PPC and Affiliates Specialist

• Managing the day-to-day delivery of the PPC and Affiliates strategy for all key product categories including budget management, optimising towards core ROAS KPIs, setting priorities and giving direction to our Agency PPC and Affiliates team
• Driving Strategy development, change and innovation in the Paid Search space as well as Affiliates program– supporting the E-commerce Manager in integrating industry leading technology, new bidding approaches and shopping sophistication, taking the lead on key projects – all in the name of driving growth
• Measurement and reporting
• producing reports and communicating Paid Search and Affiliates results to internal and external stakeholders, continuously showcasing the value being driven by the PPC and Affiliates channel
• Working closely with internal stakeholders across Ecommerce, Marketing and Finance to ensure the PPC and Affiliates channel is supporting business priorities, wider marketing campaigns and key projects
• The management of a Tier One Google Account and working in close proximity with some of the best Retail talent Google has to offer

• A passion for PPC and Affiliates and innovation in this space, with a performance-driven growth mindset
• Experience in a similar PPC role at either agency or in-house level (hands on experience with SA360, Google Analytics and Google Ads is desirable)
• Proficiency in managing large scale marketing budgets and ensuring optimal deployment in-channel
• Strong attention to detail and analytical skills are essential as are the ability to craft a story from data
• A passion for the wider landscape of Digital Marketing with a hunger for developing your knowledge

Affiliates experience

• Boots Retirement Savings Plan
• Discretionary annual bonus
• Generous employee discounts
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
• Flexible benefits scheme including holiday buying, discounted gym membership, life assurance, activity passes and more
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme