Principal GTM Media Strategist Job at Appian Corporation (Atlanta, Georgia)

Principal GTM Media Strategist

Appian is seeking a Principal GTM Media Strategist to help transform and scale h...

Location

United Kingdom , London

Salary:

75000.00 - 175000.00 GBP / Year

Appian Corporation

Expiration Date

Until further notice

Requirements

10–15+ years of senior-level experience across product marketing, content strategy, brand building, creative strategy, digital media, or GTM operational leadership within B2B technology.
Expert hands-on proficiency with Adobe Creative Cloud, including Premiere Pro, After Effects, InDesign, Illustrator, and Photoshop.
Strong experience with modern digital layout, UI, and interactive content platforms.
Practical experience operationalizing generative AI tools, prompt engineering, and automated asset creation workflows for marketing teams.
Proven ability to build scalable design systems, creative operating models, or content production frameworks.
Strong understanding of how to translate complex technical products into simple, compelling visual narratives.
Demonstrated ability to operate as both a strategic advisor and hands-on producer, moving from executive alignment to detailed asset execution.
Strong cross-functional leadership skills, with experience partnering across Product, Marketing, Sales, Enablement, and Creative teams.
Excellent written, verbal, visual, and presentation skills.
Bachelor's degree in Marketing, Design, Communications, a related technical field, or equivalent practical experience.

Job Responsibility

Design and execute scalable operating models for video, interactive content, and high-impact digital assets, including interactive guides, calculators, comparison tools, and buyer enablement materials.
Define and deploy AI-native creative workflows that enable the broader Product Marketing and Solutions Marketing teams to create interactive assets more efficiently while maintaining strong brand governance.
Serve as an internal expert on AI-enabled creative delivery, digital asset trends, innovative layouts, and modern content production practices.
Directly build, edit, and produce high-quality multimedia deliverables, including videos, motion graphics, advanced digital layouts, and interactive content.
Align the multimedia asset roadmap to the end-to-end buyer journey across web, digital campaigns, sales enablement, and field activation.
Build and manage a scalable external network of digital architects, production partners, and creative specialists to support faster execution and reduce delivery bottlenecks.
Ensure localized, self-served, and AI-generated assets align with Appian's brand standards, product portfolio messaging, and quality expectations.
Act as a hands-on mentor and central advisor across the Product Marketing and Solutions Marketing teams, helping elevate design, multimedia, and interactive content capabilities.
Partner with Product, Marketing, and Sales leadership to translate complex technical portfolios into cohesive visual narratives that support demand generation and sales velocity.
Establish repeatable creative systems, templates, standards, and workflows that make it easier for teams to create consistent, high-impact GTM assets at scale.

What we offer

Health coverage
Life and disability insurance
Employee Assistance Program (EAP) with free mental health support
Employee Stock Purchase Program (ESPP)
Lifestyle allowance
Tuition reimbursement
Family-forming benefits
Retirement/pension plan
Wellness dollars

Fulltime

Principal GTM Strategist

Appian is seeking a Principal GTM Strategist to help define, shape, and scale Ap...

Location

United States , Atlanta

Salary:

150000.00 - 300000.00 USD / Year

Appian Corporation

Expiration Date

Until further notice

Requirements

10–15+ years of progressive experience in corporate narrative strategy, macro content marketing, B2B product marketing, solutions marketing, GTM strategy, or related enterprise technology roles
Proven experience partnering with executive leadership and C-suite stakeholders to refine strategic messaging, shape thought leadership, and co-author high-visibility content
Strong ability to translate complex technology capabilities into business value propositions for executive and enterprise buyer audiences
Hands-on fluency with modern AI tools for market research, message development, content creation, workflow automation, and post-campaign analysis
Demonstrated experience developing narratives and GTM programs around enterprise technology, SaaS, automation, AI, cloud, or digital transformation
Experience designing scalable GTM toolkits, field enablement assets, sales narratives, and campaign frameworks
Strong understanding of how Sales, Marketing, Product, Communications, and Partner teams work together to activate messaging in market
Experience using Salesforce, Marketo, BI platforms, or related tools to analyze pipeline performance, campaign effectiveness, and buyer engagement
Excellent written, verbal, and presentation skills, with the ability to simplify complexity without losing strategic depth
Strong executive presence, intellectual curiosity, and the ability to influence without direct authority

