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Lead LIC's fastest-growing genetics category, combining beef breeding expertise with product management to drive industry impact. You’ll be the link between breeders, farmers, agri‑managers, and internal R&D and operations teams – turning market insight into practical, farmer‑ready solutions.
Job Responsibility:
Managing the beef and SGL product portfolio from discovery through to market delivery
Building and maintaining exclusive relationships with beef breeders
Being the go-to expert on beef genetics within LIC
Traveling regularly (approximately 20% of the time) to be present at open days, bull sales, and on-farm with agri managers and farmers
Working closely with R&D to translate complex genetic science into practical farmer solutions
Collaborating across Operations, Marketing, and Sales to bring products to market
Using data and cohort analysis to drive product decisions and strategy
Representing LIC in industry discussions around the future of dairy beef