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Product Manager, Demand Gen & Customer Acquisition

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Comcast Corporation

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Location:
United States , Englewood ▼

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Category:
IT - Software Development

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Contract Type:
Not provided

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Salary:

127732.46 - 191598.69 USD / Year
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Job Description:

Comcast Advertising is driving the TV advertising industry forward, from delivering ads to linear and digital audiences to pioneering the tech that makes it possible. We help brands connect with their audiences on every screen using advanced data, technology, and premium video content. Our media sales division helps local, regional, and national brands reach potential customers through multiscreen TV advertising. Our ad tech division FreeWheel provides comprehensive adtech that makes it easier to buy and sell premium video advertising across all screens, data types, and sales channels. Comcast Media Solutions, the advertising sales division of Comcast Cable, helps local, regional, and national advertisers grow their business by combining the best of digital capabilities with the power of TV through multi-screen marketing solutions. We are seeking an experienced Product Manager to lead the product strategy, roadmap, launch, adoption, and ongoing enhancement of our enterprise CRM platform (Salesforce-based), Marketing Tech suite and related customer-care tools.

Job Responsibility:

  • Collaborate with a broad stakeholder matrix to gather requirements, uncover underlying needs, prioritize features, and secure buy-in
  • Analyze enhancement requests for business value, conduct capability gap analysis, and defend prioritization decisions with data-driven insights
  • Manage assigned system feature enhancements throughout the agile development process, including planning, writing and refining business requirements, testing, and business release
  • Author clear, detailed, and unambiguous requirements, user stories, processes, and workflows that enable engineering teams to deliver high-quality solutions on time and within budget
  • Work within Scaled Agile (SAFe) and agile frameworks to manage epics, features, backlog grooming, sprint planning, and release management
  • Coordinate and lead user-acceptance testing (UAT): develop testing plans, prepare testers, track defects, and ensure timely resolution
  • Assist the project management organization with status updates and risk assessments
  • Concisely communicates trends, opportunities and risks, develop and defend POV for product features/benefits
  • Conducts feasibility assessments, capability gap analysis
  • Regular, consistent, and punctual attendance
  • ability to work nights, weekends, variable schedules, and overtime as necessary
  • Up to 25% travel may be required

Requirements:

  • 5+ years of product management experience
  • prior Product Manager or similar role preferred
  • Experience with agile development methodology
  • Proficient in writing and presenting business needs and business value that is tailored to the audience, concise, and easily understandable
  • Knowledge of Salesforce as a CRM system or other industry leading CRM tools and terminology
  • Effective project management skills to successfully deliver assignments on time
  • Strong problem-solving skills
  • Demonstrated ability to translate complex business needs into clear technical requirements and to influence senior stakeholders
  • Bachelor's Degree
  • 5-7 Years Relevant Work Experience
What we offer:
  • Paid Time off
  • Physical Wellbeing benefits
  • Financial Wellbeing benefits
  • Emotional Wellbeing benefits
  • Life Events + Family Support benefits

Additional Information:

Job Posted:
January 12, 2026

Employment Type:
Fulltime
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