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Performance Media Specialist

India, Bengaluru · Job Posted June 29, 2026
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Job Description

Does using technology and data to solve problems and deliver results excite you? Are you both a creative and qualitative thinker? We’re looking for an analytical individual with an interest in programmatic and performance (SEM/Display/Social) media to help us build, measure, and optimize our campaigns to successfully meet client objectives for some of the most well-known Fortune 500 companies in the world.

Job Responsibility

  • Own the optimization and management of campaigns within our proprietary programmatic jobs platform and PPC channels: Google Ads, Microsoft Ads, Programmatic DSPs (DV360, Trade desk) and social to scale and achieve/exceed KPI targets for clients
  • Create, categorize and refine keyword lists and programmatic campaign structures as well as strategies to create a comprehensive campaign that drives qualified applicants
  • Implement successful bidding strategies and effective keyword management
  • Manage campaigns to clients’ weekly and monthly budget and conversion goals
  • Identify opportunities to grow and scale cross-channel marketing for clients
  • Analyze data to extract insights and transform those insights into actionable changes that will accelerate performance
  • Develop and run experiments to improve account performance
  • Monitor and analyze channel performance and maintain reporting on campaign performance, ROI, CPA, and other channel metrics
  • Work closely with cross-functional teams to communicate campaign strategy, progress and results
  • Communicate regularly on status, timeline, budget, deliverables, performance reporting, and competitive intelligence analysis
  • Present data on monthly and quarterly calls to client teams, reviewing metrics and optimizations

Requirements

  • Relevant recent experience of 2+ years with proven understanding of the digital media space
  • Experience with PPC, specifically Google Ads and Facebook/LinkedIn Ads, as well as programmatic DSPs
  • Comfortable executing campaigns, providing feedback and sharing recommendations to internal teams
  • Experience managing large monthly budgets
  • Strong proficiency in Excel (pivot tables, vlookups)
  • Ability to ascertain the difference between an insight and a data point
  • Adequate ability to analyze data and results to optimize and improve campaign performance
  • Strong communication and teamwork skills
  • Highly organized, motivated and a self-starter
  • High attention to detail, a strong sense of work ownership and high reliability to meet deadlines
  • Must be willing to work Evening Shift 2PM-11PM IST (Mon-Thur remote) 12pm-9pm IST- Friday in office

Nice to have

Google Ads Certification

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