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Product Manager, APAC

Singapore · Job Posted March 04, 2026
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Job Description

The Cross-Meta Foundations APAC Products' team's mission is to harness emerging trends originating in Asia-Pacific, monetize, and bring relevant solutions to other parts of the world. We define new models of building, launching, and scaling commercial solutions leveraging close proximity to markets and best-in-class partnerships with our business teams. This role will focus on our commerce products portfolio spanning creator monetization programs, Live Shopping experiences, and brand-retailer advertising solutions to drive adoption and revenue growth across key APAC markets.

Job Responsibility

  • Be responsible for leading and driving a complex product area
  • defining success, prioritizing problems and identifying the best strategies, considering wider organizational and company context
  • Adapt and adjust your strategies to reflect learnings and changes in context
  • Identify and drive consensus for how to prioritize and realize the most significant opportunities in your product area
  • Identify when to stop as well as when to start investment
  • Evaluate when AI is (and isn't) the optimal solution, with sophisticated articulation of tradeoffs, risks, and second-order effects
  • Translate AI capabilities into compelling product visions that create differentiated value
  • Develop and champion AI-native strategies including comprehensive evals and data strategies that enable continuous improvement
  • Work with a cross-functional team to define a product vision, develop a roadmap and drive progress against goals and milestones and resolve challenges and blockers, whilst improving team health and up-leveling the effectiveness of the team
  • Actively identify opportunities and resolve dependencies by creating shared strategies across teams in adjacent product areas
  • Reimagine workflows, responsibly using AI tools to dramatically increase team velocity and capability
  • Foster a habit of rapid experimentation and learning across the organization
  • Scale AI best practices (including responsible AI use), workflows, and artifacts across product teams so the organization's capabilities compounds over time
  • Support the growth of other PMs and cross-functional team members by providing mentorship and coaching on AI-native practices
  • Influence strategy and progress across partner functions, enhancing collaboration and resolving divergent goals
  • Orchestrate complex execution across multiple workstreams by combining AI automation with strategic human oversight—using AI to reduce toil while maintaining high quality and accountability
  • Communicate product strategy and progress with radical clarity to all stakeholders
  • Use AI-enabled tools to build products—independently creating tangible artifacts to prototype, validate, or ship
  • Interpret research and state-of-the-art learnings to design product strategy and apply rigorous logical reasoning
  • Demonstrate understanding of system/architecture trade-offs and how they impact user experience and business outcomes
  • lead credible technical discussions with engineering partners
  • Gather and analyze user research and market analysis to inform product decisions and influence the wider product organization
  • Design sophisticated experiments and interpret results (leveraging AI to accelerate analysis) and drive concrete product decisions
  • Define and run evaluations to interpret model outputs and adjust execution based on learnings—establishing evaluation as a first-class product practice across teams

Requirements

  • 8+ years of relevant industry experience with at least 3 years in Product Management
  • Bachelor's degree (or relevant degree equivalent): STEM subject ideal but not essential (Computer Science, Engineering, Information Systems, Analytics, Mathematics, Physics, Applied Sciences)
  • Experience leading cross-functional product team(s) across a full product line: Crafting product mission and strategy, defining product requirements, coordinating resources from other groups (marketing, legal, etc.), and driving the team to achieve key milestones and goals
  • Experience managing a product through the full product lifecycle
  • Proven experience to drive a step change in the performance of a product and the effectiveness of the team that delivers that product
  • Extensive understanding in analyzing large scale, complex data sets and making effective decisions based on data
  • Demonstrated proficiency using AI-enabled tools to build product artifacts
  • Experience developing and scaling AI-native strategies including evals and data strategies across teams
  • Experience integrating a broad set of requirements from a broad set of users as well as context into a single coherent product strategy
  • Experience leading and motivating teams and influencing across an organization
  • Demonstrated experience in communication, bringing extreme clarity to complex and technical messages across all audience levels
  • Experience identifying and hiring the right talent to build an AI-capable cross-functional team

Nice to have

  • Familiarity and/or experience building within commerce, creator economy, or advertising partnership ecosystems
  • Demonstrated track record of with AI-native ways of working and a mindset for agile, iterative experimentation
  • Leads and motivates a team of engineers and other cross-functional representatives, and maintains team health
  • Incorporate data, research and market analysis-with a focus on APAC-originated trends - to inform product strategies and roadmaps that can scale globally
  • Understand Meta's strategic and competitive position in commerce and creator monetization to deliver products that are aligned with our mission and recognized best in the industry
  • Maximize efficiency in a constantly evolving environment where the process is fluid and creative solutions are the norm

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