Job Responsibility

Partner with senior leadership, product executives, and cross-functional stakeholders to shape Appian’s macro market narratives and AI automation point of view
Translate complex technical capabilities, including AI-assisted development and AI automation, into compelling business-outcome narratives for executive audiences
Own the end-to-end lifecycle of Appian’s messaging AI notebooks, including maintenance, optimization, accuracy, relevance, and adoption
Use AI-powered research tools, market data, and traditional research methods to uncover buyer friction points, economic shifts, industry trends, and competitive insights
Partner with Corporate Communications and PR teams to fuel media outreach, analyst conversations, influencer engagement, and external thought leadership
Collaborate with strategic partners, global systems integrators, and ISVs to develop co-branded ecosystem narratives and joint GTM messaging
Embed Appian narratives into partner-led channels, including external events, advisory boards, partner toolkits, and digital platforms
Convert macro thought leadership themes into scalable GTM toolkits for Sales, Field Marketing, Regional Demand Generation, and Sales Development teams
Build localized campaign guidance, narrative guides, and enablement materials that help teams break into new logos, accelerate stalled pipeline, and elevate deal value
Orchestrate internal collaboration across Product Management, Sales Engineering, Professional Services, Partners, Marketing, and Sales to create unified market-facing value propositions

What we offer

401(k) plan with company match
flexible time off
paid parental leave
medical, dental, and vision plans
life insurance
disability insurance
wellness programs
flexible spending accounts
health savings account contributions
employee referral bonus program

Fulltime

Principal GTM Strategist

Appian is seeking a Principal GTM Strategist to help define, shape, and scale Ap...

Location

United States , McLean

Salary:

150000.00 - 300000.00 USD / Year

Appian Corporation

Expiration Date

Until further notice

Requirements

10–15+ years of progressive experience in corporate narrative strategy, macro content marketing, B2B product marketing, solutions marketing, GTM strategy, or related enterprise technology roles
Proven experience partnering with executive leadership and C-suite stakeholders to refine strategic messaging, shape thought leadership, and co-author high-visibility content
Strong ability to translate complex technology capabilities into business value propositions for executive and enterprise buyer audiences
Hands-on fluency with modern AI tools for market research, message development, content creation, workflow automation, and post-campaign analysis
Demonstrated experience developing narratives and GTM programs around enterprise technology, SaaS, automation, AI, cloud, or digital transformation
Experience designing scalable GTM toolkits, field enablement assets, sales narratives, and campaign frameworks
Strong understanding of how Sales, Marketing, Product, Communications, and Partner teams work together to activate messaging in market
Experience using Salesforce, Marketo, BI platforms, or related tools to analyze pipeline performance, campaign effectiveness, and buyer engagement
Excellent written, verbal, and presentation skills, with the ability to simplify complexity without losing strategic depth
Strong executive presence, intellectual curiosity, and the ability to influence without direct authority

Job Responsibility

Partner with senior leadership, product executives, and cross-functional stakeholders to shape Appian’s macro market narratives and AI automation point of view
Translate complex technical capabilities, including AI-assisted development and AI automation, into compelling business-outcome narratives for executive audiences
Own the end-to-end lifecycle of Appian’s messaging AI notebooks, including maintenance, optimization, accuracy, relevance, and adoption
Use AI-powered research tools, market data, and traditional research methods to uncover buyer friction points, economic shifts, industry trends, and competitive insights
Partner with Corporate Communications and PR teams to fuel media outreach, analyst conversations, influencer engagement, and external thought leadership
Collaborate with strategic partners, global systems integrators, and ISVs to develop co-branded ecosystem narratives and joint GTM messaging
Embed Appian narratives into partner-led channels, including external events, advisory boards, partner toolkits, and digital platforms
Convert macro thought leadership themes into scalable GTM toolkits for Sales, Field Marketing, Regional Demand Generation, and Sales Development teams
Build localized campaign guidance, narrative guides, and enablement materials that help teams break into new logos, accelerate stalled pipeline, and elevate deal value
Orchestrate internal collaboration across Product Management, Sales Engineering, Professional Services, Partners, Marketing, and Sales to create unified market-facing value propositions

What we offer

401(k) plan with company match
flexible time off
paid parental leave
medical, dental, and vision plans
life insurance
disability insurance
wellness programs
flexible spending accounts
health savings account contributions
employee referral bonus program

Fulltime

New

Branch Manager

Come and join us as a results driven Branch Manager to deliver sales and exceed ...

Location

United Kingdom , Lymington

Salary:

Not provided

City Plumbing

Expiration Date

Until further notice

Requirements

A great positive attitude
Enjoy customer interaction
Management Experience
Safe Practices
Forward Thinking
Tenacity and resilience
A pro-active approach to sales, with a strong desire and ability to win and grow new business
Experience of customer relationship management and developing a true partnership approach
Excellent communication skills
Self confident and self motivated, with the ability to work on own initiative or as part of a wider team

Job Responsibility

Effective management of the team and resource
Setting the standard of a sales orientated culture
Delivering against sales and customer demands while maximising profitability
Maximising margin and net profit
Keeping everyone safe
Build and maintain relationships with new and existing trade and retail customers
Ability to interpret and analyse financial and statistical information

What we offer

Bonus
Discounts, savings and cash back at numerous retailers
Life assurance
Extended family policy including maternity, paternity, additional annual leave and more
Mental Health First Aiders and Employee Assistance Programme, we look out for each other
Complete induction and a company that lets you grow and encourages development
Financial education and loans
Flexible working options
A business striving to create an environment of inclusion so everyone can be their true self

Fulltime

New

Guest Environment Expert

Our jobs aren’t just about giving guests a clean room and a freshly made bed. In...

