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The Prestige Beauty Advisor (PBA) is responsible for maximizing sales in the prestige category (color cosmetics, skincare, and fragrance) by engaging guests to determine their individual needs and assisting guests in the selection and purchase of prestige merchandise, while following all company policies and procedures. All responsibilities are done while maintaining overall store standards, including cleanliness and replenishment. This position supports the Sales Manager (SM) through a focus on performance (service/retail sales and in-store events), people (guest service and associate culture), and process (operating procedures and compliance standards). This position requires a passion for the beauty industry, exceptional guest service, and the aptitude to learn and communicate product knowledge.
Job Responsibility:
Contribute to meeting or exceeding the store's goals related to retail and service sales, guest loyalty (including credit), retail shrink and omni-channel sales, with a specific focus on the prestige category and iconic brands as set by Ulta Beauty for the store
Ensure that each guest receives exceptional service by providing a guest-friendly environment, which includes greeting and engaging every guest, personalizing service to their needs, recommending complementary products and/or services, and informing guests of current promotions, events, and services within the store
Courteously handle sales, refunds, and exchanges
Routinely perform makeup applications, skincare analysis, and product demonstrations with guests to drive sales and guest service experience
Book appointments for, and support the execution of, services and in-store events that deliver an unrivaled guest experience while delivering on prestige and iconic brand sales goals
Take the initiative to stay informed regarding new and existing industry trends, products, and services during work time and be knowledgeable about the ingredients and benefits of these trends, products, and services to better serve guests
Maintain prompt, regular attendance
Contribute to an inclusive environment that supports teammates, peers, and the internal and external guests served
Collaborate with managers and associates throughout the store to help grow the business
Regularly participate in ongoing training, including prestige and iconic brand product training as directed and brand and category education, to enable continuous professional development and drive prestige sales performance
Be knowledgeable of and ensure compliance with Ulta Beauty's policies, procedures, and standards
Adhere to Ulta Beauty's dress code
Drive sales by keeping prestige and iconic brand work area replenished, signed and faced, and ensuring testers are continuously available and maintained in compliance with hygiene standards
Maintain outstanding store operational standards, including cleanliness of the salesfloor, restrooms, cashwrap, backroom, and break area and ensuring that makeover stations adhere to company standards at all times
Participate in completing merchandise resets, planograms, marketing displays, physical inventory procedures, and processing shipment using Ulta Beauty's technology and best practices
Share the benefits of the guest loyalty program, including credit and the Ulta Beauty app, with guests on the salesfloor and when prompted by Ulta Beauty's systems
Protect company assets by following loss prevention best practices and providing exceptional guest service
Execute other operational tasks as directed
Requirements:
High school diploma is preferred
Cosmetology, esthetician or demonstrator's license where required by state law
1 year of relevant work experience or equivalent combination of education and relevant work experience preferred
Demonstrates a passion and significant competency for prestige product, guest service, and selling
Ability to build and maintain strong customer relationships
Ability to work independently and as part of a team