behaviors, industry landscape & business needs
  • Develop Strategy, Marketing & GTM plans that outline insights, audiences, value prop, positioning, messaging and financial benefit to support launching new products & value props
  • Engage with product, technical and other teams on validating feasibility
  • Support launch planning and orchestrates execution of the commercial release of new products and Go-To-Market (GTM) strategy
  • Collaborate to build effective sales tools, training materials, FAQS that enable sales, and partners to sell effectively and also author original content that will be used to create whitepapers, videos, blog posts
  • Works across the team and cross-functionally to monitor and report on industry trends, business performance, KPIs and communicate results of related sales and marketing efforts to key stakeholders
  • Liaisons with leadership to drive the right pricing and promotional mix that meet business objectives while maximizing revenue and margins
  • Uses business and financial analysis to drive strategy, product retention and support incremental programs for up-sell/cross-sell strategies
  • Also responsible for other Duties/Projects as assigned by business management as needed
What we offer
What we offer
  • Competitive base salary and compensation package
  • Annual stock grant
  • Employee stock purchase plan
  • 401(k)
  • Access to free, year-round money coaches
  • Medical, dental and vision insurance
  • Flexible spending account
  • Paid time off
  • Up to 12 paid holidays
  • Paid parental and family leave
  • Fulltime
Read More
Arrow Right