CrawlJobs Logo

Product Lead - MarTech and Data

United Kingdom, London · Job Posted March 21, 2026
Apply Position
Job Link Share

Job Description

We are seeking a senior Product Lead – MarTech and Data to define and lead the strategy, delivery, and evolution of enterprise data and marketing technology capabilities. This role is accountable for building scalable, compliant, and high-impact data products that underpin omnichannel customer experiences across B2C and B2B channels. Operating within a complex, multi-brand, MACH-based environment, the role owns customer, marketing, operational, and AI-enabled data platforms that support personalisation, experimentation, retail media, and commercial decision-making.

Job Responsibility

  • Define and own the enterprise vision, strategy, and roadmap for Data and MarTech platforms
  • Lead the development and evolution of Customer Data Platform and Single Customer View capabilities across all touchpoints and channels
  • Own marketing and retail media data foundations, including onsite and offsite media enablement, attribution, audience creation
  • Enable data-driven personalisation, recommendations, and experimentation across retail touchpoints
  • Enable AI-powered data products that support intelligent decisioning, content generation, recommendations
  • Collaborate with Technology and Architecture to ensure Data and MarTech platforms align to MACH-based architectural principles
  • Embed privacy, consent management, security, and regulatory compliance into all data products by design
  • Partner closely with Product, Marketing, Digital, Technology, Architecture, UX, Analytics, and Trade / Commercial teams
  • Engage senior business and group leadership to prioritise initiatives, manage trade-offs
  • Drive product-led, Agile delivery models across squads
  • Lead, mentor, and develop Product Owners
  • Define, track, and report on OKRs, KPIs, and success metrics
  • Manage strategic Data, MarTech, and Retail Media partners

Requirements

  • Bachelor's degree in Technology, Engineering, Data, Business, or a related discipline
  • postgraduate or executive education is advantageous
  • Extensive experience leading Data, MarTech, or platform products within large, complex, enterprise environments, ideally within Retail
  • Strong understanding of retail customer journeys spanning web, app, in-store, POS, loyalty, fulfilment, and customer service environments
  • Solid experience with Customer Data Platforms, Marketing Technology, Personalisation, Experimentation, Attribution, and Omnichannel data ecosystems
  • Solid understanding of modern data architectures, integrations, and MACH-based ecosystems
  • Experience delivering AI-enabled products in collaboration with cross-functional teams
  • Demonstrated experience managing and developing Product Managers or Product Owners
  • Proven ability to align product strategy to enterprise objectives, commercial outcomes, and customer value
  • Strong track record of influencing senior stakeholders and executives
  • Experience building strong governance, data privacy, security, and compliance requirements
  • Practical experience with Agile and product-led delivery models at enterprise scale
  • Excellent written and verbal communication skills

What we offer

  • Frasers Champion peer nominated scheme where 8 winners will receive double their pay for a month
  • Retail Reconnect program spending two days in store or warehouse
  • Fearless 1200 recognition and reward program
  • Frasers Fit wellbeing programme including free gym classes, discounted memberships, and app with training, nutrition and lifestyle advice
  • Free access and support from the Retail Trust charity including 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support

Looking for more opportunities?

Search for other job offers that match your skills and interests.

