CrawlJobs Logo

PPC Team Lead

42dm.net Logo

42DM

Location Icon

Location:
United States , Tenafly

Category Icon

Job Type Icon

Contract Type:
Not provided

Salary Icon

Salary:

Not provided

Job Description:

42DM is a global full-service B2B marketing agency for tech businesses, founded in 2016 and dedicated to tech companies in Inbound Marketing, Demand Generation, ABM, and MarTech operations. The PPC Team Lead role combines hands-on expertise in paid acquisition with leadership responsibilities, focusing on driving measurable ROI for global tech companies and mentoring the PPC team.

Job Responsibility:

  • Define and execute the strategic vision for PPC Dept, including success criteria, budget models, and full-funnel workflows
  • Act as a senior advisor for top-tier clients, guiding campaign direction and ensuring delivery quality
  • Collaborate with agency leadership to shape pricing strategies, delivery models, and service packaging
  • Mentor and empower PPC specialists and seniors to own delivery while aligning with long-term strategy
  • Lead and optimize multi-channel PPC campaigns (Google Ads, Meta Ads, LinkedIn Ads as core
  • X, Bing, Snapchat, CPI networks as expansion)
  • Develop advanced remarketing strategies (GDN, Facebook, dynamic remarketing) aligned with client goals
  • Drive performance improvements through data-driven optimization of ads, bids, targeting, and creative assets to boost CTR, CPL, and conversions
  • Explore, test, and validate new paid traffic channels, scaling those that prove effective
  • Ensure accuracy of analytics setup (GTM, GA4, Firebase) and tracking across funnels and events
  • Produce weekly dashboards and in-depth monthly/quarterly reports, combining operational analysis with market and competitor insights
  • Translate campaign performance into actionable recommendations for clients, identifying growth opportunities
  • Build and maintain KPI monitoring systems to ensure campaigns meet or exceed goals
  • Lead, coach, and develop a high-performing PPC team, fostering a culture of accountability, growth, and innovation
  • Set clear objectives, KPIs, and career development paths for team members
  • Promote cross-departmental collaboration with Customer Success, MarTech, and Creative teams

Requirements:

  • English proficiency at Upper-Intermediate level or higher
  • 4+ years of hands-on PPC experience, with at least 2 years managing LinkedIn Ads campaigns
  • Proven track record in B2B PPC campaigns for tech clients (US/EU markets)
  • Strong expertise in Google Ads, Meta Ads, LinkedIn Ads
  • Proficiency with tracking & analytics (GA4, GTM, Firebase)
  • Strong analytical skills with the ability to interpret data, forecast, and create actionable insights
  • Experience leading a PPC team or mentoring specialists

Nice to have:

  • Experience with HubSpot or other CRM/marketing automation platforms
  • Familiarity with Account-Based Marketing (ABM) strategies
  • Knowledge of additional platforms (X, Bing, Snapchat, CPI networks)
  • Certifications (Google Ads, Google Analytics, Facebook Blueprint)
  • Strong client communication and consulting skills, including executive-level reporting
  • Successful case studies of PPC campaigns in B2B tech to share during interviews
What we offer:
  • Competitive compensation package
  • Work flexibility — fully remote setup with adaptable hours, and the possibility of hybrid collaboration in part if desired
  • Paid time off — vacation, sick days, and company-wide holidays (with floating days included)
  • Professional development — access to HubSpot Academy, internal trainings, individual development plans, and reimbursement for approved external courses (subject to approval)
  • Company-provided equipment — including laptop and key resources

Additional Information:

Job Posted:
December 01, 2025

Employment Type:
Fulltime
Work Type:
Remote work
Job Link Share:

Looking for more opportunities? Search for other job offers that match your skills and interests.

