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As the nation’s flag carrier, we take great pride in connecting Britain with the world and the world with Britain. It’s something we’ve been doing for over 100 years, ever since we launched the world’s first international scheduled air service between London and Paris. This originality has been in our blood since day one. It’s the spirit we share with the people that fly with us, our partners, and our colleagues. So, whether you are a reassuring voice on the end of a phone, a smile at the door, under a wing keeping the turbines spinning or landing us gently in far‑flung places, a job at British Airways is yours to make. We know great things can happen when you’re inspired to think big and bring your ambition to work every day, which is why, at British Airways the sky is never the limit. The role: Principal Insight Analyst. You’ll be part of the Operations Delivery Intelligence (ODI) directorate, leading the delivery of actionable insight that enables better decision‑making and improves business performance across your assigned area. This team plays a critical role in translating complex data into clear, decision‑ready insight that drives measurable outcomes for the airline.
Job Responsibility:
Lead and manage insight analyst teams to deliver insight projects from scoping through to delivery
Structure complex, ill-defined business problems and frame insight solutions aligned to business goals
Provide senior oversight of the design, lifecycle and adoption of insight and data visualisation products
Set direction for best practice in insight interpretation, narrative development and decision-ready output
Work with Communities of Practice to evolve enterprise insight and usability principles
Ensure the quality and timely delivery of actionable insight for an area of the business
Acquire, process and analyse large and complex data sets to generate high-quality insights
Conduct in-depth investigations into performance issues and business opportunities
Translate analytical findings into clear, actionable recommendations
Provide regular performance and insight updates to senior audiences
Design and build intuitive data visualisations that deliver automated, actionable insight
Advise stakeholders on how insights and visualisations can improve business outcomes
Oversee the improvement and decommissioning of existing insight products
Monitor industry trends in insight, analytics and decision-support technologies
Ensure adherence to published frameworks, best practice and ethical standards
Requirements:
Strong analytical mindset with the ability to structure ambiguous problems
Proven experience leading insight delivery and influencing decision-making
Ability to communicate complex information clearly to both senior and non-technical audiences
Confidence challenging constructively and influencing senior stakeholders
Experience coaching, managing and developing others
Ethical, responsible and consultative approach to insight delivery
Collaborative, resilient and adaptable working style
Continuous improvement mindset with a strong focus on business impact
Numerate degree or equivalent OR Experience of applying data insight to business problems
What we offer:
Staff travel including unlimited basic and premium standby tickets on British Airways flights
Up to 30 discounted ‘Hotline’ airfares per year for yourself, friends, and family
Market-leading defined contribution (DC) pension
Flexible benefits including critical illness cover, childcare vouchers, cycle to work, additional life insurance cover, private medical insurance, dental plan, and healthcare cash plan
Electric car scheme (after 12 months)
Gymflex (annual membership paid upfront, deducted over 12 months