Similar Jobs for

Product Lead - MarTech and Data

8 matching positions

Product Lead - MarTech and Data

We are seeking a senior Product Lead – MarTech and Data to define and lead the s...
Location
Location
United Kingdom , London
Salary
Salary:
Not provided
sportsdirect.com Logo
Sports Direct
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Bachelor's degree in Technology, Engineering, Data, Business, or a related discipline
  • postgraduate or executive education is advantageous
  • Extensive experience leading Data, MarTech, or platform products within large, complex, enterprise environments, ideally within Retail
  • Strong understanding of retail customer journeys spanning web, app, in-store, POS, loyalty, fulfilment, and customer service environments
  • Solid experience with Customer Data Platforms, Marketing Technology, Personalisation, Experimentation, Attribution, and Omnichannel data ecosystems
  • Solid understanding of modern data architectures, integrations, and MACH-based ecosystems
  • Experience delivering AI-enabled products in collaboration with cross-functional teams
  • Demonstrated experience managing and developing Product Managers or Product Owners
  • Proven ability to align product strategy to enterprise objectives, commercial outcomes, and customer value
  • Strong track record of influencing senior stakeholders and executives
Job Responsibility
Job Responsibility
  • Define and own the enterprise vision, strategy, and roadmap for Data and MarTech platforms
  • Lead the development and evolution of Customer Data Platform and Single Customer View capabilities across all touchpoints and channels
  • Own marketing and retail media data foundations, including onsite and offsite media enablement, attribution, audience creation
  • Enable data-driven personalisation, recommendations, and experimentation across retail touchpoints
  • Enable AI-powered data products that support intelligent decisioning, content generation, recommendations, and agent-led commerce use cases
  • Collaborate with Technology and Architecture to ensure Data and MarTech platforms align to MACH-based architectural principles
  • Embed privacy, consent management, security, and regulatory compliance into all data products by design
  • Partner closely with Product, Marketing, Digital, Technology, Architecture, UX, Analytics, and Trade / Commercial teams
  • Engage senior business and group leadership to prioritise initiatives, manage trade-offs, and ensure transparency
  • Drive product-led, Agile delivery models across squads
What we offer
What we offer
  • Frasers Champion peer nominated scheme where 8 winners will receive double their pay for a month
  • Retail Reconnect program spending two days in store or warehouse each financial year
  • Fearless 1200 recognition and reward program
  • Frasers Fit wellbeing programme including free gym classes and discounted memberships
  • Free access and support from the Retail Trust charity including a 24 hour wellbeing helpline, wellness hub, counselling and financial/legal support
Read More
Arrow Right

Lead Data Engineer – MarTech

We are seeking a hands-on and visionary Data Engineering Lead to drive the desig...
Location
Location
Netherlands , Amsterdam
Salary
Salary:
Not provided
adevinta.com Logo
Adevinta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience in data engineering
  • At least 2 years in a technical team lead or staff engineer capacity
  • Demonstrated experience owning data architecture end-to-end — from ingestion to modeling and serving
  • Experience in MarTech/Growth/CRM domains or adtech ecosystems is a major plus
  • Strong collaboration skills
  • comfortable working across multiple teams and stakeholders including Engineering Manager, Product Owner, and Data leadership
  • Passion for building impactful systems that fuel marketing performance and customer engagement
Job Responsibility
Job Responsibility
  • Provide technical leadership in designing, building, and maintaining robust and scalable data pipelines
  • Own architectural decisions for the data infrastructure that powers our CDP and marketing data stack, ensuring scalability, quality, and performance
  • Partner with the MarTech Engineering Manager and Product Owner to shape the technical roadmap, contribute to backlog refinement, and ensure timely delivery of products
  • Translate business goals (e.g., audience targeting, personalization, attribution) into scalable data solutions and architecture
  • Mentor and up-skill team members through code reviews, architecture sessions, and knowledge sharing
  • Define and enforce technical standards and best practices around data modeling, orchestration, CI/CD, observability, and performance
  • Partner with ML, Gen AI, and Data teams to integrate real-time personalization, behavioral targeting, and predictive analytics
What we offer
What we offer
  • An attractive Base Salary
  • Participation in our Short Term Incentive plan (annual bonus)
  • Work From Anywhere: Enjoy up to 20 days a year of working from anywhere
  • A 24/7 Employee Assistance Program for you and your family
  • Fulltime
Read More
Arrow Right