Briefcase Icon

Similar Jobs for PPC Team Lead

Ad Account Management Team Lead

Location
Location
India , Hyderabad
Salary
Salary:
Not provided
optmyzr.com Logo
Optmyzr
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Proven experience (7+ years) managing digital advertising campaigns across Google Ads, Microsoft Ads, and Facebook Ads
  • At least 2 years of experience managing and leading a team of account managers or digital marketing specialists
  • Strong understanding of PPC campaign management, optimization techniques, and analytics
  • Demonstrated experience working with clients from Western markets (North America, Europe)
  • Excellent communication and interpersonal skills
  • Ability to develop and implement effective account management strategies
  • Proficient with reporting and analytics tools relevant to digital advertising
  • Prior experience in a digital marketing agency or a similar services role
  • Google Ads Certification, Microsoft Ads Certification, Facebook Blueprint Certification
  • Experience with SaaS products related to digital marketing
Job Responsibility
Job Responsibility
  • Build, manage, and grow a team of account managers
  • Oversee client advertising accounts, ensuring performance targets are met and exceeded
  • Mentor team members, providing ongoing training and support to enhance their skills
  • Ensure high client satisfaction by consistently delivering strategic insights and excellent service
  • Develop and maintain effective account management processes and best practices
  • Collaborate with internal teams, including product and engineering, to provide feedback and improve service offerings
  • Prepare and deliver performance reports, client insights, and recommendations regularly
Read More
Arrow Right

Seo Team Lead

42DM is a global full-service B2B marketing agency for tech businesses. We empow...
Location
Location
United States , Tenafly
Salary
Salary:
Not provided
42dm.net Logo
42DM
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 5+ years of hands-on SEO experience, including at least 2 years in a lead or senior role
  • Proven success managing SEO for B2B tech clients in US/EU markets
  • Expertise in AEO (AI Engine Optimization) and use of AI-powered SEO tools
  • Deep knowledge of Google Search Console, Google Analytics 4, SEMrush/Ahrefs, Screaming Frog, and other core SEO tools
  • Solid understanding of link-building strategies, technical SEO, and on-page optimization
  • Experience in managing and mentoring SEO specialists or cross-functional teams
  • Strong analytical and reporting skills, with the ability to forecast results and present insights clearly
  • Upper-Intermediate English or higher (for effective client and team communication)
Job Responsibility
Job Responsibility
  • Manage, mentor, and grow a team of SEO specialists, fostering a culture of accountability, collaboration, and innovation
  • Set clear goals, KPIs, and development plans for the SEO team
  • Proactively plan hiring needs and skill development to match evolving service demand
  • Ensure smooth collaboration with other departments (Customer Success, MarTech, Creative, PPC)
  • Review and analyze client websites to identify areas for optimization, revision, or removal
  • Prepare detailed SEO audits, growth strategies, and organic traffic forecasts
  • Conduct advanced keyword research across B2B funnels and identify the most impactful opportunities
  • Perform competitor analyses, translating successful tactics into actionable recommendations
  • Develop effective link-building strategies and assign tasks to link builders
  • Provide technical SEO support and create briefs for blog posts, landing pages, and content optimization
What we offer
What we offer
  • Competitive compensation package
  • Work flexibility — fully remote setup with adaptable hours, and the possibility of hybrid collaboration in part if desired
  • Paid time off — vacation, sick days, and company-wide holidays (with floating days included)
  • Professional development — access to HubSpot Academy, internal trainings, individual development plans, and reimbursement for approved external courses (subject to approval)
  • Company-provided equipment — including computer and key resources
  • Fulltime
Read More
Arrow Right

Head of PPC

Our client a fast-growing tech business with great career potential and one of t...
Location
Location
United Kingdom , London
Salary
Salary:
70000.00 - 85000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Strong track record in measuring performance and identifying areas for development
Job Responsibility
Job Responsibility
  • Manage a small global team with budgets of around £20 million
  • Have a huge influence on shaping the company's paid services over the coming years
  • Lead on strategy, planning, and delivery
  • Consistently review and optimise campaigns
  • Strive to constantly improve
  • Communicate progress to clients
  • Fulltime
Read More
Arrow Right

