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Portfolio and Business Development Manager

https://www.baxter.com/ Logo

Baxter

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Location:
Romania , Bucharest

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Category:
-

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Contract Type:
Employment contract

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Salary:

264000.00 RON / Year

Job Description:

This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You'll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

Job Responsibility:

  • Analyze customer needs, market trends, and potential partnerships from an ROI and build-vs-buy perspective
  • Assess competitor offerings and identify opportunities for differentiation
  • Analyze product requirements and develop appropriate programs to ensure they are met
  • Evaluate new product ideas and define go-to-market strategies
  • Drive end-to-end product lifecycle activities, including market research, competitor analysis, planning, positioning, roadmap development, and product launches
  • Translate portfolio and product strategy into clear and detailed requirements for internal teams
  • Analyze market data to define strategies and product objectives for effective marketing communication
  • Develop product positioning and messaging
  • Develop cross-divisional hospital sales for assigned key customers and sales areas
  • Share responsibility for Hospital Sales budget in collaboration with Business Unit Leads and Sales Managers
  • Maximize market opportunities through commercial planning and execution
  • Negotiate and support contracts with buying organizations
  • Work with the Tender Manager on tenders via wholesalers
  • Conduct regular business reviews with assigned buying organizations, covering sales volumes, compliance, and competitive conditions
  • Support multi-source sales strategies and omnichannel campaigns
  • Develop and manage new services for key customers and sales areas
  • Maintain, develop, and consolidate relationships within the National Healthcare System at area and hospital level
  • Establish strong relationships with key decision-makers and buying organizations through regular field visits
  • Provide structured market intelligence and customer insights
  • Collaborate with the Country Managing Director, Sales Manager, and other internal stakeholders
  • Collaborate closely with Sales, Production, Supply Chain, Customer Service, RA, QA, and distributors
  • Align internal and external stakeholders to ensure timely product availability and supply consistency

Requirements:

  • Master's degree (Science, Commercial, Medical, or related)
  • Minimum 5+ years' experience in Pharmaceutical or Medical Devices business in Sales and/or Marketing
  • Proven experience with the distributional market model
  • Knowledge or experience with Hungary and Bulgaria hospital market models is an advantage
  • Strong knowledge of the hospital and institutional pharma market
  • Experience working with distributors, wholesalers, and buying organizations
  • Solid portfolio management and go-to-market capabilities
  • Commercial mindset with tender and contract negotiation experience
  • Ability to analyze market data, customer needs, and competitor landscapes
  • Strong stakeholder management and influencing skills
  • Effective cross-functional collaboration across Sales, Supply, RA/QA
  • Strategic thinker with hands-on execution focus
  • Strong communication skills in English

Nice to have:

Knowledge or experience with Hungary and Bulgaria hospital market models

What we offer:
  • Support for Parents
  • Continuing Education/ Professional Development
  • Employee Heath & Well-Being Benefits
  • Paid Time Off
  • 2 Days a Year to Volunteer
  • competitive benefits
  • discretionary bonuses
  • long-term incentive

Additional Information:

Job Posted:
May 04, 2026

Employment Type:
Fulltime
Work Type:
On-site work
Job Link Share:

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