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Primary Care Liaison Manager (Bank) at The Duchy Hospital in Harrogate, part of Circle Health Group. This is a bank role working on an “as and when required” basis. Duties include implementing business development plans, managing referrer relationships, and identifying growth opportunities.
Job Responsibility:
Implement national and regional business development plans for target accounts, which drive market share growth and ensure return is delivered on investment
Proactively seek and report back market intelligence relating to market opportunities and threats
Manage relationships between hospitals and referrers to ensure quality service and positive reputation
Be accountable for the identification of potential key accounts locally by analysing current growth, strategic importance and impact, and future potential from a range of internal and external data sources
Implement a programme of consultant-led education events to support hospital’s consultant development plans
Identify local opportunities for self-pay (e.g. Procedure of Low Clinical Value and long waiting lists) and promote agreed national campaigns and tactics to drive referrals
Requirements:
Experience gained in an influencing role within healthcare, medical devices or pharmaceuticals
Key Account Management experience including stakeholder engagement
Experience of customer relations management / business to business sales
Experience working with GPs and other primary care referrers
Proven ability to thrive in a cross functional environment