Senior Marketing Manager

As the marketing manager, your main role entails steering the strategic course o...
Location
Location
Salary
Salary:
Not provided
mangosoft.tech Logo
Mangosoft
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 3-5 years of experience as a marketer, preferably with experience in outsourcing companies
  • Deep understanding of processes, methodologies, and tools
  • Excellent communication skills, including the ability to collaborate effectively with a team
  • Analytical mind and creative outlook
Job Responsibility
Job Responsibility
  • Development of marketing strategy
  • Develop inbound strategies and campaigns, selecting channels, crafting resonant messaging, and defining objectives and KPIs
  • Managing and planning marketing operations ( SEO, content marketing, PPC) ensuring the stable and predictable flow of leads through marketing channels
  • Working with the corporate site ( updates, optimization, design, etc.)
  • Monitor inbound marketing campaign performance, analyze results, and make data-driven decisions for continuous improvement
  • Conducting industry research, trends analysis, and market segmentation
  • Engage in the process of lead nurturing to help the team convert inquiries into qualified leads which become future SDR and sales opportunities
  • Oversee lead generation and prospecting, initiating contact and nurturing relationships for service interest
  • Collaborate with sales and service delivery teams for a cohesive approach to client acquisition and retention
  • Collaborate with marketing contractors ( website contractors, SEO, PPC, etc.)
What we offer
What we offer
  • Remote work
  • Open management without bureaucracy
  • Salary reviews according to the results of performance appraisal
  • 5 days paid sick leave and 18 working days’ vacation
  • Days off on National/Bank Holidays according to the legislation of Ukraine
  • Conferences, knowledge-sharing activities, certification
  • Availability of sabbatical
  • Possibility to grow inside the friendly and professional team
Read More
Arrow Right

Senior PPC Executive

Our client, a fast-growing Agency based in London is looking for a PPC expert to...
Location
Location
United Kingdom , London
Salary
Salary:
36000.00 GBP / Year
blu-digital.co.uk Logo
Blu Digital
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Experience leading on PPC campaigns
  • Have client contact
  • Experience executing PPC strategy and setting up paid ad campaigns
  • Experience using Google ads and analytics
  • Ability to confidently present to all levels of stakeholders
  • Be a strong multi-tasker
  • Work well in a team and independently
  • Ability to prioritise tasks and adapt to a fast-paced environment
  • Fulltime
Read More
Arrow Right

Senior E-Commerce Marketing Manager

Here at Vertu Motors we are looking for a commercially focused Senior Ecommerce ...
Location
Location
United Kingdom , Gateshead
Salary
Salary:
50000.00 GBP / Year
jobs.360resourcing.co.uk Logo
360 Resourcing Solutions
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Extensive experience in ecommerce marketing management
  • Strong knowledge of PPC, SEO, affiliates, CRM, and social channels
  • Proven experience leading teams to achieve commercial targets
  • Experience working with Shopify
  • Highly analytical with strong data decision-making skills
  • Excellent communication and stakeholder management
  • Ability to balance strategic leadership with hands-on delivery
Job Responsibility
Job Responsibility
  • Own daily, weekly, and monthly KPIs including revenue, traffic, CVR, AOV, and order volume
  • Ensure ecommerce performance aligns with and delivers against commercial plans
  • Lead acquisition and retention strategies across PPC, SEO, affiliates, email, and paid social
  • Set priorities, manage budgets, and brief internal teams and agencies
  • Deliver seasonal and always-on campaigns that meet commercial objectives
  • Partner with UX and digital teams to enhance the user journey and improve conversion rates
  • Lead A/B testing and implement best practice optimisation initiatives
  • Oversee content strategy to support SEO growth
  • Work with product teams to ensure product mix and merchandising support business goals
  • Lead performance reporting and stakeholder updates
What we offer
What we offer
  • 25 days holiday rising with length of service - plus bank holidays
  • Access to our online rewards platform giving you cash back and discounts for multiple retailers
  • Preferential Service Rates
  • Colleague Purchase Scheme
  • Share Incentive Scheme
  • Pension
  • Enhanced Maternity and Paternity
  • Fulltime
Read More
Arrow Right

