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As the Product Manager Engagement, you will be responsible for defining and implementing the optimization strategy for our four core solutions: Actirize, Meetscale, Viewsly, and FastCMP. You will work at the intersection of Product, Design, and Data to maximize performance while preserving user experience.
Job Responsibility:
Define and implement the optimization strategy for our four core solutions: Actirize, Meetscale, Viewsly, and FastCMP
Define the roadmap for ad format optimization
Analyze the performance of existing formats to identify areas for improvement and design/prototype innovative new formats
Lead rigorous A/B testing campaigns to validate hypotheses
Optimize CTR, User Engagement, and Bounce Rate
Manage native advertising strategies by transforming XML feeds into high-performing, visually appealing display creatives
Optimize the visual rendering of our Viewsly video player and the in-player ad experience
Collaborate with Product Owners and the Legal department to optimize FastCMP (Consent Management Platform), balancing compliance with user acceptance
Work closely with Technical teams for implementation and Sales teams to align product capabilities with market needs
Stay ahead of the curve by monitoring the latest trends and technologies in online advertising and AdTech
Requirements:
Proven experience in ad format optimization, UX optimization, or a similar Product Management role with a strong focus on A/B testing
Mastery of key AdTech KPIs (CTR, Engagement, Bounce Rate, VTR) and can turn data into actionable product insights
Capable of thinking outside the box to explore alternative solutions
Strong sensitivity to design and visual aesthetics
Strong ability to analyze complex problems and propose efficient solutions
Excellent communication skills and a team-player attitude
Familiarity with XML, Display technologies, or Video player environments is a strong plus
What we offer:
Dynamic Remote Culture
Close-knit Team
Vibrant Social Events
Rapid Growth
Tailored Support including training programs, career check-ins with HR, opportunities for internal mobility, and performance feedback sessions