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Product Growth Lead, International

United Kingdom, London Employment contract · Job Posted June 09, 2026
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Job Description

We're looking for a leader who can build the most thoughtful, effective conversion journey in digital health, and the team and culture to keep improving it. We're a lean team, so this is a hands-on leadership role. You'll set the direction and do the work, leading the team while staying close enough to design tests, review the funnel, and ship alongside them. Starting treatment isn't a simple transaction. It's a decision shaped by emotion, uncertainty, and often years of hesitation. In healthcare the real barrier isn't just process or price, it's fear, confusion, and a lack of clarity about what comes next. Your job is to turn that hesitation into confidence, at scale, across multiple markets.

Job Responsibility

  • Own the conversion journey from landing page to paid order for Juniper across our international markets, along with the experiment roadmap that improves it
  • Lead a team of product managers and engineers, with lifecycle and design alongside, to ship high-quality experiments and funnels quickly and learn from every one
  • Build and scale an experiment-driven culture: rapid testing, clean reads, strong data governance, and documented learnings shared with leadership
  • Operationalise the product growth strategy into a prioritised roadmap aligned with our OKRs, balancing quick wins against bigger funnel bets
  • Stand up conversion and funnel parity in new market launches so a new market reaches the experience quality of a mature one fast
  • Go deep on the patient: the science, the product, the data, and conversations with patients and patient-facing teams, to find what builds trust and what creates friction
  • Partner across the business: performance and search who bring the traffic, design and engineering who ship the work, lifecycle on the handoff, clinical operations on consult-paid to order-paid, and commercial finance on the unit economics
  • Own the conversion reporting cadence for your markets, turning test outcomes into insight and next steps the wider team can act on
  • Recruit, coach, and grow the pod: clear goals, deliverables, and feedback rhythms, with a high bar for craft
  • Share learnings across markets so what works in one place reaches the others quickly

Requirements

  • 6+ years in conversion rate optimisation, experimentation, or growth and product roles, with time spent leading or building a team
  • A track record of owning a conversion funnel end to end (landing page to purchase) and moving it with a structured experiment programme
  • Experience managing cross-functional squads (product managers, engineers, designers) and setting the goals, rhythms, and quality bar that make them effective
  • A clear communicator with a creative instinct: a sharp eye for copy, UX, and journeys that convert because they speak to how people feel, not just because they function
  • An analytical, tool-savvy approach: comfortable turning performance data into strategic calls, choosing the right experimentation and analysis tools, and reading a test honestly
  • Genuine curiosity: you interrogate the system when metrics are off track, and when they're ahead you ask whether the win can be replicated before celebrating it
  • Comfort with ambiguity and several markets at once: you can take a vague problem and a launch deadline and turn it into a defensible plan and a team that ships it
  • Commercial framing: you understand CAC, LTV, payback, and how conversion moves the unit economics
  • Hands-on instincts: in a lean team you're happy to design a test, write the doc, and dig into the data yourself, not only direct others

Nice to have

  • Healthcare or other regulated-industry experience
  • Multi-market or international experience (Europe, APAC, or LATAM)
  • Experience standing up conversion or product growth for a new market or brand, not just operating an existing one
  • Comfort with SQL or BigQuery, even at a basic query-modify level
  • Familiarity with experimentation platforms and clean experiment design (power, clean reads, guardrail metrics)
  • Lifecycle or CRM literacy, and a feel for where paid, product, and lifecycle hand off
  • A second language relevant to one of our markets
  • Fluency with Claude Code or other AI workflow tools

What we offer

  • Hybrid working (3 days a week in our Old Street office)
  • Annual professional development budget
  • Equity options so you share in our growth
  • 25 days holiday plus bank holidays
  • Wellness allowance
  • Enhanced parental leave (20 weeks paid for primary carers)
  • Fun, frequent socials (our last winter party was in Paris)
  • Your own MacBook, setup, and Euc swag

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