Director of Marketing

We are seeking a visionary and results-driven Director of Marketing to lead the ...
Location
Location
Germany , Berlin
Salary
Salary:
Not provided
gusgermany.com Logo
GUS Germany GmbH
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • Minimum of 9 years in marketing roles, with at least 5 years in a leadership position
  • Broad marketing expertise across core functions including brand, digital, content, demand generation, video, design & PR
  • Master's degree in Marketing, Business Administration, or a related field
  • In-depth understanding of the educational landscape, particularly private universities
  • Strong knowledge of digital marketing tools and platforms, including PPC, SEO, Google Analytics, CRM systems, and CMS
  • Experienced in setting up business KPIs for the marketing teams and regions and reporting into the business
  • Strong budget ownership and commercial acumen
  • Proven experience in managing and mentoring teams, with excellent communication and interpersonal skills
  • Exceptional stakeholder and vendor management skills
  • Ability to analyse complex data, derive actionable insights, and adapt strategies accordingly
Job Responsibility
Job Responsibility
  • Develop and execute unified marketing strategies across all GGG institutions
  • Define and drive the positioning of each brand, including market entry strategies for new regions, programme launches, or campus openings
  • Conduct competitive landscape analysis and use insights to shape product offerings and market positioning
  • Oversee the entire marketing chain: from lead generation (via PPC, paid social, affiliate, organic channels) to content, social media, PR, design, and video production
  • Ensure strong collaboration between marketing and performance teams to drive lead volume, quality, and conversion
  • Lead a distributed team of marketing professionals globally (Brand Marketing, Performance Marketing, PR, Design, Video)
  • Inspire and manage a high-performance team culture, with a strong focus on accountability, innovation, and execution
  • Act as the key marketing contact for the CEO, COO, Sales, Admissions, Finance, and HR departments
  • Represent marketing in board meetings, leadership events, and management conferences
  • Manage internal service providers within the central GUS team, including campaign execution, SEO, design, and copywriting services
What we offer
What we offer
  • 30 days of vacation
  • subsidies for employees’ well-being through our health budget with preventive and aftercare services
  • Various online language courses and opportunities to participate in online collaboration courses
  • Numerous campus events from the fields of art, culture, business and science
  • Opportunity to develop and implement new ideas and concept
  • Fulltime
Read More
Arrow Right

Paid Marketing Specialist

We are seeking a skilled Paid Marketing Specialist to execute and optimize multi...
Location
Location
United States , Orlando
Salary
Salary:
Not provided
launchthat.com Logo
Launch That
Expiration Date
Until further notice
Flip Icon
Requirements
Requirements
  • 1+ year of demonstrated experience in paid (PPC) marketing including Google and Meta
  • Bachelors degree in Marketing, Business and/or the equivalent amount through previous experience
  • Proven ability to combine data from multiple sources and manipulate to analyze and interpret business performance
  • Passion for digital marketing and researching PPC trends
  • Ability to self-manage, take point on impactful interdisciplinary initiatives and execute tasks to completion (including post-launch reporting)
  • Ability to identify anomalies found within websites, ad platforms, traffic performance and lead management systems and from those derive preliminary change recommendations
  • Ability to generate monthly channel forecasts for review
  • Proficient in advanced reporting platforms such as Salesforce and Tableau (ability to create new reports, ability to understand what reports types and fields should be used to generate accurate information)
  • Proficient in Google Suite or similar software
  • Highly organized and detail-oriented
Job Responsibility
Job Responsibility
  • Develop and execute effective marketing initiatives across all web properties with the aim of meeting or exceeding traffic goals and lead-generation goals set by the company for various websites and projects
  • Understand and manage lead funnel reporting for all projects
  • Advanced understanding and is comfortable with training others on marketing tools
  • Support team goals of generating quality leads within a target CPL and budget
  • Assist in execution of PPC campaigns (Google, Bing, Facebook, Twitter, Display, etc.)
  • Assist in the execution of: Keyword expansion and management
  • Ad copy creation and testing
  • Asset creation and testing
  • Landing page creation and A/B testing
  • Conduct keyword and competitive research
What we offer
What we offer
  • Launch That covers 100% of the premium cost for employee-only medical coverage for all full-time benefit eligible team members
  • 100% employer paid short- and long-term disability insurance
  • competitive compensation
  • paid time off
  • 20 days of paid parental leave after 90 days
  • a 401k retirement plan
  • paid volunteer opportunities
  • company-wide Holiday Break from December 24th - January 1st each year
  • flexible workplace environment
  • state-of-the-art workplace offers a unique break room with complimentary Xbox, arcade games, hot beverages on demand, fountain drinks, and a robust snack bar
  • Fulltime
Read More
Arrow Right