Lead Product Manager, Martech & Loyalty

Sweetgreen is on a mission to build healthier communities by connecting people t...
Location
Location
United States , Los Angeles
Salary
Salary:
150000.00 - 170000.00 USD / Year
sweetgreen.com Logo
Sweetgreen
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of product management experience
  • At least 2 years focused on loyalty, martech, CRM, or growth product areas
  • Direct experience with loyalty platforms (SessionM) and marketing automation tools (Braze) and Agentic marketing tools
  • Track record of shipping customer-facing products that drove measurable business impact
  • Experience managing complex platform migrations or vendor transitions
  • Strong analytical skills with experience defining KPIs and partnering with data teams
  • Familiarity with restaurant, retail, or consumer tech industries preferred
  • Experience working with engineering teams on API integrations and technical requirements
Job Responsibility
Job Responsibility
  • Own the end-to-end product strategy for SG Rewards, including points earning and redemption, member tiers, challenges, and program evolution
  • Lead martech platform strategy, including vendor evaluation, migration planning, and integration with our broader tech ecosystem
  • Partner with Marketing to optimize our martech stack and enable sophisticated segmentation, personalization, and lifecycle campaigns
  • Define and execute the roadmap for loyalty touchpoints across app, web, kiosk, and in-store experiences
  • Drive measurable improvements in loyalty program KPIs: member acquisition, engagement rates, redemption behavior, and program ROI
  • Collaborate with Data and Analytics to build robust measurement frameworks and surface insights that inform program strategy
  • Work cross-functionally with Engineering, Design, Marketing, and Operations to ship high-impact features on time
  • Stay ahead of industry trends in loyalty, personalization, and martech—bringing innovative ideas to how we engage and reward our customers
What we offer
What we offer
  • Highly competitive pay + bonus plan
  • Three different medical plans to suit your and your family's needs
  • Dental and Vision insurance
  • Flexible PTO plan
  • 401k program
  • Employee HSA and FSA
  • Complimentary greens
  • An opportunity to make a real impact on the people around you, both by growing them and by connecting them to real food
  • To live the sweetlife and celebrate your passion + purpose
  • A collaborative team of people who live our core values and have your back
  • Fulltime
Read More
Arrow Right

Lead Data Engineer – MarTech

We are seeking a hands-on and visionary Data Engineering Lead to drive the desig...
Location
Location
Netherlands , Amsterdam
Salary
Salary:
Not provided
adevinta.com Logo
Adevinta
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 7+ years of experience in data engineering
  • At least 2 years in a technical team lead or staff engineer capacity
  • Demonstrated experience owning data architecture end-to-end — from ingestion to modeling and serving
  • Experience in MarTech/Growth/CRM domains or adtech ecosystems is a major plus
  • Strong collaboration skills
  • comfortable working across multiple teams and stakeholders including Engineering Manager, Product Owner, and Data leadership
  • Passion for building impactful systems that fuel marketing performance and customer engagement
Job Responsibility
Job Responsibility
  • Provide technical leadership in designing, building, and maintaining robust and scalable data pipelines
  • Own architectural decisions for the data infrastructure that powers our CDP and marketing data stack, ensuring scalability, quality, and performance
  • Partner with the MarTech Engineering Manager and Product Owner to shape the technical roadmap, contribute to backlog refinement, and ensure timely delivery of products
  • Translate business goals (e.g., audience targeting, personalization, attribution) into scalable data solutions and architecture
  • Mentor and up-skill team members through code reviews, architecture sessions, and knowledge sharing
  • Define and enforce technical standards and best practices around data modeling, orchestration, CI/CD, observability, and performance
  • Partner with ML, Gen AI, and Data teams to integrate real-time personalization, behavioral targeting, and predictive analytics
What we offer
What we offer
  • An attractive Base Salary
  • Participation in our Short Term Incentive plan (annual bonus)
  • Work From Anywhere: Enjoy up to 20 days a year of working from anywhere
  • A 24/7 Employee Assistance Program for you and your family
  • A collaborative environment with an opportunity to explore your potential and grow
  • Fulltime
Read More
Arrow Right

Martech Lead (Strategy & Operations)

