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Pr And Media Relations Manager

United States · Job Posted June 10, 2026
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Job Description

80Twenty is a boutique marketing recruitment agency that connects high-growth companies with exceptional candidates. Our client is a fast-growing, mission-driven skincare brand redefining what clean beauty can be. Rooted in ancient botanical science, they've developed a proprietary approach to formulation that strips out fillers and replaces them with potent, plant-derived actives – delivering clinically backed results with a radically smaller environmental footprint. They've built real product credibility, a loyal customer base, and a story that the beauty world is paying attention to – and now need a PR leader to amplify it. This is a rare opportunity to own the narrative for a brand at an inflection point – shaping how the industry understands the future of clean, high-performance skincare.

Job Responsibility

  • Developing and executing media engagement strategies across national consumer press, regional outlets, and trade publications
  • Leveraging an established Rolodex of beauty and lifestyle media contacts to land high-impact coverage
  • Writing, editing, and distributing top-tier press releases and brand stories that elevate the company's unique positioning
  • Building and sustaining strong relationships with journalists, editors, and industry voices – with proactive pitching and diligent follow-through
  • Leading paid media and ad-buying strategy in print and digital outlets to extend brand reach
  • Planning and executing press events, brand activations, and media roundtables that communicate premium brand identity
  • Tracking media coverage, compiling press clippings, and delivering insights to leadership
  • Supporting influencer outreach, brand gifting programs, and cross-functional communications as needed
  • Partnering closely with the VP of Marketing to align PR with broader brand strategy

Requirements

  • 5+ years of PR experience in beauty – clean, luxury, or high-growth brands preferred
  • A proven track record as a top-tier storyteller: writing and placing impactful press releases is second nature
  • Strong, established relationships with journalists and editors across beauty, wellness, and lifestyle media
  • Experience managing paid print and digital ad buying in leading media outlets
  • Demonstrated ability to plan, manage, and execute press events and brand activations end-to-end
  • Excellent written and verbal communication skills with meticulous attention to detail
  • Highly organized, self-motivated, and calm under the pressure of a fast-moving environment
  • A creative, solutions-first mindset and genuine passion for purpose-driven brands

Nice to have

  • Experience with influencer outreach platforms
  • Background in sustainability storytelling
  • Existing network in wellness media

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