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1Password is looking for a Principal Product Marketing Manager to define how 1Password supports the full spectrum of modern AI-forward software builders across every industry, team size, and level of development experience. This senior individual-contributor role focuses on helping developers, DevOps and DevSecOps teams understand how 1Password secures identities, secrets, services, automation, and emerging agent-driven workflows across today’s rapidly evolving development landscape.
Job Responsibility:
Lead Product Marketing for 1Password Developer solutions
Own product marketing for 1Password’s solutions supporting developers, DevOps/DevSecOps, and teams building internal tools or automated agents
Explain how developers—from senior engineers to non-traditional builders—use 1Password to securely build, deploy, and operate applications and automation
Articulate how 1Password secures identities, secrets, services, and machine-to-system access across modern software delivery
Position capabilities such as secrets management, service identity, agent provisioning, and infrastructure integrations as foundational to secure development
Build demos, sample apps, and open-source modules that showcase 1Password developer workflows
Partner with Product to understand use cases across DevOps, platform engineering, automation, and modern application development
Drive Cross-Functional Strategy
Work with Product and Engineering to bring new features to market with strong, differentiated value for technical audiences
Build go-to-market plans that resonate with developers, DevOps/DevSecOps teams and technical decision-makers
Support Sales, Customer Success, and Enablement by connecting technical capabilities (e.g. identity, secrets, automation controls) to clear customer outcomes
Craft Clear and Credible Narratives
Translate complex topics such as secrets management, machine identity, privileged access, automation governance, and agent-driven workflows into simple, compelling messaging
Shape thought leadership around the two major customer challenges: Discovering and securing developer-driven or shadow automation projects, including new agents and internal tools
Enabling every developer to become a secure developer, regardless of experience level or tooling
Represent 1Password’s perspective on secure development, automation, and emerging engineering practices while maintaining trust, safety, and usability
Support Platform & Ecosystem Storytelling
Position APIs, SDKs, integrations, and ecosystem partnerships as essential components of a secure development and automation platform
Ensure our capabilities map to real developers, DevOps, and similar use cases
Contribute to the broader platform narrative as organizations expand automation, service-to-service interactions, and internal development
Be a Strategic Voice Internally & Externally
Participate in developer communities, technical forums, and industry events to grow 1Password’s presence in the developer ecosystem
Engage in analyst briefings, customer discussions, partner conversations, and events related to development security, automation, and emerging engineering practices
Provide insight into how engineering, platform, and security teams adapt their workflows as internal development, automation, and agent-driven processes accelerate
Requirements:
8+ years of B2B SaaS product marketing experience
5+ years in developer tools, DevOps/DevSecOps, platform engineering, identity, or security categories
Experience engaging with developer communities or contributing to developer evangelism programs
Strong track record marketing technically deep products including identity and access management, secrets management, machine/service identity, CI/CD and automation tooling, cloud-native application architectures, DevOps/DevSecOps practices
Deep understanding of modern development workflows and how developers and platform teams adopt tools
Background in creating thought leadership for new or rapidly evolving technical spaces
Ability to turn emerging technical trends into opinionated product positioning