This is the role for someone who genuinely loves the intersection of marketing a...
Location
Location
Australia , South Bank
Salary
Salary:
Not provided
fctgcareers.com Logo
Flight Centre Brand
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 10+ years in marketing technology, marketing operations, or digital marketing strategy
  • Hands-on experience owning and optimising a MarTech stack in a B2B organisation
  • Strong understanding of Salesforce, marketing automation, attribution models, analytics platforms, and digital performance tools
  • Proven experience leading MarTech implementations and integration initiatives
  • Experience with vendor evaluations, procurement processes, and commercial negotiations
  • Ability to connect technology decisions directly to commercial KPIs — CPL, MQL, SQL, CAC
  • Comfortable working cross-functionally with Data and IT teams to define requirements
  • A self-starter who operates well with high autonomy and clear accountability
Job Responsibility
Job Responsibility
  • Own the global MarTech roadmap across FCTG Corporate brands
  • Run quarterly and annual stack audits covering performance, utilisation, redundancy, and ROI
  • Identify optimisation opportunities across marketing automation, CRM integrations, analytics, CRO, paid media, and reporting platforms
  • Keep the stack aligned with global B2B marketing strategy and commercial objectives
  • Define integration requirements across marketing, sales, analytics, and data platforms
  • Develop and prioritise the MarTech integration roadmap in partnership with the Data team
  • Translate marketing requirements into clear business and technical briefs
  • Validate integration outputs for data accuracy, attribution integrity, and lifecycle tracking
  • Lead post-integration performance reviews to assess actual business impact
  • Own vendor evaluation, procurement support, and contract renewal processes across the stack
What we offer
What we offer
  • Attractive, market-aligned remuneration package that grows with your career, backed by annual salary reviews
  • Inclusive company culture
  • Individualised Learning & Development pathway options
  • Access to 'LinkedIn Learning' for ongoing skills development
  • Exclusive Staff Discounts via employee-only portal with 500+ retailers
  • Travel Discounts including family and friends
  • Career opportunities in a network of brands and businesses across the globe
  • Corporate Health Discounts with BUPA
  • Mental Health Support and Employee Assistance Program
  • Regular awards nights, social team building and industry events
  • Fulltime
Read More
Arrow Right

Martech Product Manager

Deliver hyper -personalised digital experiences across the E2E customer lifecycl...
Location
Location
Australia , New South Wales
Salary
Salary:
Not provided
woolworths.com.au Logo
Woolworths Supermarkets
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • A proven track record in product management within an e-commerce environment, ideally with direct experience in martech platforms like Insider, Braze etc.
  • Proven track record for delivering high impact initiatives
  • Understand and advocate for customer needs
  • Strong analytical skills and experience using data to inform product decisions
  • Excellent communication and interpersonal skills
  • Stakeholder management experience
  • Out of the box thinking and solution oriented mindset
  • Experience integrating 'AI-powered marketing automation' and machine learning to optimise campaigns and automate complex processes
Job Responsibility
Job Responsibility
  • Define and execute the strategy and roadmap for the MarTech and Personalization platforms, with the goal of delivering easy, engaging, and hyper-personalised digital experiences across the end-to-end customer lifecycle
  • Working closely with vendors to inform strategy and roadmap that’s aligned with overall business objectives
  • Keeping the pulse on market trends, competitive analysis, and customer analysis to identify opportunities and unmet needs
  • Prioritise and manage the product backlog, ensuring alignment with strategic goals and customer value
  • Lead the end-to-end product development lifecycle, from ideation and design to launch and iteration
  • Deeply understand the needs and pain points of both customers and internal teams
  • Advocate for customer-centric design and development
  • Prioritise usability and accessibility
  • Utilise a wealth of customer data to establish a foundation for 'data-driven segmentation' and decision-making
  • Implement predictive analytics
What we offer
What we offer
  • Team discounts across our range of Woolworths Group brands you know and love and a robust rewards program that celebrates and incentivises purpose-driven work
  • 12 weeks paid parental leave for primary caregivers plus paid superannuation for up to 12 months while the Team Member is on parental leave - eligible from the first day of employment
  • A range of programs to help you prioritise and manage your wellbeing, including 24/7 access to the Sonder app
  • A progressive and competitive leave policy that gives you more space for what matters to you
  • Fulltime
Read More
Arrow Right

