Product Manager - Growth & Monetization Job at Meta

Job Description

At Meta, we're shaping innovative experiences in service of giving people the power to build community and bring the world closer together. Our multidisciplinary product teams are creating new ways to help people connect, find communities and grow businesses. Together, we are committed to building innovative technologies — Facebook, Instagram, Messenger, WhatsApp, Workplace, Meta Quest and more — to serve billions of people around the globe. Meta Product Managers work with cross functional teams of engineers, designers, data scientist and researchers to build products. The APAC Product team is responsible for defining a new model of building, launching, and scaling commercial solutions leveraging close proximity to markets and best-in-class partnerships with our business teams. This role will be responsible for driving new standalone consumer app exploration and growth, with effective cross-functional partnership, experience building 0->1 products, and skilled with agentic product development workflows.

Job Responsibility

Is the primary driver for identifying significant near and long-term opportunities in a large Product area, and driving product mission, strategies and roadmaps in the context of broader organizational strategies and goals
Generate buy-in and drive consensus across organizations. Bring clarity and structure to ambiguous opportunities. Consistently demonstrate initiative and execute with limited oversight
Critically evaluate when AI is (and isn't) the optimal solution at portfolio level, setting the standard for rigorous tradeoff analysis
Translate AI capabilities into compelling, differentiated product visions that define market categories
Champion AI-native strategies including comprehensive evals and data strategies that enable org-wide continuous improvement
Drive product development with teams of engineers and designers, while maintaining team health
Work closely with cross-functional teams to drive product mission, define product requirements, coordinate resources from other groups (design, legal, etc.), develop roadmaps, and guide the team through key milestones
Reimagine workflows, responsibly using AI tools to transform team velocity and capability at organizational scale
Foster a mindset of rapid experimentation and learning that becomes a competitive advantage
Scale AI best practices (including responsible AI use), workflows, and artifacts across the organization so capability compounds exponentially
Plan, initiate, and manage information technology projects for web-based products, applications, and platforms
Orchestrate complex execution across multiple organizations by combining AI automation with strategic human oversight at scale
Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm
Use AI-enabled tools to build products—setting the standard for PM technical capability
Interpret research and state-of-the-art learnings to design product strategy and apply rigorous logical reasoning at the frontier
Demonstrate expert understanding of system/architecture trade-offs and how they impact user experience and business outcomes
lead strategic technical decisions with engineering leadership
Integrate data, usability studies, research, and market analysis into product strategies and requirements to enhance user satisfaction and improve engineer productivity
Express complex and technical concepts at the right altitude, choosing the right medium and level of detail for the audience (XFN partners, execs, engineering, etc.)
Understand Meta's strategic and competitive position and deliver products that are aligned with our mission and recognized best in the industry
Define and analyze metrics that inform the success of products. Identify and track key performance metrics. Drive decision-making through user insights, quantitative analysis and AB testing
Design sophisticated experiments and interpret results (leveraging AI) and drive strategic product decisions
Define and run evaluations (evals) to interpret model outputs at scale—establishing evaluation as a strategic capability for AI-powered experiences

Requirements

10+ years product management and/or Product Design
10+ years of experience working collaboratively with engineering, design and user research teams
Experience navigating through the full product life-cycle, integrating customer feedback into product requirements, driving prioritization, and pre- and post-launch execution
Critical thinking and analytical leadership experience
Demonstrated proficiency using AI-enabled tools to build product artifacts at scale
Experience developing and championing AI-native strategies across organizations
Experience presenting to executive audiences
BA/BS in Computer Science or related field

Nice to have

Experience building 0-1 AI-native products, platform/ecosystem products, or marketplaces
Experience in a consumer focused technology company
Track record of scaling AI best practices across organizations
Demonstrated ability to integrate AI tools to optimize/redesign workflows and drive measurable impact (e.g., efficiency gains, quality improvements)
Experience adhering to and implementing responsible, ethical AI practices (e.g., risk assessment, bias mitigation, quality and accuracy reviews)
Demonstrated ongoing AI skill development (e.g., prompt/context engineering, agent orchestration) and staying current with emerging AI technologies

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Product Manager - Growth & Monetization

Job Description

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