Principal Marketing Specialist

Join NTT DATA as a Principal Marketing Specialist, where you'll develop and execute strategic Account-Based Marketing initiatives. Collaborate with sales teams, create personalized campaigns, and analyze performance metrics. This role requires a degree in Communications, Marketing, or Business, with 5+ years of B2B marketing experience. Embrace a hybrid work environment in a diverse and inclusive culture. The ABM and Pursuit Marketing role is responsible for developing and executing strategic marketing initiatives focused on Account-Based Marketing (ABM) and large pursuit marketing. This role involves creating highly personalised and targeted marketing campaigns to engage high-value accounts and support the sales team accelerate and close large deals. The ABM and Pursuit Marketing lead works closely with NTT DATA’s portfolios and the sales organization and will engage with stakeholders across our regional APAC and Global business.