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Performance Marketing Specialist - Google Ads Expert

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Skybound Wealth Management

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Location:
India , Mumbai

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Category:
-

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Contract Type:
Not provided

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Salary:

Not provided

Job Description:

This is a hands-on performance marketing role for someone who truly understands the depth and nuance of Google’s advertising ecosystem. You will be fully empowered with strategy, budgets, data, and creative direction — and you will be accountable for the revenue outcomes linked to your campaigns.

Job Responsibility:

  • Build, launch, and optimise Google campaigns across Search, Display, Video, Discovery, and Performance Max
  • Manage keyword strategy, audience segmentation, landing page alignment, and conversion pathways
  • Track all funnel metrics from impression to revenue attribution
  • Maintain a constant optimisation cycle based on actual data, not guesswork
  • Run campaigns across multiple regions with differing regulations, audiences, and product nuances
  • Interpret cross-market performance patterns and adjust campaigns accordingly
  • Set up events, conversions, and revenue tracking
  • Analyse data to produce weekly insights and revenue-linked performance findings
  • Make decisions based on CAC, ROAS, CPL, lead quality, and conversion ratios

Requirements:

  • Setting up campaigns from scratch
  • Selecting the right objectives, bidding strategies, and audience structures
  • Monitoring performance in real time
  • Running multivariate testing
  • Optimizing based on cost per lead, cost per acquisition, and revenue outcomes
  • Diagnosing issues inside Google Ads, Google Analytics, and attribution pathways
  • Scaling campaigns efficiently without losing lead quality
What we offer:
  • Full support to complete industry certifications and progress your career within the business
  • Exposure to a multi-national, fast-paced and growing team
  • An opportunity to build and shape our Google Ads strategy over time

Additional Information:

Job Posted:
January 02, 2026

Work Type:
Hybrid work
Job Link Share:

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