Location

United States , Poughkeepsie

Salary:

18.00 USD / Hour

Marriott Bonvoy

Expiration Date

Until further notice

Requirements

Ensuring a safe work place
following company policies and procedures
maintaining confidentiality
upholding quality standards
ensuring professional uniform, personal appearance, and communications
ability to stand, sit, or walk for an extended time
ability to move, lift, carry, push, pull, and place objects weighing less than or equal to 50 pounds without assistance

Job Responsibility

Delivering guest requests
stocking carts
cleaning rooms and public spaces
maintaining the appearance and cleanliness of the whole hotel

Parttime

New

Project Engineer

Our client is seeking a motivated and experienced Project Engineer to join their...

Location

United Kingdom , Dartford

Salary:

30000.00 GBP / Year

Office Angels

Expiration Date

Until further notice

Requirements

Proven construction based industry experience, (ideally within Smoke Ventilation/Fire Alarm Systems but not essential)
Computer literate with strong reporting and organisational skills
Excellent interpersonal and communication skills
Ability to multitask and manage cross-disciplinary projects
Strong time management and decision-making abilities
Professional, presentable, and self-motivated
Team-oriented with a commitment to exceeding client and colleague expectations
Full UK Driving License required, ideally with your own transport

Job Responsibility

Assist in the development and delivery of Risk and Method Statements
Compile detailed project reports covering quality, progress, and issues
Measuring up for install jobs and conducting Coordinate on-site deliveries to ensure smooth logistics
Support the accounts team with project-related financials and debt collection
Monitor project costs and provide financial updates, including profit/loss analysis
Communicate effectively with subcontractors and ensure alignment with project goals
Manage resources according to the client's program and track project progress
Ensure all documentation and certification is accurate, complete, and submitted on time

What we offer

23 days annual leave plus bank holidays, rising to 25 days annual leave at 2 years service
Company mobile phone
uniform and PPE
Life Insurance
Private Health Care
Pension Scheme

Fulltime

New

Sales Assistant

Come and join us as a results driven Sales Assistant on a flexible hours basis t...

Location

United Kingdom , Woking

Salary:

12.71 - 13.93 GBP / Hour

City Plumbing

Expiration Date

September 07, 2026

Requirements

A great positive attitude
Teamwork
Enjoy customer interaction
Flexibility
Ideally you’ll have previous experience of selling or assisting customers with purchases, ideally with knowledge of the products associated with our industry - although enthusiasm and a can-do attitude is just as important
Flexible with working hours
Full, clean driving licence may be required

Job Responsibility

Supporting the Branch Manager and Assistant Branch Manager with achieving and exceeding sales targets at optimum margins
Ensuring we maintain high standards, creating and maintaining a loyal customer base and providing a first class service
Assisting with the general duties within the branch such as serving customers on the trade counter, telesales and ensuring the housekeeping standards are maintained both on the trade counter and warehousing
You may be required to take on general driving duties when required

What we offer

Bonus
Discounts, savings and cash back at numerous retailers
Life assurance
Extended family policy including maternity, paternity, additional annual leave and more
Mental Health First Aiders and Employee Assistance Programme
Complete induction and a company that lets you grow and encourages development
Financial education and loans
Flexible working options

Parttime

New

Sales / Project Estimator

Our client, a UK leader in the design, installation, and maintenance of smoke ve...

Location

United Kingdom , Ashford, Kent

Salary:

45000.00 GBP / Year

Office Angels

Expiration Date

Until further notice

Requirements

GCSE Maths and English (Grade C/4 or above, or equivalent)
Proven experience as an estimator, preferably within the smoke ventilation sector
Established client relationships in the industry
Experience in the commercial sector is preferred but not essential

Job Responsibility

Analyzing tender enquiry drawings, fire strategy, and specifications to determine the scope of work
Quantifying materials and labour needed for projects based on tender information
Preparing and submitting precise quotations
Updating quotations throughout the tender process as new information arises
Identifying technical and commercial project risks
Reviewing contracts to ensure consistency with tender information
Preparing schedules of rates and costs for payment applications
Conducting design checks to ensure alignment with the agreed scope of work
Finalising budgets for live projects
Liaising with team members at various project stages to meet cost and budget requirements

What we offer

23 days + Bank Holidays annual leave allowance (increases with service)
Private Medical Insurance
Pension
Training and Development opportunities
parking
team and company social events

Fulltime

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Principal GTM Media Strategist

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