Product Lead Director

IQM is seeking an experienced Product Lead Director (Contractor) to lead and sca...
Location
Location
Salary
Salary:
Not provided
iqm.com Logo
IQM Corporation
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 12+ years of product management experience, including senior leadership roles
  • Proven experience as Head of Product, Director of Product, or equivalent in AdTech, MarTech, AI platforms, or large-scale SaaS
  • Strong background building data-intensive, workflow-heavy platforms
  • Demonstrated ability to introduce modern product operating models and execution discipline
  • Experience with DSPs, RTB, programmatic advertising, or two-sided platforms
  • Hands-on experience with AI-powered products, ML systems, or agentic workflows
  • Startup and scale-up experience alongside enterprise exposure
  • Engineering or technical background enabling strong architectural decision-making
Job Responsibility
Job Responsibility
  • Own product vision, strategy, and roadmap across Political and generic advertising verticals
  • Translate business goals into clear product priorities, outcomes, and execution plans
  • Balance short-term delivery with long-term platform scalability and extensibility
  • Introduce modern product development practices including outcome-driven roadmaps, empowered teams, and data-informed decision making
  • Improve execution velocity, delivery predictability, and cross-functional alignment
  • Establish clear product rituals, metrics, and operating cadence
  • Lead evolution of IQM’s campaign management, optimization, reporting, and workflow automation platforms
  • Partner closely with engineering and data teams on AI-driven capabilities including automation, agentic workflows, and decision support
  • Ensure platform architecture supports scale, reliability, and regulatory requirements
  • Drive product strategy in highly regulated environments including political, advocacy, and healthcare advertising
  • Fulltime
Read More
Arrow Right

Salesforce Product Owner - MarTech

Apex Systems is a global IT services provider and our staffing group has an open...
Location
Location
Canada , Toronto
Salary
Salary:
53.00 - 55.00 USD / Hour
apexsystems.com Logo
Apex Systems
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3+ years of experience as a Product Owner or similar role
  • Practical experience with Salesforce (Sales Cloud, Service Cloud, Data Cloud, Loyalty Cloud, Adobe Experience Cloud or SFMC)
  • Strong communication skills and experience working with large, cross-functional teams to promote adoption
  • Strong analytical, problem-solving, and decision-making skills
  • Experience working with Agile methodologies, particularly Scrum
  • Proven experience working on cross-product platforms
  • Experience with continuous integration and continuous delivery (CI/CD) processes
  • Familiarity with Agile project management tools, such as JIRA and Confluence
  • Bachelor’s degree or equivalent work experience in the areas of Information Science, Computer Science, or related disciplines
Job Responsibility
Job Responsibility
  • Lead the end-to-end delivery of automated and personalized client journeys
  • Define the 'path to purchase' for business and retail banking clients
  • Take ownership of your work and strive to deliver the best digital experience for end users
  • Shift the bank from 'Mass Marketing' to 'Segment-of-One' marketing by leveraging real-time triggers and deep data insights
  • Drive and execute projects and initiatives that align with the Canadian Banking Strategy
  • Build strong relationships with various teams by collaborating with business and internal partners
  • Own end-to-end programs to deliver new and enhanced capabilities
  • Be a storyteller with the ability to synthesize complex analysis, findings, and recommendations
What we offer
What we offer
  • Quality career resources
  • Training
  • Certifications
  • Development opportunities
  • Comprehensive benefits package
  • On-demand training program
  • Access to certification prep and a library of technical and leadership courses/books/seminars
  • Certification discounts and other perks to associations that include CompTIA and IIBA
  • Fulltime
Read More
Arrow Right