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Portfolio Leasing and Engagement Manager

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360 Resourcing Solutions

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Location:
United Kingdom , Birmingham

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Category:
Real Estate

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Contract Type:
Employment contract

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Salary:

35000.00 GBP / Year
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Job Description:

Join Our Team at Homes for Students as a Portfolio Leasing and Engagement Manager, this is a field based role working 40 hours per week from 9.00am to 5.30pm Monday to Friday. Purpose of the role: The Portfolio Leasing & Engagement Manager is responsible for driving occupancy, rebooking, and revenue performance across the portfolio through targeted leasing activity, engagement strategies, and insight-led initiatives. The role focuses on increasing resident retention, generating new enquiries, and improving conversion through the delivery of commercially driven events, campaigns, and on-site support. Working closely with General Managers and Revenue Team, the role will align engagement activity with leasing cycles to maximise occupancy and enhance overall property performance.

Job Responsibility:

  • Support the delivery of portfolio occupancy targets by driving rebooking, lead generation, and conversion across all sites
  • Lead and support the execution of rebooking campaigns across the portfolio, working with site teams to maximise resident retention and secure early renewals
  • Monitor rebooking performance and identify risks and opportunities, implementing targeted initiatives to improve uptake
  • Plan, coordinate, and deliver a programme of events across sites with clear commercial objectives, including increasing rebooking rates, generating new enquiries, and supporting conversion
  • Organise and deliver external-facing events and initiatives designed to attract prospective residents and drive direct sales opportunities
  • Evaluate the effectiveness of events and campaigns by tracking attendance, engagement, and conversion into bookings or enquiries
  • Work closely with General Managers to align leasing activity with key calendar periods, including launch, peak leasing, and intake
  • Monitor enquiry levels, viewing feedback, and leasing performance across the portfolio, identifying trends and areas for improvement
  • Provide insight and practical recommendations to site teams to enhance the customer journey and improve viewing-to-booking conversion
  • Support and coach on-site teams in delivering strong engagement and sales activity, sharing best practice across the portfolio
  • Plan and manage social media activity across sites, ensuring content supports leasing cycles, promotes availability, and drives engagement in key markets
  • Support on-site teams with content creation and ensure consistency of brand and messaging across all platforms
  • Maintain awareness of local market trends, university activity, and competitor performance to ensure campaigns and events are effectively targeted
  • Conduct regular site visits to support leasing activity, review resident engagement, and assist in delivering initiatives
  • Collate and analyse data from events, campaigns, and leasing activity to inform future strategy and continuous improvement
  • Support the consistent delivery of brand standards and customer experience across all sites
  • Ensure all activity is delivered in line with company policies and relevant legislation, including health and safety and data protection

Requirements:

  • support the delivery of portfolio occupancy targets by driving rebooking, lead generation, and conversion across all sites
  • lead and support the execution of rebooking campaigns across the portfolio, working with site teams to maximise resident retention and secure early renewals
  • monitor rebooking performance and identify risks and opportunities, implementing targeted initiatives to improve uptake
  • plan, coordinate, and deliver a programme of events across sites with clear commercial objectives, including increasing rebooking rates, generating new enquiries, and supporting conversion
  • organise and deliver external-facing events and initiatives designed to attract prospective residents and drive direct sales opportunities
  • evaluate the effectiveness of events and campaigns by tracking attendance, engagement, and conversion into bookings or enquiries
  • work closely with General Managers to align leasing activity with key calendar periods, including launch, peak leasing, and intake
  • monitor enquiry levels, viewing feedback, and leasing performance across the portfolio, identifying trends and areas for improvement
  • provide insight and practical recommendations to site teams to enhance the customer journey and improve viewing-to-booking conversion
  • support and coach on-site teams in delivering strong engagement and sales activity, sharing best practice across the portfolio
  • plan and manage social media activity across sites, ensuring content supports leasing cycles, promotes availability, and drives engagement in key markets
  • support on-site teams with content creation and ensure consistency of brand and messaging across all platforms
  • maintain awareness of local market trends, university activity, and competitor performance to ensure campaigns and events are effectively targeted
  • conduct regular site visits to support leasing activity, review resident engagement, and assist in delivering initiatives
  • collate and analyse data from events, campaigns, and leasing activity to inform future strategy and continuous improvement
  • support the consistent delivery of brand standards and customer experience across all sites
  • ensure all activity is delivered in line with company policies and relevant legislation, including health and safety and data protection
What we offer:
  • Generous holiday package: 25 days, plus bank holidays, for work-life balance
  • Exclusive retail discounts to make your money go further
  • Celebrate your birthday with a well-deserved day off
  • Car leasing scheme for a comfortable commute
  • Cycle-to-work scheme to stay active and eco-friendly
  • 2 charity days per year to make a difference in the community
  • Life insurance for peace of mind

Additional Information:

Job Posted:
May 03, 2026

Employment Type:
Fulltime
Work Type:
On-site work
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